Marvel HQ

Marvel HQ is an Indian pay television channel owned by Star India, a wholly owned subsidiary of The Walt Disney Company India featuring shows and movies from Marvel Entertainment, as well as some acquired programming. The channel targets children[2][3] with action-adventure animation and live action programming.[2] It uses the same name and branding as the Marvel HQ website and YouTube channel.

Marvel HQ
Launched20 January 2019 (2019-01-20)
NetworkDisney Channels Worldwide
Owned byStar (Disney India)
Picture format4:3 576i (SDTV)
CountryIndia
Language
Broadcast areaIndia
HeadquartersMumbai, India
ReplacedDisney XD
Sister channel(s)Star Plus
Star Bharat
Star Gold
Star Gold 2
Star Gold Select HD
Star Utsav
Star Utsav Movies
Star Movies
Star Movies Select
Star World
Star World Premiere
Star Jalsha
Star Jalsha Movies
Star Pravah
Asianet
Asianet Plus
Asianet Movies
Star Maa
Star Maa Movies
Star Maa Gold
Star Maa Music
Star Suvarna
Star Suvarna Plus
Star Vijay
Star Vijay Super
Star Vijay Music
Nat Geo
Nat Geo Wild
Nat Geo People
Star Life (Africa)
Nat Geo Music
Baby TV
Star Sports
Disney Channel
Bindass
Disney International HD
Disney Junior
Hungama TV
UTV Movies
UTV Action
UTV HD
Availability
Satellite
Tata SkyChannel 657
Dish TVChannel 979
Asianet DigitalChannel 333
Airtel Digital TVChannel 457
Videocon D2HChannel 511
Sun DirectChannel 534
Cable
DEN NetworksChannel 431
HathwayChannel 406
JGD DIGITALChannel 447
IPTV
Dhiraagu TVChannel 162

History

Marvel HQ was officially launched on 20 January 2019, replacing the Indian version of Disney XD.[1] Disney India sees Marvel as a "pop-culture phenomenon" as the reason to have a dedicated Marvel channel.[4] At launch, the main Marvel programming would consist of four animated shows[1] and 40% of the schedule[4] with additional Marvel animated series added or seasons started in March 2019.[1]

Programming

Marvel HQ programs air on two prime-time day parts, afternoon and evening. Marvel shows and movies, accounting for 40% of the schedule,[4] would be supplemented with similar themed show from other providers and libraries to bring in other viewers.[1] The amount of Marvel content would rise over time.[3] Marvel movies would be shown on Saturday and Sunday.[2] The channel also airs the Non-Marvel programs from its sister channels Hungama TV and Disney Channel. At air time, the main Marvel programming would consist of four animated shows:[1]

Non-Marvel
gollark: I support... somewhat government-regulated mostly-free markets for allocation of resources, and free enterprise/the ability to set up your own company and produce things, roughly.
gollark: I think you're using a weird definition.
gollark: I'm hoping much of the underpaid labour can be replaced with automation in the future, too.
gollark: Not really? If I could somehow make people not want it and skip any of the ethical issues related to that it'd be nice? But they do, and the system satisfies those values.
gollark: People are entirely free to *not* buy a new phone every 6 months and... mostly do... the phone market has been declining because of lengthening upgrade cycles. If people buy unreasonable amounts it's because *they want that*, though possibly because of advertising which is terrible.

References
  1. "Disney India to replace Disney XD with Marvel HQ". Best Media Info. 16 January 2019. Retrieved 18 January 2019.
  2. "Disney India to launch Marvel HQ on January 20". ET BrandEquity. Economic Times. 16 January 2019. Retrieved 24 January 2019.
  3. "Disney India to launch new kids channel Marvel HQ in place of Disney XD". TelevisionPost. 16 January 2019. Retrieved 24 January 2019.
  4. "Marvel HQ, the TV channel for your all-day superhero fix". Exchange4media. Adsert Web Solutions Pvt. Ltd. 17 January 2019. Retrieved 24 January 2019.
  5. "Disney XD to be rebranded Marvel HQ". Indian Television. 10 January 2019. Retrieved 24 January 2019.
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