Owlchemy Labs

Owlchemy Labs is a video game developer based in Austin, Texas. The company was founded in 2010 by Worcester Polytechnic Institute graduate Alex Schwartz.[1] Owlchemy is best known for its virtual reality video game Job Simulator. In May 2017, the studio was acquired by Google.[2][3]

Owlchemy Labs
Subsidiary
IndustryVideo games
Founded2010 (2010) in Boston, Massachusetts, US
FounderAlex Schwartz
Headquarters
Austin, Texas
,
US
Key people
  • Devin Reimer (CEO)
  • Andrew Eiche (CTO)
Products
ParentGoogle
Websiteowlchemylabs.com

Games developed
Schwartz in 2016

Snuggle Truck controversy

Owlchemy originally developed a game called Smuggle Truck with a premise of smuggling immigrants into the US. The game was inspired by Owlchemy developer Yilmaz Kiymaz's experience as a Turkish citizen attempting to stay in the US after graduating. Apple rejected the game for its App Store due to the controversial subject matter. Owlchemy retitled the project Snuggle Truck and changed the premise to taking fuzzy animals to the zoo. The rebranded game was accepted into the app store.[4]

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References
  1. Worcester Polytechnic Institute - Interactive Media & Game Development - People
  2. Grubb, Jeff (May 10, 2017). "Google bags Job Simulator studio Owlchemy Labs in VR's latest exit". Venture Beat. Retrieved May 10, 2017.
  3. Roberston, Adi (May 10, 2017). "Google just acquired one of the most successful VR game studios". The Verge. Retrieved May 12, 2017.
  4. "Smuggle Truck rejection" on Joystiq
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