Star Maa

Star Maa is an Indian Telugu-language pay television channel based in Hyderabad, Telangana. Star Maa and its channels are owned by Star India, a wholly owned subsidiary of The Walt Disney Company India.[1][2][3][4]

Star Maa
Launched2008 (2008)
Owned byStar India
Picture format1080i HDTV
(downscaled to letterboxed 576i for the SDTV feed)
Audience share613,333 (July 2020, BARC India)
Sloganఅదే బంధం... సరికొత్త ఉత్తేజం....
Same bonding ... New inspiration...
CountryIndia
LanguageTelugu
HeadquartersHyderabad, Telangana, India
Formerly calledMaa TV (2008-2017)
Sister channel(s)
WebsiteStar Maa on Hotstar
Availability
Satellite
Airtel digital TVChannel 881 (SD)
Channel 882 (HD)
Tata SkyChannel 1423 (SD)
Channel 1422 (HD)
DishTVChannel 6 (SD)
Channel 5 (HD)
Reliance Digital TVChannel 78 (SD)
Channel 57 (HD)
Sun Direct TVChannel 156 (SD)
Channel 76 (HD)
Videocon d2hChannel 692 (SD)
Channel 987 (HD)
Cable
HathwayChannel 406 (SD)
Channel 405 (HD)
Asianet DigitalChannel 271 (SD)
IPTV
Singtel TV
(Singapore)		Channel 671 (SD)
APSFLChannel 5

History

MAA Television Network was founded in 2007 as a corporate entity, while its main TV channel, MAA TV, was launched in 2008. The company's second channel, MAA Music, was launched in 2012.

Nimmagadda Prasad along with Telugu film industry stars Chiranjeevi, Akkineni Nagarjuna and Allu Aravind became promoters by purchasing stake from Murali Krishnam Raju.[5]

In February 2015, Star India acquired broadcast business of MAA Television Network for ₹2,500 crore (US$350 million) with company remaining with the promoters.[6][7]

In 2017, Maa TV was rebranded as Star Maa with a new logo.[8]

In June 2017, Star Maa rebranded its graphical package.[9]

Channels

Star Maa has six channels in its network.[10]

Defunct
  • Maa Junior

Programming
Main article: List of programs broadcast by Star Maa

CineMAA awards
Main article: CineMAA Awards

Maa TV presents the CineMAA Awards to Tollywood personalities every year. The trophy was designed by Neil Foley Designs.[12]

Star Maa Parivaar Awards

Awards fro the Television Serials were started presenting from 2017 onwards with this name, every year best serials were nominated and present awards to them[13]

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gollark: `bad argument: table expected, got nil`
gollark: No.
gollark: Does it just convert *any* k in chat to krist?
gollark: `attempt to index a nil value`

References
  1. "Disney's $52.4 billion acquisition of 21st Century Fox includes Star India too – MediaNama". www.medianama.com. Retrieved 8 March 2018.
  2. "Star to discontinue linear channels in US from 5 Jan". televisionpost.com.
  3. "2018's most watched South Indian channels".
  4. "Star Maa showcases the best of Telugu entertainment".
  5. "IndianTelevision".
  6. "STAR India acquires MAA TV's broadcast business for Rs 2.5k cr". Business Standard.
  7. "Star India to acquire four Telugu Maa TV channels".
  8. "Maa TV rechristened as Star Maa". bestmediainfo.com.
  9. "Star Maa launches fresh identity of network channels - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. Retrieved 2 September 2019.
  10. "Star Maa launches fresh identity of network channels". exchange4media.
  11. "Star Maa serials and shows on hotstar". Hotstar.
  12. http://www.indiantelevision.com/release/y2k10/aug/augrel28.php
  13. "Star Maa Parivaar Awards 2017, Winners List, Event Images And Telecast". Indian Television. 7 June 2017. Retrieved 2 September 2019.
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