Kingsway (cigarette)

Kingsway is a cigarette brand, currently owned and manufactured by American Express of London/Ardath Tobacco Company which is a division of British American Tobacco. In Ireland the brand was manufactured by W.D. & H.O. Wills,[1][2] and in Malaysia the brand is manufactured by Rothmans International.[3]

Kingsway
An old English pack of Kingsway cigarettes.
Product typeCigarette
OwnerAmerican Express of London/Ardath Tobacco Company, a division of British American Tobacco
IntroducedJanuary 1959 (January 1959)
MarketsSee Markets
Tagline"Smoke the BIG way... the Modern way."

History

Kingsway was launched in January 1959,[4] and several advertising campaigns were launched in the 1960s for the brand to gain more popularity, like for example in Ireland.[5][6]

Kingsway was a popular cigarette brand in the 1960s and 1970s, but eventually lost appeal and disappeared from the European market after the 1980s.[7] In Asia, and especially in Malaysia, the brand is still popular and sold today. Their slogan was "Smoke the BIG way... the Modern way."[8]

Various cigarette lighters, tin boxes and ashtrays of Kingsway were also sold.[9][10][7]

Markets

The brand was or still is sold in the United Kingdom, Ireland, West Germany and Malaysia.[11][12]

gollark: I suddenly realised that I have about 50 tabs open. Oops.
gollark: Why?
gollark: Should I become particularly interested in a CC server, I'll be sure to join, as airwaves is quite boring.
gollark: I can't see that working very well.
gollark: (CC + peripherals + decorative mods is basically CC-only)

See also

References
  1. "1950s Kingsway cigarette advert". Flickr.com. Retrieved 4 January 2018.
  2. "Vintage Kingsway Cigarettes Sealed Pack Box U.K. - #39757252". Worthpoint. Retrieved 4 January 2018.
  3. "BrandKingsway - Cigarettes Pedia". Cigarettespedia.com. Retrieved 4 January 2018.
  4. Alford, B. W. E. (5 November 2013). "W.D. & H.O. Wills and the development of the UK tobacco Industry: 1786-1965". Routledge. Retrieved 4 January 2018 – via Google Books.
  5. "10 Irish Cigarette Adverts from the 1960s". Brandnewretro.ie. 1 December 2013. Retrieved 4 January 2018.
  6. 8, Adverts Marketplace Ltd., Latin Hall, Golden Lane, Dublin. "Kingsway Cigarette Advertising Sign For Sale in Blanchardstown, Dublin from RTT". Adverts.ie. Retrieved 4 January 2018.CS1 maint: numeric names: authors list (link)
  7. "Grote weinig reclame asbak voor de grootte van de koning van de Kingsway getipt sigaretten - groot Retro Item!". Etsy. Retrieved 4 January 2018.
  8. "Genuine Cigarette packet 2s Wills Kingsway King Size Flyer Sample Tobacco c60s - eBay". eBay. Retrieved 4 January 2018.
  9. "VINTAGE KINGSWAY CIGARETTE LIGHTER - WORKS - COLLECT RESTORE DISPLAY PARTS - eBay". eBay. Retrieved 4 January 2018.
  10. "1970s Gold Metal Kingsway Cigarette Case & Lighter Vintage Cigarette Lighter Vintage Pocket Lighter Vintage Smoking Vintage Tobacciana". Nl.pinterest.com. Retrieved 4 January 2018.
  11. "Kingsway". Zigsam.at. Retrieved 4 January 2018.
  12. "Brands". Cigarety.by. Retrieved 4 January 2018.
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