WBRW

WBRW is an active rock formatted broadcast radio station licensed to Blacksburg, Virginia, serving the New River Valley.[1] WBRW used to be owned and operated by Cumulus Media.[6] On September 6, 2018, Cumulus Media announced it would sell its Blacksburg cluster to Monticello Media.[7] The sale was approved December 1, 2018.[8]

WBRW
CityBlacksburg, Virginia
Broadcast areaNew River Valley
Frequency105.3 FM MHz
Branding"105.3 The Bear"
Slogan"The New River Valley's Rock Station"
Programming
FormatActive rock[1]
AffiliationsVirginia Tech Sports Network
Ownership
OwnerMonticello Media
Sister stationsWFNR, WVHK, WPSK-FM, WRAD, WRAD-FM
History
First air dateDecember 1964[2]
Former call signsWVVV (1964–1995)[3]
WVMJ (1995–1999)[4]
Former frequencies104.9 MHz (1964–1996)[5]
Call sign meaningW BeaR W
Technical information
Facility ID5795
ClassC3
Power12,000 watts
HAAT146 meters (479 ft)
Transmitter coordinates37°11′12.0″N 80°28′54.0″W
Links
WebcastWBRW Webstream
WebsiteWBRW Online

References
  1. "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved July 8, 2015.
  2. Broadcasting Yearbook 2010 (PDF). ProQuest, LLC/Reed Publishing (Nederland), B.V. 2010. p. D-560. Retrieved July 8, 2015.
  3. "For the record" (PDF). Broadcasting. September 21, 1964. p. 109.
  4. "Call Sign History". Federal Communications Commission, audio division. Retrieved July 8, 2015.
  5. "WBRW Facility Data". FCCData.
  6. "WBRW Facility Record". Federal Communications Commission, audio division. Retrieved July 8, 2015.
  7. Cumulus Sells Blacksburg Cluster To Monticello Media
  8. Six areas radio stations sold


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