GolfTV

GolfTV is an international streaming service owned by Discovery, Inc. and run by its Discovery Golf division.

GolfTV
LaunchedJanuary 1, 2019 (2019-01-01)
Owned byDiscovery Golf
(Discovery, Inc.)
CountryUnited States
LanguageEnglish
Broadcast areaInternational excluding United States
Websitewww.golf.tv

History

In June 2018, Discovery Inc. and the PGA Tour agreed to a US$2 billion, 12-year deal for its media rights outside of the United States. Discovery stated that it planned to establish an international streaming service devoted to these rights.[1] In October 2018, Discovery formed its Discovery Golf division by naming Eurosport executive vice president Alex Kaplan as president and general manager of the division, and officially announced that the service would be known as GolfTV, which would replace PGA Tour Live international.[2]

GolfTV officially launched on 1 January 2019,[3] with PGA Tour events available for users in Australia, Canada, Italy, Japan, Netherlands, Portugal, Russia and Spain. The rights will expand as existing deals with international broadcasters lapse, beginning with Poland and South Korea in 2020, Belgium, China, Germany and South Africa in 2021, Denmark, Finland, India, Norway, Sweden and the United Kingdom in 2022, and France in 2024.[4][2]

In November 2018, GolfTV announced that it had signed Tiger Woods as a content partner under a multi-year deal. This includes an instructional video series,[5] and a series of events featuring Woods, inspired heavily by his 2018 event The Match: Tiger vs. Phil.[6] The first of these, The Challenge: Japan Skins, was held 21 October 2019 in Japan, and aired in the United States on Golf Channel.[7]

In December 2018, Discovery and the European Tour reached a multi-year rights deal, under which GolfTV would acquire streaming rights to the Tour in various Asian, European, and Latin American markets, including exclusive rights in Italy, Romania, Russia, Spain and Turkey, and digital rights elsewhere. The rights also include the 2020 and 2022 Ryder Cup in selected markets. In Europe, the deal excludes Denmark, Finland, France, Ireland, Norway, Sweden, and the United Kingdom.[8][9]

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References
  1. Clarke, Stewart (June 4, 2018). "Discovery Inks International Deal for PGA Tour Golf Rights". Variety. Retrieved January 1, 2020.
  2. Clarke, Stewart (October 22, 2018). "Discovery and PGA Tour Tee Up 'GolfTV' Streaming Brand for 2019 Launch". Variety. Retrieved February 6, 2019.
  3. Connolly, Eoin (March 26, 2019). "Going deep with Discovery: Peter Faricy on building GolfTV and global digital platforms for fans". SportsPro. Retrieved May 13, 2019.
  4. McDonald, Andrew (October 22, 2018). "Discovery to launch GolfTV streaming service in January". digitaltveurope.com. Retrieved February 6, 2019.
  5. Steinberg, Brian; Steinberg, Brian (November 27, 2018). "Discovery Strikes Content Pact With Tiger Woods". Variety. Retrieved May 13, 2019.
  6. Levy, Joe (April 4, 2019). "GolfTV plotting Tiger Woods head-to-head matches". SportsPro. Retrieved May 13, 2019.
  7. "Tiger Woods' first GolfTV match will be "The Challenge: Japan Skins"". Awful Announcing. September 19, 2019. Retrieved September 19, 2019.
  8. Lafayette, Jon. "Discovery Expands GolfTV With European Tour Deal". Broadcasting & Cable. Retrieved October 19, 2019.
  9. Bassam, Tom (December 13, 2018). "Discovery announces European Tour rights swoop". SportsPro Media. Retrieved May 13, 2019.
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