WFYR

WFYR (97.3 FM) is a radio station broadcasting a country music format[1] and licensed for Elmwood, Illinois, United States, in the Peoria area. The station is owned by Cumulus Media,[2] which purchased the station from Townsquare Media.[3]

For the radio station at 103.5 in Chicago, Illinois and formerly known as WFYR-FM, see WKSC-FM.

WFYR
CityElmwood, Illinois
Broadcast areaPeoria, Illinois
Frequency97.3 MHz
Branding97.3 River Country
Programming
FormatCountry
Ownership
OwnerCumulus Media
(Radio License Holding CBC, LLC)
Sister stationsWGLO, WIXO, WVEL, WZPW
History
First air date1993
Call sign meaning"Fire" (station's original nickname, Fire 97.3)
Technical information
Facility ID72080
ClassB1
ERP23,500 watts
HAAT103 meters (338 ft)
Transmitter coordinates40°46′22.1″N 89°44′50.4″W (NAD83)
Links
WebcastListen live
Listen Live (iHeart)
Website973rivercountry.com

History

Ever since the station signed on in 1993, it has always aired a country format. At first, WFYR used the branding "Fire 97.3". In the early-2000s, it was changed to "97.3 River Country". From September 6, 2013 to February 2, 2020, it used the nationally-syndicated "Nash FM" branding.[4][5]

Today, they are known for boosting local country music artists, with a weekly feature. From 2013 to 2020, the station competed in the Nash Next National Competition.

On February 3, 2020, WFYR rebranded back to its previous identity as "97.3 River Country."[6]

On Air Personalities
Days Time Show/Personality
M-F 5a-9a The Ty Bentli Show
M-F 9a-12p Kristin
M-F 12p-3p Doc Watson
M-F 3p-7p Red Hot Brian Scott
M-S 7p-12a Nash Nights Live
M-F 12a-4a The Blair Garner Show
Sa 7a-10a American Country Countdown Rewind
Su 9a-12p Country Countdown USA with Lon Helton
Su 12p-4p American Country Countdown with Kix Brooks

gollark: I was able to find, *somehow*, what looks like the source of the FM radio native code/app from about four years ago on github.
gollark: I think it would be somewhere between "install original ROM's FM radio app as a privileged system app" (fine) and "reverse engineer SoC FM tuner and implement own frontend" (not doing that).
gollark: I wonder how much eldritch horror would be necessary in order to make the FM radio hardware in my phone work on this custom ROM.
gollark: Yes, good ones are antimemetic/nonexistent.
gollark: That never happens, unless it does but that's a lie.

References
  1. "Station Information Profile". Arbitron. Archived from the original on March 1, 2010. Retrieved September 4, 2018.
  2. "WFYR Facility Record". United States Federal Communications Commission, audio division.
  3. "Cumulus, Townsquare Swap Involves 65 Stations, 13 Markets, $116 Million Cash" Archived May 1, 2012, at the Wayback Machine from All Access (April 30, 2012)
  4. {{cite web On February 3, 2020 WFYR rebranded to its previous name as "97.3 River Country". | url =https://www.facebook.com/973rivercountry/posts/10151705303099585 | title =We have a new name !! !! ! | date =September 6, 2013 | accessdate =September 30, 2013 | work =Facebook | author =97.3 River Country }}
  5. Tarter, Steve (September 9, 2013). "On the air: River Country handle traded in for a NASH". Minding Business. Peoria, Illinois. Archived from the original on December 10, 2015. Retrieved September 30, 2013.
  6. WFYR Returns To River Country Identity


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