MX Player

MX Player is an Indian video streaming and video on demand platform developed by MX Media & Entertainment (formerly J2 Interactive[2][3]), It has over 280 million users globally.[4][5] The platform currently operates on an ad-supported model and has a streaming library of over 150,000 hours across 12 languages. It is available on iOS, Android and the web.

MX Player
Type of site
Available in12 languages
List of languages
Hindi, English, Marathi, Bengali, Bhojpuri, Punjabi, Kannada, Malayalam, Tamil, Telugu, Gujarati
HeadquartersMumbai,
India
Area servedAs Video Player: Worldwide
As OTT: India, USA, UK, Canada, Australia, New Zealand, Bangladesh and Nepal
OwnerTimes Internet
Key people
  • Karan Bedi (Chief Executive Officer)
  • Abhishek Joshi (SVP & Head of Marketing and Business Partnerships)
  • Vivek Jain (Chief Operating Officer)
  • Gautam Talwar (Chief Content Officer)
IndustryOTT, Entertainment, Streaming Media (Video & Music), Gaming
ParentThe Times Group
URLwww.mxplayer.in
(Indian streaming service)
Alexa rank 1,552[1]
(Indian streaming service)
LaunchedAs video player: 18 July 2011
As OTT: 20 February 2019

In 2018, Times Internet acquired a majority stake in MX Player for $140 million.[6]

In October 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate, Tencent .[7][8]

History

Video Player

MX Player launched as a video player on 18th July 2011. It featured subtitle support and offline video viewing capabilities.

OTT Platform

On 20 February 2019, MX Player was relaunched as an OTT platform with original programming. It has licensed contents from various Indian and International studios including FilmRise, Sonar Entertainment, Screen Media Films, Goldmine, Hungama, Shemaroo, Paramount Pictures and Sony Entertainment.[9]

International Expansion

Initially available in India, in March 2020, MX Player announced the launch of its OTT service internationally to select markets, including the United States, United Kingdom, Canada, Australia, New Zealand, Bangladesh and Nepal.[10] Elsewhere, it is still a video player.

List of original shows
Title Genre(s) Premiere Seasons/episodes Language(s)
Original Dub
Famously Filmfare Season 2 (Bollywood) Talk Show 19 February 2019 1 Season, 10 Episodes Hindi
Famously Filmfare (Tamil) Talk Show 19 February 2019 1 Season, 5 Episodes Tamil
Famously Filmfare (Kannada) Talk Show 19 February 2019 1 Season, 6 Episodes Kannada
Famously Filmfare (Malayalam) Talk Show 19 February 2019 1 Season, 6 Episodes Malayalam
Famously Filmfare (Telugu) Talk Show 19 February 2019 1 Season, 10 Episodes Telugu
Famously Filmfare (Bengali) Talk Show 19 February 2019 1 Season, 11 Episodes Bengali
Famously Filmfare (Punjabi) Talk Show 19 February 2019 1 Season, 10 Episodes Punjabi
Famously Filmfare (Marathi) Talk Show 19 February 2019 1 Season, 12 Episodes Marathi
Aafat Comedy, Drama 19 February 2019 1 Season, 6 Episodes Hindi
F Buddies[11] Romance 25 March 2019 1 Season, 8 Episodes Tamil / English Hindi
Love Ok Please Travel Reality Show 25 March 2019 1 Season, 14 Episodes
Kiski Sarkar Comedy 15 April 2019 1 Season, 5 Episodes Hindi
Express Yourself Music 26 April 2019 1 Season, 4 Episodes Hindi
Bollywood Buzzinga S1 Game Show 4 May 2019 1 Season, 10 Episodes Hindi
Thinkistan Drama 24 May 2019 1 Season, 23 Episodes Hindi
Aani Kay Hava Romantic comedy 28 June 2019 2 Season, 12 Episodes Marathi Hindi
Bollywood Buzzinga S2 Game Show 16 August 2019 2 Seasons, 26 Episodes Hindi
Once A Year Romance 20 September 2019 1 Season, 6 Episodes Marathi
Pandu Comedy 20 September 2019 1 Season, 6 Episodes Marathi
Hello Mini Thriller 1 October 2019 1 Season, 15 Episodes Hindi
Shaadi Fit Reality 15 November 2019 1 Season, 11 Episodes Hindi
Hey Prabhu! Comedy, Drama 14 November 2019 1 Season, 6 Episodes Hindi Tamil
Cheesecake Drama 29 November 2019 1 Season, 5 Episodes Hindi
Queen[12] Historical drama 14 December 2019 1 season, 11 episodes Tamil-English Hindi, Telugu, Bengali
Pawan & Pooja Romance, Drama 14 February 2020 1 Season, 10 Episodes Hindi Tamil
Ek Thi Begam action thriller 15 April 2020 1 Season, 10 Episodes Marathi Hindi
Bhaukaal[13] Drama, Action 6 March 2020 1 Season, 10 Episodes Hindi
Samantar[14] Suspense, Drama 13 March 2020 1 Season, 9 Episodes Marathi Hindi, Tamil and Telugu
Mastram comedy, fantasy 30 April 2020 1 Season, 10 Episodes Hindi Tamil,Telugu
Raktanchal Crime 28 May,2020 1 Season, 9 Episodes Hindi
Times of Music Music, Reality Show 20 June 2020 1 Season, 11 Episodes Hindi
Dangerous[15] Crime drama 14 August 2020 1 Season, 7 Episodes Hindi
gollark: We have exactly 7 datas.
gollark: > who even uses IQ anymore lolIt actually is correlated with various significant things.
gollark: It's vaguely "correct" given that it's derived from Latin "datum", but no.
gollark: Unfortunately, LyricLy, *most* people use "data" as a plural. It is somewhat bees, but alas.
gollark: Deploy linear algebraoforms.

References
  1. "mxplayer.in Competitive Analysis, Marketing Mix and Traffic - Alexa". www.alexa.com. Retrieved 5 January 2020.
  2. "Times Internet buys MX Player for Rs 1,000 crore". The Economic Times. 28 June 2018. Retrieved 30 June 2020.
  3. Ramachandran, Naman; Ramachandran, Naman (5 December 2018). "ATF: MX Player Reveals Ambitious Plans as India Streamer (EXCLUSIVE)". Variety. Retrieved 30 June 2020.
  4. "India's MX Player expands to US, UK and other markets in international push". TechCrunch. Retrieved 30 June 2020.
  5. "MX Player top entertainment app in India in 2019". The New Indian Express. Retrieved 30 June 2020.
  6. "India's Times Internet buys popular video app MX Player for $140M to get into streaming". TechCrunch. Retrieved 27 June 2020.
  7. "Tencent leads $111M investment in India's video streaming service MX Player". TechCrunch. Retrieved 30 June 2020.
  8. "Deal Street: Tencent Enters India's Video Streaming Space With $110-Million Investment". BloombergQuint. Retrieved 30 June 2020.
  9. Bureau, Our. "MX Player inks content deal with Paramount Pictures and Sony Pictures Television India". @businessline. Retrieved 30 June 2020.
  10. "India's MX Player expands to US, UK and other markets in international push". finance.yahoo.com. Retrieved 30 June 2020.
  11. MX Player launches the trailer of f*ck buddies - Mumbai Live
  12. "Teaser of 'Queen' released: Web series on Jayalalithaa starring Ramya Krishnan". www.thenewsminute.com. 1 December 2019. Retrieved 18 May 2020.
  13. "If you haven't seen MX Player's 'Bhaukaal' yet, here are 4 reasons that will make you binge-watch the series now!" – via The Economic Times.
  14. "All You Need To Know About Swwapnil Joshi and Tejaswini Pandit's Samantar - Times of India". The Times of India. 11 March 2020. Retrieved 31 March 2020.
  15. "Dangerous trailer: Bipasha Basu and Karan Singh Grover reunite for a sleek thriller". 6 August 2020.
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