KHive

#KHive is an online informal organization supporting the Vice-Presidential candidacy of Kamala Harris. It is not formally affiliated with the campaign.[1] It formed during her 2020 presidential campaign as an effort to defend Harris from racist and sexist attacks.[2][3][1][4] The movement has been cited as an example of social media fandom or stan culture.[1][4][5] Harris' supporters also use the hashtag #WeGotHerBack.[3][6]

The hashtag first emerged in August of 2018,[1][7] before Harris had announced her presidential candidacy but after she told MSNBC's Kasie Hunt that she was "not ruling it out."[8] As of July 2019, while Harris was in her presidential campaign, 38,000 Twitter accounts had used the hashtag and according to Vox "accrued an estimated 360 million impressions".[1] The hashtag is a reference to #BeyHive, which is a group of Beyoncé fans.[3][1][4] It was first used by Eric Chavous tweeting as @FlyWithKamala, which he created after the 2016 election, in response to a Harris tweet showing a Vogue cover featuring Beyoncé and after he'd seen a television panel "jokingly coming up with a term to call this growing legion of Kamala Harris supporters on social media."[1]

When Harris endorsed Joe Biden in March 2020, the Biden campaign released a video in which Biden asks Harris if the #KHive will support him.[4]

References

  1. Zhou, Li (July 25, 2019). "The #KHive, Kamala Harris's most devoted online supporters, explained". Vox. Retrieved 2020-08-15.
  2. "Analysis | The Technology 202: Kamala Harris is already facing online attacks in her bid for the vice presidency". Washington Post. Retrieved 2020-08-16.
  3. Zakrzewski, Cat (August 13, 2020). "Kamala Harris is already facing online attacks in her bid for the vice presidency". Washington Post. Retrieved 2020-08-15.
  4. Bixby, Scott (August 12, 2020). "Kamala Harris Built a 'Digital Army'—Now She Gets to Use It". The Daily Beast. Retrieved 2020-08-15.
  5. "Kamala Harris Dropped Out, But The #KHive and Stan Culture Aren't Leaving Politics". BuzzFeed News. Retrieved 2020-08-15.
  6. "With VP Pick Kamala Harris, Joe Biden Gets a Digital Juggernaut". Wired. ISSN 1059-1028. Retrieved 2020-08-16.
  7. "What is the #KHive? Why it matters for all of us, Kamala2020". Daily Kos. Retrieved 2020-08-15.
  8. Shelbourne, Mallory (June 25, 2018). "Kamala Harris on 2020 presidential bid: 'I'm not ruling it out'". TheHill. Retrieved 2020-08-15.
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