Audio-Technica

Audio-Technica Corporation (株式会社オーディオテクニカ, Kabushiki Kaisha Ōdio Tekunika) is a Japanese company that designs and manufactures professional microphones, headphones, turntables, phonographic magnetic cartridges, and other audio equipment.

Audio-Technica Corporation
株式会社オーディオテクニカ
Private KK
IndustryAudio equipment
Founded1962 (1962)
Shinjuku, Tokyo
FounderHideo Matsushita
Headquarters,
Japan
Key people
Kazuo Matsushita (President)
Products
Websiteaudio-technica.com

Company history

ATH-M50 headphones

Audio-Technica was established in 1962 in Shinjuku, Tokyo, Japan, by Hideo Matsushita as a phonograph cartridge manufacturer. Its first products were the AT-1 and the AT-3 MM stereo phono cartridges. Business rapidly developed and Audio-Technica expanded into other fields. The headquarters and factory moved in 1965 to the current address in Naruse, Machida, Tokyo.[1] In 1969, the company began exporting phono cartridges worldwide and launched the first microcassette recorders.[2]

In 1972, Audio-Technica established its US arm in Fairlawn, Ohio, and started shipping VM phono cartridges to European manufacturers. In 1974, the company developed its first headphones, the AT-700 series, launched the same year. The AT-800 series of microphones were introduced in 1978 and in the same year the UK establishment in Leeds began operation.[1]

In 1986, the company developed RCA cables with "pure copper" produced with the continuous metal casting process (PCOCC), invented and developed between 1982 and 1985 by Atsumi Ohno.[3] In the same year, the company launched the AT33ML/OCC phono cartridge, the first made with PCOCC materials. In 1988, another Audio-Technica subsidiary is founded in Taiwan.[1]

In 1990s, Audio-Technica introduced several large-diaphragm condenser microphones for studio use: the AT4033 cardioid microphone in 1991,[1] the AT4050 multi-pattern in 1995,[4] and the AT4060 vacuum tube cardioid microphone in 1998;[5] the AT895, a DSP-controlled five-element microphone array providing adaptive directional audio acquisition, was introduced in 1999.[1] In 1996, the Southeast Asian establishment began operation in Singapore.[1]

In 2008, the company celebrated the 20th anniversary of supplying microphones for US Presidential Debates. For their 50th anniversary, Audio-Technica celebrated at Consumer Electronics Show 2012, debuting their AT-LP1240-USB USB DJ Turntable[6] and ATH-CKS55i.[7]

In 2017, Audio-Technica Pure Digital Drive Wireless Headphone ATH-DSR9BT received CES Innovation Honoree Awards[8] by using Trigence Dnote Technology.[9]

Audio equipment supplier

Since the late 1990s, Audio-Technica supplied microphones and headphones for US television shows such as the Big Brother, Deal or No Deal, the Rock and Roll Hall of Fame inductions and several international events:

Period Event Editions
1996–present Summer Olympic Games Atlanta 1996, Sydney 2000, Athens 2004, Beijing 2008, London 2012[10]
2002–present Winter Olympic Games Salt Lake City 2002, Torino 2006, Vancouver 2010, Sochi 2014, Pyeongchang 2018[10]
1998–2013 Grammy Awards 1998–2013[11]
2019 MotoGP 2019[12]

Technology

An Audio-Technica AT815a shotgun microphone
An Audio-Technica AT-95e MM phono cartridge

One of their most famous products was a battery-operated, portable record player called Mister Disc that was sold in the U.S. in the early 1980s.

In 2005, Audio-Technica developed "Uniguard", a method for making microphones resistant to radio frequency interference from cell phones, Bluetooth devices, wireless computer networks and walkie-talkies. 13 patents were involved in bringing the feature to fruition, as company engineers modified many different elements of microphone construction and operation. Over 50 existing Audio-Technica microphone models have been upgraded with the new RFI-resistant technology.[13][14][15]

Notable products

AT3035 microphone
  • Audio-Technica AT770 (Mister Disc) - a portable vinyl record player
  • Audio-Technica AT2020 - a medium-diaphragm cardioid condenser microphone
  • Audio-Technica ATH-WS55 - over-ear consumer Solid Bass headphones
  • Audio-Technica ATH-WS99BT - over-ear consumer Solid Bass headphones (53 mm drivers, Bluetooth 3, Class 2)
  • Audio-Technica ATH-M50 - over-ear professional studio monitor headphones
  • Audio-Technica ATH-M50x - over-ear professional studio monitor headphones (Successor to the ATH-M50)
  • Audio-Technica ATH-MSR7 - over-ear headphones
  • Audio-Technica ATH-SR5BT - On-Ear Wireless High-Resolution Audio Headphones
  • Air Dynamic Series - circumaural audiophile open air headphones
  • Audio-Technica ATH-AD500 - 40 mm drivers
  • Audio-Technica ATH-AD700 - 53 mm drivers, angled
  • Audio-Technica ATH-AD900 - 53 mm drivers, reduced bass roll off
  • Audio-Technica ATH-R70x - 45 mm drivers
  • Audio-Technica ATH-CKS55 - Consumer Solid Bass in-ear buds
  • Audio-Technica AT-LP120-USB - mid-range turntable
  • Audio-Technica AT-LP1240-USB - USB DJ Turntable
  • Audio-Technica AT-95e - Turntable cartridge for Hi-Fi setups
  • Audio-Technica AT11E - Turntable cartridge for Hi-Fi setups
  • Audio-Technica ATH-DSR9BT - Pure Digital Drive Wireless Headphones
gollark: I could probably have it share code with a disassembler, too, although even the ISA-as-currently-implemented allows a bunch of obfuscatory tricks.
gollark: I'm considering implementing the assembler in JS or Python or Rust or something, but it *would* be nice to have this available from within potatOS.
gollark: Honestly that's entirely unnecessary and I would probably only need simple splitting into lines and label handling, but you know.
gollark: That's how you would do it in my thing, using a somewhat insane S-expression assembly-ish language.
gollark: Using hypothetical assembly syntax I haven't actually implemented:```# start of memory to add kittens to(add r1 r0 0x1000) # maybe there would be nice dedicated syntax for "set register" actually# end of kittenized region(add r2 r0 0x1600)(label loop (add r3 r0 40) (poke r3 r1 0) (add r3 r0 94) (poke r3 r1 1) # and so on (add r1 r1 8) (jlt r1 r2 loop))```

See also

References

  1. "About Us". Audio-Technica. Archived from the original on 3 November 2009. Retrieved 25 November 2009.
  2. "Audio-Technica". www.gearogs.com. Retrieved 3 March 2016.
  3. patent, Ohno, Atsumi, "Continuous metal casting", issued 1985-05-07
  4. "Audio-Technica AT4050 ST". www.soundonsound.com. Retrieved 3 December 2019.
  5. "Audio–Technica AT4060A". www.soundonsound.com. Retrieved 3 December 2019.
  6. Fenlon, Wesley (12 January 2012). "Article about Audio-Technica's 2012 CES presence". Tested.com. Retrieved 1 December 2013.
  7. "Audio Technica 2012 CES Press Release about ATH-CKS55i Headphones". Audio-technica.com. Retrieved 1 December 2013.
  8. "Audio-Technica's ATH-DSR9BT Pure Digital Drive Wireless Headphones and AT-ART1000 Direct Power System Phono Cartridge Win CES 2017 Innovation Honoree Awards". Retrieved 23 August 2017.
  9. "Dnote Technology, 'Pure Digital' Audio". Retrieved 23 August 2017.
  10. "About Audio-Technica". eu.audio-technica.com. Retrieved 3 December 2019.
  11. Business, AVNetwork Staff2013-02-13T00:00:00Z. "GRAMMY Awards Show Uses Audio-Technica Microphones". systemscontractor. Retrieved 3 December 2019.
  12. Sports, Dorna. "Audio-Technica: capturing the sound of MotoGP™". www.motogp.com. Retrieved 3 December 2019.
  13. "Sound & Video Contractor, January 1, 2006. John McJunkin. Audio-Technica UniPoint Line: New improvements to a solid and reliable line of microphones". Svconline.com. Archived from the original on 3 December 2013. Retrieved 1 December 2013.
  14. Audio Courses dot com. Audio-Technica Provides UniGuard RFI Protection for New Engineered Sound Integ Archived 7 September 2008 at the Wayback Machine
  15. "Audio Technica. Audio-Technica's UniGuard technology: Protection from Radio Frequency Interference". Audio-technica.com. Retrieved 1 December 2013.
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