WBUY-TV

WBUY-TV, virtual channel 40 (UHF digital channel 26), is a TBN owned-and-operated television station serving Memphis, Tennessee, United States that is licensed to Holly Springs, Mississippi. The station is owned by the Trinity Broadcasting Network. WBUY's studios are located on Cazassa Road in the southeast section of Memphis, and its transmitter is located in the Brunswick section of unincorporated northeast Shelby County.

For the Lexington, North Carolina radio station, see WLXN.
WBUY-TV
Holly Springs, Mississippi/
Memphis, Tennessee
United States
CityHolly Springs, Mississippi
ChannelsDigital: 26 (UHF)
Virtual: 40 (PSIP)
Programming
Affiliations40.1: TBN (O&O)
40.2: Hillsong Channel
40.3: Smile
40.4: Enlace
40.5: Positiv
Ownership
OwnerTrinity Broadcasting Network
(Trinity Broadcasting of Texas, Inc.)
Sister stationsWPGD-TV, WELF-TV
History
First air dateSeptember 1991 (1991-09)[1]
Former call signsWBUY (1991–2003)
Former channel number(s)Analog:
40 (UHF, 1991–2009)
Digital:
41 (UHF, 2006–2018)
Former affiliationsHSN (1991–1993)
Call sign meaningBUY (artifact of former HSN affiliation)
Technical information
Licensing authorityFCC
Facility ID60830
ERP950 kW
HAAT317 m (1,040 ft)
Transmitter coordinates35°16′33″N 89°46′38″W
Links
Public license informationProfile
LMS
Websitewww.tbn.org

History

WBUY first signed on the air in September 1991 as an affiliate of the Home Shopping Network (HSN); the last three letters of the station's call sign incidentally reflected this affiliation. In 1993, the station was sold to Mobile, Alabama-based Sonlight Broadcasting and became a TBN affiliate, carrying most of the network's schedule while opting out at times to air alternate programming. In 2001, WBUY was acquired by TBN and began airing the network full-time.

Digital television

The station's digital signal is multiplexed:

Channel Video Aspect PSIP Short Name Programming
40.1720p16:9TBN HDMain TBN programming
40.2HillsngHillsong Channel
40.3480i4:3SMILESmile
40.4EnlaceEnlace
40.516:9PositivPositiv

TBN-owned full-power stations permanently ceased analog transmissions on April 16, 2009.[2]

WBUY-TV discontinued regular programming on its analog signal, over UHF channel 40 on that date.[3] The station's digital signal remained on its pre-transition UHF channel 41, using PSIP to display WBUY-TV's virtual channel as 40 on digital television receivers.

See also
  • List of television stations in the United States

References
  1. The Broadcasting and Cable Yearbook says September 13, while the Television and Cable Factbook says September 15.
  2. RabbitEars TV Query for WBUY
  3. List of Digital Full-Power Stations
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