Li Xian (actor)

Li Xian (Chinese: 李现; born 19 October 1991)[2] is a Chinese actor. He made his feature film debut in 2011 and is best known for his role in the drama Go Go Squid!.[3]

This is a Chinese name; the family name is Li.
Li Xian
李现
Li Xian on TVC, December 2019
PronunciationLǐ Xiàn
Born
Li Han 李現

(1991-10-19) 19 October 1991
Xianning, Hubei, China
NationalityChinese
EducationBeijing Film Academy Performance Department
OccupationActor
Years active2011 (2011)–present
AgentEasy Entertainment (2011–present)
Notable work
Go Go Squid!
Home townJingzhou, Hubei Province
Height185 cm (6 ft 1 in)[1]
Chinese name
Simplified Chinese李现
Traditional Chinese李現
Vietnamese name
VietnameseLý Hiện
Thai name
Thaiหลี่เซี่ยน
Korean name
Hangul이현
WebsiteLi Xian on Sina Weibo (in Chinese) (registration required)

Early life

Li Xian (Chinese: 李晛) was born on October 19, 1991, in Xianning and grew up in Jingzhou, Hubei.[4] He studied at Jingzhou Middle School. In 2009, he planned to study STEM in college, but after failing the annual college entrance examination, he took the test again and entered the Performance Department at Beijing Film Academy in 2010.[5] For the convenience of entry, Li changed his Chinese name from "晛" to "现", which means "present".[2] Li was the first college student from Jingzhou, Hubei Province to be admitted to the academy.

Before attending college, Li was not good at maths, physics, and chemistry. He studied harder for another year before he graduated. As he grew up in a middle-class family, he studied some musical instruments when he was young, which later led to his acting career. [6]

Career

2011–2018: Acting debut and rising popularity

Li began his acting career during his second year of his studies by appearing in small roles in director Wang Jing's film Feng Shui. The director was a professor in the photography department of Li's school at that time. He wanted to find Hubei children of 18–19 years old who were preparing for the college entrance examination[7].[8] The following year, he had a small role in the romantic teen film Singing When We're Young, produced by Andy Lau.[9][10] In 2014, Li made his small-screen debut in the urban web series City of Fantasy.[11]

In 2016, Li co-starred with Chen Xiao, Du Tianhao, and Liu Ruilin in the coming-of-age brotherhood web series, Who Sleeps My Bro, which is adapted from Gao Xiaosong's song of the same name.[12][13] In April, the web series was adapted into a feature film starring the original cast.[14] In the same year, he co-starred with Angelababy, Jing Boran, and Bai Yu in the Esports romance film Love O2O, playing Yu Banshan, best friend of the film's leading actor Xiao Nai. Li co-starred alongside Zhang Ruoyun and Jiao Junyan in the Chinese forensic web series Medical Examiner Dr. Qin as the criminal police captain, Lin Tao.[15] The web series has been praised for its bold plots, intense storyline,[16] and attractive cast.[17] The web series garnered 1.2 billion views.[18][19] In December 2016, Li starred in the music video of Zhang Jiao's "I'm Jiang Xiaobai 2016" and was also featured in the second-edition music video of Luhan’s "Medal".

In 2017, Li received his first starring role in the web series Tientsin Mystic as Guo Deyou. To better depict the character, he learned the Mengzi dialect, freediving, snorkeling, and deep diving. The web series was praised as an improvement in the quality of Chinese web series[20] and received a Douban score of 8.2. Netflix later bought the series' copyright.[21] By this time, Li's popularity was on the rise as he received praise for his acting ability.[22][23] In the same year, Li acted as Luo Ronghuan in the film The Founding of an Army, which was commissioned to commemorate the 90th anniversary of the establishment of People's Liberation Army.[24]

In 2018, Li starred in the romance television series Only Side by Side with You as a special forces agent, Chang Jianxiong. Li gained 20 pounds in 45 days for the role.[25] Later, he made a special appearance in the web series Women in Shanghai. Also in 2018, Li once again co-starred with Zhang Ruoyun in Nuts as Xu Zicong.[26]

In the same year, Li starred in a short travel film that was filmed in Melbourne, Australia. The film was commissioned to attract more tourists to Victoria, Australia, by showcasing the state's natural and cultural attractions. VisitVictoria announced that Li was to be the image ambassador for China. [27]

2019–present: Breakthrough
Want to be an actor? Want to be an artist? Or want to be a star? Or you need to say all three. Then when you do these things, you need to give them the corresponding time and energy. For me, I think I might want to be an actor, which is a more important thing.[28]

At the end of 2017, Li, who was still busy with the promotion period of Tientsin Mystic, was cast in the live action costume drama Sword Dynasty.[29] He started sword training and physical training three months prior to the start of filming. Filming began in 2018 in Weihai using a 360-degree rollover lens, which often required repeated takes in order to get the perfect shot. Li reportedly suffered from muscle strain from filming.[30] The web drama was broadcast on iQIYI after Li's hit esports romantic comedy television series, Go Go Squid![31]

Li revealed that he was filming in Hengdian, when the staff recommended the novel and script of Go Go Squid! to him. Li felt the character was a good fit for him, having a similar work ethic and attitude.[32] According to Fang Ying, vice-president of Huace/Croton Media, when Li first came on set, he couldn't walk properly, but he overcame the injury and spared no effort in coping with the filming schedule.[3] The series not only topped television ratings for its time slot and became the most-streamed television series,[33] but was also the best national television series in 2019.[31] Li‘s portrayal of Han Shangyan received mixed reviews. Some viewers criticized his low voice and his short lines. However, he also received great attention from young fans and "mom fans",[34] topped the network transmission popularity index,[35] and garnered praise from Xinhua News's editor.[36] Li topped the list of the 2019 episodes' network broadcast index with Go Go Squid! and Sword Dynasty,[37] marking a breakthrough in his career.[38]

Han Shangyan is also Li's favorite role on TV series to date. Li has said he enjoys playing video games in his free time, much like his character, Han, who is a professional game player. Some games Li usually plays with his friends for leisure are FIFA PS4, CS, WOW and NBA2K. [39]

Li also contributed to the soundtrack song For Future (Gei Wei Lai), which appeared on Billboard China Social Chart as well as Billboard China Top 100[40] for 10 weeks and peaked at Top 7.[41] Li later made a cameo appearance as an air traffic controller in the Chinese film The Captain, which was directed by Hong Kong's Andrew Lau Wai-keung and is based on a real-life mid-air crisis aboard a Sichuan Airlines flight.[42] Li sang on the soundtrack of Red Fox Scholar in the song Glorious Future (Qian Cheng Si jin) with Chen Linong, which peaked at No. 8 on Billboard China Social Chart.[43]

In 2019, Dragon Television invited Li was invited to the New Year's Eve event,[44] where he performed solo the theme song of Go Go Squid!, "Milk Bread", and "Nobody".

In 2020, he made a guest appearance on the program Into the Spring Gala[45] and appeared on the CCTV New Year's Gala for the first time.[46] He sang "Hello 2020" with Zhou Dongyu, Ma Sichun, Li Qin, and Zhu Yilong.[47] In February 2020, Li, along with Chang Shilei, Doudou, and Zhu Yilong, performed a song to support citizens of Wuhan in their fight against COVID-19. The lyrics express concern and gratitude towards the unsung medical heroes who sacrifice themselves for Wuhan.[48] On May 11, 2020, Li was officially announced as the lead role in the historical television series A Love Never Lost.[49]

In an interview with Epicture, Li said his idol is Zhang Zhen, who has successfully appeared in a variety of film genres, including melodrama, a genre that he also would like to try one day. [50]

Currently, Li has four unreleased films: Red Fox Scholar; Schemes in Antiques; Love Song 1980; and The Enigma of Arrival, which was scheduled for release on Valentine's Day 2020[51] but was delayed due to COVID-19[52].

Public image

General
Li Xian is very capable of acting. He is a professional actor with professional abilities and ability to shape, and is also a star that is widely loved by the audience. He is also very friendly in person, getting along well with everyone.

Feng Xiaogang in 2019.[53]

Li has been labeled as the "Present boyfriend".[54][55] The first impression of Li is modesty.[56] Chi Xiangzhen, head of Weiquan, praised Li's sunny and fresh image, his work ethic, and his modern attitude.[57] Actress Yang Zi, Li's co-star in Go Go Squid!, complimented him for being one of the most serious and dedicated actors she has worked with.[58] She argued against the belief tLi became an overnight sensation[59] by citing his previous hard work in the industry.[60] In 2019, GQ's editor mentioned Li as the best example of a hard-working individual bound for success.[61] CEO Yang Tian Zen told Youth With You's contestants to follow Li's example of navigating fame. She praised Li for learning Japanese and English to improve his acting skills instead of solely seeking wealth. Actress Liu Tianchi also praised Li's professionalism.[62]

Li has listed He Zhengyu, Oguri Shun, Ryan Gosling as his favorite actors. He wants to create characters and storylines that have a positive effect on the film industry, audience, and society. He has always loved watching movies and sharing film reviews. He even predicted the Oscar winner list for 2020 with 90% accuracy.[63]

Li considers his acting career as a lifetime profession. In an interview with "Epicture", he said that acting was an career option that he didn't realize he wanted until he tried it, comparing it to the first macaron he tasted, which then became his favorite dessert. [64]

Li doesn't consider himself to be an idol; he always refers to himself as an actor.[65] He is recognized for his masculine appearance,[66] style,[67] positive energy[68] and good attitude.[69] He has been featured often in fashion magazines, experimenting with different modeling styles[70] He posed for both classic and artistic portrait styles in GQ magazine's May 2020 issue.[71] His modern photos appeared in L'OFFICIELX magazine's August 2019 issue. [72] In the same year, Li was invited by Elle to appear with Yangzi, his costar in Go Go Squid! on their magazine cover. The issue sold more than 20,000 copies in the first two printings.[73] Li showed off his suit style in LEON the Professional with Chunxia in January 2020. [74]

Weibo

Li likes to talk about sports, book lists, music, and movies on his Weibo. In 2019, during the broadcast of his drama Go Go Squid!, Li's Baidu Index, WeChat Index, and Weibo all ranked first in follower growth.[75] His followers on Weibo grew quickly from 5 million to 20 million.[76] He is one of Baidu’s Top 10 most-searched celebrities of 2019.[77]

Li also shares excerpts from his diaries with his fans on his Weibo. These entries were written about his acting career, TV interviews, and personal life. He shared a tribute to Kobe Bryant after his death and also shared his opinions on Oscar-awarded films. [78]

To support and encourage Li's career, his followers shared a song they wrote called "I fall in love with a man called Li Xian" on Weibo in 2018.[79]

Philanthropy

In 2016, Li was an ambassador at the Xindi Charity Vertical Run-Bravely Go to Shanghai IFC of the Vertical Marathon World Tour, held at the Shanghai International Financial Center. He participated in the opening ceremony and aerobics classes with children at the event.[80] In March 2017, he participated in the promotion of the United Nations's World Wildlife Day with public welfare videos and social media posts, calling on the public to actively participate in the protection of wildlife and defend the natural environment.[81] Li advocated against pollution using public welfare videos[82] for the third United Nations Environment Conference in December 2017, which focused on promoting "a zero-pollution earth." In 2018, Li was appointed as a brand ambassador of White Magnolia's Reading Program at the 24th Shanghai TV Festival.[83][84]

Li is the goodwill ambassador of the China Youth Development Foundation. On January 29, 2020, he donated 200,000 yuan to the foundation's "Fight against the Epidemic – Project Hope Special Action" to support efforts against the COVID-19 pandemic. His act lead fans to spontaneously launch a public fundraising activity, "Donate together with Idol Li", through the Blog Public Welfare Platform of Sina Weibo, which raised over 1.1 million yuan of donations and materials.[68] On the 51st Earth Day, Li and Ma Sichun were invited as the representative of "4.22 Earth Day: I Commit to Be a Responsible Consumer" series of public welfare activities, "Good for Earth, Good for Me: For the Earth for Ourselves" annual charity project (GEGM project). In their respective areas of concern, they spoke on the all-media platform in the form of public welfare posters and public welfare advocacy videos committed responsible consumers. In the public welfare advocacy videos, they all discussed about how to consume responsibly in their daily lives and earnestly consume responsibly from various aspects of clothing, food, housing, transportation and shopping.[85]

In the fight against COVID-19 in 2020, thousands of Li's fans donated money and supplies to people in need in Wuhan in his honor. [86]

Endorsements

Li Xian resonates with both male and female audiences.[87] He has been a global spokesperson [88] for a smartphone,[89] luxury lifestyle brands,[90][91][92][93][94] international sportswear,[95] international cosmetics,[96] an American clothing brand,[97] a major Chinese manufacturer of appliances, the largest card payment organization, an online marketplace,[98] home furniture, [99] food, and beverages.[100] He was appointed as the first brand ambassador of a resort[101][102] and tourism campaign,[103] which earned him Brand Value Star of the Year.[104]

Filmography
Main article: Li Xian filmography
See also: Li Xian videography

Discography
Year English title Chinese title Album Notes/Ref.
2019"Give to the Future"给未来Go Go Squid! OST[110]
"A Glorious Future"前程似锦Red Fox Scholar OSTwith Chen Linong[111]
2020"Wuhan, How Are You"武汉，你好吗with Chang Shilei, Doudou, Zhu Yilong[112]

Awards and nominations
Main article: List of awards and nominations received by Li Xian

Li's role as Guo Deyou in Tientsin Mystic earned him a nomination for Best Web Drama Actor at The Actors of China Awards[113] and a popularity award from Netease Awards[114] In 2019, his role as Han Shangyan on Go Go Squid! earned him a nomination for Best Newcomer at the Huading Awards ,[115] and a nomination at for Best Actor (Emerald Category) at The Actors of China Awards .[116] He won Quality Actor of the Year at the Tencent Video All Star Awards[117] and popularity awards from Weibo[118] Weibo TV Awards,[119] and iQIYI All-Star Carnival.[120] He has also been recognized by GQ's Men of the Year,[121][122] Esquire's Man at His Best Awards,[123]and the Film and TV Role Model Annual Ranking.[124] He won Best Choice of Multi-Screen Communication for an Influential Actor.[125] The Beijing News selected him as an Entertainment Person of the Year,[126] and he earned a spot in Forbes China's 30 Under 30 list.[127][128]

gollark: Don't we all.
gollark: Could be a SAlt, if they did not have ridiculous constraints.
gollark: > get chrono> ask birdz nicely> convert blue to pink> ???> profit
gollark: Weird.https://dragcave.net/locations/0 actually loops you round to the homepage.
gollark: https://dragcave.net/locations/secret/prize-owners

References
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  47. "Li Xian's CCTV Spring Festival Evening Tour: Singing on the stage is satisfactory, and the stage is calling for idol Jay Chou" 李现央视春晚之旅：台上唱歌中规中矩，台下为偶像周杰伦打call (in Chinese). 24 January 2020. Archived from the original on 18 April 2020. Retrieved 18 April 2020.
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  56. ""River God" Li Xian: Perform each role well and experience a different life" 《河神》李现：演好每个角色 体会不一样的人生. People's Daily (in Chinese). 13 September 2017. Archived from the original on 15 September 2017.
  57. YingYing, Zheng (21 April 2018). "Weiquan Daily C "tip bottle" surprise listing Li is now the brand spokesperson". China News Network (in Chinese). Archived from the original on 13 June 2018. Retrieved 13 April 2020. Ms. Chi Xiangzhen, head of the Weiquan Brand Headquarters, said: "Inviting Mr. Li Xian to endorse the Weiquan star brand" Weiquan Daily C "not only because of his new and fresh image of" sunshine "but also because of his enthusiasm and hard work A breakthrough "present" attitude,...
  58. "Li Xian's 3.9 billion hits are hot. Fan P picture fight for girlfriend" 李现39亿点击爆红‧粉丝P图争做女友. Sin Chew Daily (in Chinese). 22 July 2019. Archived from the original on 15 April 2020. Retrieved 15 April 2020. Yang Zi said, "After this drama was broadcast, more and more people knew Li Xian, and I am very happy. He is one of the most serious and dedicated actor I have worked with."
  59. "Actors who became popular with one piece of work, Xiao Zhan and Li Xian are on the list". People's Daily (in Chinese). 10 December 2019. Archived from the original on 16 April 2020. Retrieved 16 April 2020. Li Xian, this year, with the tip of "Go Go Squid!"'s Han Shanyang, has become a "present boyfriend" of countless fans, and everyone finally sees his charm!
  60. Yang, Wenjie (22 July 2019). "Li Xian burst into popularity overnight? Yang Zi backed up: He worked hard to accumulate". China News Service (in Chinese). Archived from the original on 22 July 2019. Retrieved 17 April 2020.
  61. "Li Xian awarded the GQ Annual Popular Actor Award, and his acting skills are well deserved, and gold always shines!". www.dnycwh.com (in Chinese). 7 November 2019. Archived from the original on 15 April 2020. Retrieved 15 April 2020. The editor also believes that gold will always shine, and hard-working people will definitely succeed. Li Xian is the best example, right?
  62. Daily, Beijing (6 March 2020). "Li Xian, Yang Zi, Yang Mi, and Zhou Xun talked about the resumption plan, and kept the status of actors at all times" (in Chinese). Archived from the original on 16 April 2020. Retrieved 16 April 2020. Young actor Li Xian was called a "forecaster" by a large number of netizens because of his accurate prediction of the results of this year's Academy Awards....In this regard, Liu Tianchi, who is a guest, believes that it is a good thing for actors to be able to "storage electricity" within this period of time, and the study of Oscar-winning works also reflects Li Xian's professional attitude.
  63. Daily, Sinchuan (11 February 2020). "Li Xian God prophesied! Post Oscar 90% Results". Sin Chew Daily (in Chinese). Archived from the original on 15 April 2020. Retrieved 15 April 2020.
  64. 拖拉机与月亮. "李现：做一时的「现男友」，还是一世的好演员？". www.bilibili.com. Retrieved 5 August 2020.
  65. Jing, Yang (6 January 2020). "李现：热度这事儿，演员决定不了-新华网". Xinhua News. Retrieved 21 April 2020.
  67. "2019 Toutiao Annual Awards Announced: Toutiao creators and celebrities receive awards on the same stage". Caijing. 9 January 2020. Archived from the original on 9 January 2020. Retrieved 22 April 2020. Zhou Dongyu and Li Xian, who have won many brands with their sun-healthy and stylish images, won the annual brand value stars
  68. TV, London (31 January 2020). "Chinese Actor Li Xian and His Fans Playing an Unexpected Role against the Coronavirus". London TV. Archived from the original on 19 April 2020. Retrieved 2 April 2020.
  69. "New power of actors, Li Xian: I just shot "Forensic Qin Ming"" 演员新势力丨李现：刚拍《法医秦明》，还挺"倒胃口"的. The Beijing News (in Chinese). 25 November 2016. Archived from the original on 6 March 2018. interview with Li Xian is divided into two times. The first time was after the press conference of "Forensic Medical Qin Ming", Li Xian came in a hurry, and hurried away after taking the video, because he was going to cross the 3rd and 4th ring road of Beijing's evening peak, kill the airport, and sit 6 At half past the plane hurried back to Hengdian to continue filming. Although he was particularly in a hurry, when he saw the reporter and faced the camera, he was very patient, and he gently told him to go slowly. Therefore, the reporter's first impression of Li Xian is good.
  71. "李现杂志大片 光影中演绎复古文艺风-新华网". www.xinhuanet.com. Retrieved 5 August 2020.
  72. "李现拍时尚杂志写真超级帅，各种造型轻松驾驭，不愧是"现男友"_网易订阅". dy.163.com. Retrieved 5 August 2020.
  73. "杨紫李现杂志封面曝光，李现手的位置引争议，这算官宣恋情吗？_合体". www.sohu.com. Retrieved 5 August 2020.
  74. "春夏李现杂志封面曝光，新生代质感演员显早春活力". k.sina.cn. Retrieved 5 August 2020.
  75. Syntesis, Strait Network (17 July 2019). "What is Li Xian 's boyfriend in July, and why is Li Xian 's boyfriend in July?" 李现 七月男友什么梗，李现为什么是七月男友？. hexanews.com (in Chinese). Retrieved 5 April 2020.
  76. Transcribers, Motley Fool (14 November 2019). "Weibo Corporation (WB) Q3 2019 Earnings Call Transcript". The Motley Fool. Archived from the original on 15 November 2019. Retrieved 2 April 2020. This quarter a TV series called Go Go Squid! became very popular on Weibo as well as its leading actor Li Xian whose fan base grew quickly from 5 million to 20 million.
  77. Inc, Baidu (18 December 2019). "Baidu Reveals Hottest Topics of 2019 in Annual Buzz List". www.prnewswire.com. Retrieved 4 April 2020.
  78. 澎湃新闻 (3 May 2020). "李现日记：致未来的日子". tech.sina.com.cn. Retrieved 5 August 2020.
  79. 霄mg子. "【李现应援曲】【霄镁】在你身旁_哔哩哔哩 (゜-゜)つロ 干杯~-bilibili". www.bilibili.com. Retrieved 5 August 2020.
  80. "Li Xian helped run the charity run and exposed "Forensic Doctor Qin Ming" once had no food". Tencent. 25 October 2016. Archived from the original on 16 April 2020. Retrieved 16 April 2020.
  81. "Chinese youth initiates conservation advocacy on "World Wildlife Day". China Daily (in Chinese). 28 February 2017. Archived from the original on 1 March 2017. Retrieved 20 April 2020.
  82. Qian, Zhang. "Straight to the third UN Environment: Conference Working together to create a pollution-free planet" (PDF) (in Chinese) (5 December 2017). p. 04. Archived from the original (PDF) on 20 April 2020. Retrieved 20 April 2020. Several popular "small fresh meats"-young actors Wang Junkai, Li Xian and Zhao Youting, all helped the theme of "conquering pollution". Chinese: 被大众喜爱的几大"小鲜肉"——青年演员 王俊凯、李现和赵又廷，纷纷助力"战胜污染"主题活 动。
  83. "The 24th Shanghai TV Festival launched the "White Magnolia Reading Program" Yue Jia Opera Reads Good Books". Shanghai TV Festival (in Chinese). 15 June 2018. Archived from the original on 18 June 2018. Retrieved 16 April 2020.
  84. ""Magnolia Reading Program" launches offline reading sharing session". Phoenix Television (in Chinese). 15 June 2018. Archived from the original on 16 April 2020. Retrieved 16 April 2020.
  85. "GoalBlue and Xinhua jointly carry out 4.22 Earth Day charity activities" GoalBlue为蓝与新华网联合开展4.22世界地球日公益活动. China Daily (in Chinese). 22 April 2020. Archived from the original on 23 April 2020. Retrieved 23 April 2020.
  86. "英媒報道李現與粉絲共抗疫情:粉絲慈善是強大力量". 內部業務. 1 February 2020. Retrieved 5 August 2020.
  87. Wenzhuo, Wu (8 May 2020). "How This Chinese Brand Leveraged Looney Tunes for Digital Success". Jing Daily. Archived from the original on 12 May 2020. Retrieved 18 May 2020. ...Acqua di Parma looks to facilitate omni-channel experiences. Distinguishing itself from beauty brands that frequently collaborate with young male idols (dubbed “little fresh meat”) and mostly target females, Li Xian represents a more neutral persona that can resonate with both male and female customers.
  88. Honor (brand) (5 December 2019). "HONOR View30 Series Launch Event". YouTube. at 8:21 Li Xian was introduced as the ambassador
  89. luyaou, Wang (15 April 2020). "Honor 30 series join hands with Li Xian to perform a trend feast, and Huawei video once again met "now boyfriend"" 荣耀30系列携手李现演绎潮流盛宴 上华为视频再度邂逅“现男友”. China Economic Net. Retrieved 15 April 2020.
  90. Ed (22 August 2020). "《親愛的熱愛的》李現健身保養不馬虎，被封「男友教科書」最愛女生噴這款香水". Bella (in Chinese). Retrieved 19 May 2020. Li Xian for Chanel
  91. Hung, Chiao (13 April 2020). "These Oba are the kings of beautiful lips! Li Zaixu, Li Dongxu, Li Xian, Kimura Takuya and BTS Seokguo carefully raised their lips, who is the one who wants to kiss the most ~" 這些歐巴都是美唇王！李宰旭、李棟旭、李現、木村拓哉和BTS柾國精心養嫩唇，最想吻的是誰～. Marie Claire (in Chinese). Retrieved 19 May 2020. He is also a Chanel spokesperson, Exposure loves to use Chanel blue male perfume and zero gloss lip balm.
  92. "ACQUA DI PARMA Palma Water joins hands with global fragrance ambassador Li Xian to explore the blue Mediterranean". beauty.pclady.com.cn. 17 April 2020. Archived from the original on 19 April 2020. Retrieved 19 April 2020. In 2020, Li appointed as the first global Acqua di Parma's fragrance ambassador
  93. Lavin, Frank (12 December 2019). "How Does 12.12 Fit Into Your China Strategy?". Forbes. Retrieved 1 April 2020. Estée Lauder, as an example, produced an ad campaign using celebrities Li Xian and Yang Mi to promote its Aqua Brilliance line.
  94. Canaves, Sky (15 October 2019). "CBI Case Study: Male Celebrities Give Beauty Marketing a Makeover". China Film Insider. Retrieved 1 April 2020.
  95. "Liu Wen, Zhang Yuqi, Yang Yang, Liu Haoran, and Li Xian became PUMA's 2017 joint spokespersons, and the All-Star lineup created a retro star claim!". Haibao. Retrieved 19 May 2020.
  96. Fei, Li (4 June 2019). "Pop-up exhibits improve online shopping experience". Shanghai Daily. Archived from the original on 2 July 2019. Retrieved 18 April 2020. Avène, a European pharmaceutical brand, changed its marketing strategy. Instead of promoting the functionality of its products, Avene invited actor Li Xian to be its brand ambassador.
  97. Sufei, Lin (3 February 2020). "Kinetic energy self-feedback, co-branded Coke, tannin blowing function and retro style". Epoch Times (in Chinese). Archived from the original on 4 February 2020. Retrieved 18 May 2020. The new generation lead actor Li Xian, interprets LEVI ’S wide version of cocoon pants.
  98. segeln (12 April 2018). "This holiday season, Li Xian takes you to the ideal "home" facing the sea". L'Officiel (in Chinese). Retrieved 19 May 2020. List of Li Xian's Seaside Airbnb Homestay....Airbnb
  99. "V6 home holds Li Xian, happy home life starts from here" V6家居牵手李现，幸福家居生活从这里开启. 8 May 2020. Retrieved 19 May 2020. On May 22, V6 Home Furniture's "520 Lian Ai Ji" Super Brand Event is about to strike. At that time, Li Xian will appear as the first spokesperson for V6 Home Furniture to share his thoughts about home life.
  100. Daily, China (10 April 2020). "Following Mengniu Yili Junlebao, Weiquan officially opened Youzan Micro Mall". China Daily (in Chinese). Archived from the original on 18 May 2020. Retrieved 18 May 2020. Lixian as Weiquan Daily C spokesperson
  101. Sanya, Atlantis (16 September 2019). "Official Announcement! "July Boyfriend" Li Xian Officially Appointed As Brand Ambassador For Atlantis Sanya". www.accesswire.com/. Retrieved 1 April 2020. Atlantis Sanya officially announced actor Li Xian as the resort’s first Brand Ambassador
  102. "Atlantis Sanya Invited Li Xian to be its Brand Ambassador". www.accesswire.com. 24 October 2020. Retrieved 1 April 2020.
  103. "Visit Victoria Launches China Campaign: Melbourne, a place that is uniquely special in its own way. UTour's Provides In-depth Products Service for Tourists to Visit Melbourne". World Tourism Cities Federation. Retrieved 2 April 2018.
  104. Network, Asian Idol. "Li Xian won Brand Value Star of the Year" (in Chinese). Asian Idol Network. Archived from the original on 16 April 2020.
  105. "17173 The micro movie "12 Years" is always with you forever" 《12年》微电影 一如初见相伴永远 (in Chinese). 22 July 2013. Archived from the original on 21 September 2019.
  106. "Li Xian's 2013 microfilm "Confessions"". Douban (in Chinese). 15 March 2020. Archived from the original on 20 April 2020.
  107. 李现科幻微电影发布 演绎星际穿越之爱. Yule (in Chinese). 12 March 2016.
  108. "Li Xian's sci-fi micro movie released, demonstrating the love of interstellar crossing". China Daily (in Chinese). 21 March 2016. Archived from the original on 20 April 2020.
  109. Jun Fishing, Weng (10 November 2017). "The wonderful ending of "The Theory of Relativity" Lin Yichen and Li Xian's tacit acclaim". Sina Entertainment (in Chinese). Retrieved 20 April 2020.
  110. 李现为新剧首度开唱 《给未来》宣扬青春态度. Netease (in Chinese). 12 July 2019.
  111. 《春江花月夜》发布杀青曲MV 陈立农李现献唱. Netease (in Chinese). 30 August 2019.
  112. Rainer, Cheung (18 March 2020). "51 stars including Alan Tam, Donnie Yen, Jay Chou appear in MV as songs abound over Wuhan virus outbreak". Asia One. Retrieved 20 April 2020.
  113. "2017 The Actors of China Award Official Website". The Actors of China Award Official Website (in Chinese). Archived from the original on 5 December 2017. Retrieved 22 April 2020.
  114. Express, New (24 November 2017). "Chen Xiaochun's son Jasper took a rest and said, "Now we need to have a good class"". People's Daily (in Chinese). Archived from the original on 16 April 2020. Retrieved 16 April 2020. In addition, from the Lin in "Forensic Medicine Qin Ming" to the Guo in "River God", Li Xian, won "Most popular Actor of the Year", for his tough and handsome roles.
  115. "Li Xian is competing for the Huading Award for Best New Actor. Xiao Zhan Wang Yibo staged "Brother Wall"" 李现易烊千玺华鼎奖争新锐奖．肖战王一博上演“兄弟阋墙”. Sin Chew Daily (in Chinese). 9 November 2020. Archived from the original on 15 April 2020.
  116. ""The Actors of Cina Award" nomination list: Xiao Zhan, Li Xian, Zhao Liying, Yang Zi and other finalists" “好演员”候选名单：肖战李现赵丽颖杨紫等入围. Sina Corp (in Chinese). 16 October 2019. Archived from the original on 16 October 2019.
  117. "The left finger wears a ring, gets married? Li Xian: Don't think about it" 手无名指戴戒结婚了？李现：别多想. Sin Chew Daily (in Chinese). 29 December 2019. Archived from the original on 16 April 2020. Retrieved 16 April 2020. That night, he was awarded the "Quality Artist of the Year". When Li Xian came to the stage to receive the award, he hoped that he would bring more quality works and characters to everyone next year, and thank the fans who have always supported him.
  118. Network, China Entertainment (13 January 2020). "Li Xian's Leopard Sequin Suit Appeared on Weibo Night 2019". China Entertainment Network (in Chinese). Archived from the original on 16 April 2020. Retrieved 16 April 2020. In the grand ceremony, actor Li Xian awarded the double honors of "Popular Actor of the Year" and "Breakthrough Actor of the Year".
  119. "The last award of life, Godfrey Gao won the most popular actor" 生最后奖项·高以翔获最具人气演员. Sin Chew Daily (in Chinese). 4 January 2020. Archived from the original on 15 April 2020. Li Xian also won "Top Ten Popular Actor, TOP 8" for the play Chinese: 李现也凭该剧获得"十大人气男演员TOP 8"
  120. Inc, iQIYI (7 December 2019). "iQIYI Scream Night 2020 Sparks the Year's Entertainment Highlights". www.prnewswire.com. Retrieved 1 April 2020. Li Xian and Yang Zi won Scream Prince and Scream Princess respectively.
  121. sissikong (8 September 2019). "Audi GQ Men of The Year: Li Xian won Popular Actor, Cai Xukun won Popular Idol". Tencent (in Chinese). Archived from the original on 20 April 2020. Retrieved 20 April 2020.
  122. "Hit by the revolving door, Li Xian changed to counsel in one second". Sin Chew Daily (in Chinese). 7 September 2019. Archived from the original on 15 April 2020. Retrieved 15 April 2020.
  123. "More than half of the entertainment star's high-gloss moments are fully recorded. The sixteenth MAHB annual Mr. Ceremony exploded in Beijing" 大半个娱乐圈明星高光时刻全记录 第十六届MAHB年度先生盛典燃爆京城. Phoenix Television (in Chinese). 19 December 2019. Archived from the original on 19 December 2019. It is particularly worth mentioning that Li Xian, who was airborne on the night of the event, also won the Most Promising Actor of the Year and became a big surprise for the night. Chinese: 特别值得一提的是，活动当晚空降现场的李现还一举拿下年度最具期待演员，成为当晚一大惊喜。
  124. Daily, Beijing (7 January 2020). "Film & Television Role Models 2019 Ranking: Is your idol on the list?" 影视榜样·2019年度总评榜揭晓啦！你的爱豆在榜吗？. Beijing Daily (in Chinese). Archived from the original on 26 April 2020. Retrieved 26 April 2020.
  125. He, Zang (12 January 2020). "Tang Guoqiang, Yang Mi, Li Xian, etc. won the annual "Influential Actor" of Rongping Communication" 唐国强、杨幂、李现等获融屏传播年度优选“影响力演员”. [Beijing News]] (in Chinese). Archived from the original on 1 February 2020. Retrieved 6 April 2020.
  126. Kunyu, Zhang (30 December 2020). "Entertainment Person of the Year. Li Xian: The actor can't decide on the heat". The Beijing News (in Chinese). Archived from the original on 1 February 2020. Retrieved 22 April 2020.
  127. Haidan, Liu. "2019 Forbes China Under 30 Elite List released". Wenzhou Commercial Daily (in Chinese). Archived from the original on 20 April 2020. Retrieved 20 April 2020. Actor Li Xian and others are also on the list.
  128. China, Forbes (18 October 2019). "Forbes China releases the 2019 Under 30 Elite List". Forbes (in Chinese). Archived from the original on 3 April 2020. Retrieved 20 April 2020.
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