WIFC

WIFC (95.5 FM) is a top 40 (CHR) radio station located in Wausau, Wisconsin. The station is owned and operated locally by Midwest Communications, previously owned by Journal Communications, Dave Raven (Raven Broadcasting) and originally Forward Communications. The call letters WIFC stand for WIsconsin Forward Communications. WIFC's main competition comes from HOT 96-7 (WHTQ), a top 40-CHR radio station broadcasting to the same area.

WIFC
CityWausau, Wisconsin
Broadcast areaWausau-Stevens Point
Frequency95.5 MHz
Branding95-5 WIFC
Slogan"All the Hits!"
Programming
Language(s)English
FormatTop 40 (CHR)
Ownership
OwnerDuey E. Wright
(WRIG, Inc.)
Sister stationsWDEZ, WOZZ, WRIG, WSAU, WSAU-FM
History
First air dateAugust 29, 1948 (1948-08-29)
Former call signsWSAU-FM
Call sign meaningWIsconsin Forward Communications[1]
Technical information
Facility ID74102
ClassC
ERP98,600 watts
HAAT329 meters (1,079 ft)
Links
WebcastListen Live!
Websitewww.wifc.com

Formerly WSAU-FM (a beautiful music station), WIFC has broadcast its current format since August 1969, making it one of the longest-running continuously-broadcasting CHR-top 40 stations in the United States.

History

WSAU-FM began broadcasting August 29, 1948, and was one of the first FM Stations in Wisconsin to broadcast in Stereo in the early 1960s. It and sister station WSAU were originally owned by The Milwaukee Journal.[2]

References
  1. Wisconsin Broadcasting dot com
  2. "WSAU-FM Wausau Starts Service on Channel 238" (PDF). Broadcasting. September 13, 1948. Retrieved 7 January 2015.

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