KDFT
KDFT, branded as La Poderosa, is an AM radio station broadcasting in the Dallas–Fort Worth metroplex as a Spanish language religious station. This station is licensed in Ferris, Texas, and is owned and operated by Multicultural Broadcasting.
City | Ferris, Texas |
---|---|
Broadcast area | Dallas–Fort Worth Metroplex |
Frequency | 540 kHz |
Branding | "La Poderosa" |
Programming | |
Language(s) | Spanish |
Format | Religious |
Ownership | |
Owner | Multicultural Broadcasting (Way Broadcasting Licensee, LLC) |
Sister stations | KMNY |
History | |
First air date | 1986 as KLCA |
Former call signs | KLCA (1986) |
Call sign meaning | Dallas/Fort Worth, Texas |
Technical information | |
Class | D |
Power | 1,000 Watts (day) 249 watts (night) |
Links | |
Website | kdft540 |
History
Gospel years
The station began its broadcasting activities under Freedom Network's direction in 1986 with a Southern Gospel format with temporary callsign KLCA before making a permanent switch to KDFT two months later. Then in 1990, the station was sold to Way Broadcasting, and slightly changed its format to urban contemporary gospel, much like KHVN-AM. From that day on, it was known as "The Rainbow Across North Texas" (the station's slogan).
Change to Spanish
In 1998, KDFT again changed its format to Spanish religious format under the same name and slogan until 1999. In 2000, Radio Unica purchased KDFT from Way Broadcasting. Then in 2004, its current owners Multicultural Broadcasting absorbed KDFT and the remainder of Radio Unica's stations after that company filed for bankruptcy a year prior. Throughout the station's existence, it has operated during the daytime hours until 2004 when it expanded its airtime to 24 hours a day.
External links
- KDFT in the FCC's AM station database
- KDFT on Radio-Locator
- KDFT in Nielsen Audio's AM station database