WTMB

WTMB (94.5 FM) is a radio station broadcasting a Classic rock format. Previous formats for the station included new age as WZFR, country as WUSK, and oldies as WBOG. Licensed to Tomah, Wisconsin, United States, the station serves the La Crosse area. The station is currently owned by Magnum Radio, Inc. and features programming from ABC Radio, Jones Radio Network and Premiere Radio Networks.[1]

WTMB
CityTomah, Wisconsin
Broadcast areaLa Crosse, Wisconsin
Frequency94.5 MHz
Branding94.5 Classic Rock
SloganMore Rock, Less Talk
Programming
FormatClassic rock
AffiliationsABC Radio , Jones Radio Network, Premiere Radio Networks
Ownership
OwnerMagnum Radio, Inc.
Sister stationsWBOG, WXYM
History
First air dateMarch 23, 1989 (as WZFR)
Former call signsWZFR (1989-1994)
WUSK (1994-1997)
WBOG (1997-2003)
Technical information
Facility ID30305
ClassC3
ERP8,300 watts
HAAT172 m (564 ft)
Transmitter coordinates43°53′56.00″N 90°29′23.00″W
Links
WebcastListen Live
Websiteclassicrockwtmb.com

History

The station went on the air as WZFR on March 23, 1989. On December 20, 1994, the station changed its call sign to WUSK, then on February 3, 1997 to WBOG, and finally on November 19, 2003 to the current WTMB.[2]

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References
  1. "WTMB Facility Record". United States Federal Communications Commission, audio division.
  2. "WTMB Call Sign History". United States Federal Communications Commission, audio division.


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