KGGI

KGGI is a commercial radio station in Riverside, California, broadcasting to the Inland Empire area on 99.1 FM. The station airs a Rhythmic Top 40 music format owned by iHeartMedia, Inc.. Its studios are in Riverside and the transmitter tower is in San Bernardino National Forest near Running Springs.

KGGI
CityRiverside, California
Broadcast areaInland Empire
Frequency99.1 MHz (HD Radio)
99.1 HD2: Fly Nation Radio
Branding99-1 KGGI
SloganThe IE's Hottest Hit Music
Programming
FormatFM/HD1: Rhythmic Top 40
HD2: Classic hip hop
AffiliationsiHeartRadio
Ownership
OwneriHeartMedia, Inc.
(AMFM Broadcasting Licenses, LLC)
Sister stationsKFOO, KKDD, KMYT, KPWK, KTMQ
History
First air dateJanuary 23, 1965 (as KBBL)
Former call signsKBBL (1965-July 15, 1979)
Call sign meaningGG = 99
I = 1. The letters, GGI, with the G in lowercase, looks similar to 99.1
Technical information
Facility ID10135
ClassB
ERP2,550 watts
HAAT562 meters (1,844 ft)
Links
WebcastListen Live
Listen Live (HD2)
Websitehttps://991kggi.iheart.com/

The signal of the station can be heard in areas adjacent to the Inland Empire region; sensitive radio tuners such as car radios and built-in FM tuner apps on some Android smartphones in cities as far west as Santa Monica, down south to San Diego and has reached towards Palm Springs. KGGI broadcasts an HD Radio signal,[1] with the HD2 subchannel broadcasting Classic hip hop music, which unofficially competes with KDEY-FM.

In addition to its HD operation, the station also streams on the iHeartRadio app.

History

99.1 FM aired a religious format from its sign-on in 1965 to 1979 with the call letters KBBL ("K-Bible"). The original chief engineer, who signed KGGI on the air, was Lee McGowan. Upon its sale from C. Edwin Goad to Lyncoln and Sylvia Dellar in 1979, KBBL became KGGI. The original airstaff included program director Brian White, along with Bob West, Lisa Giles, Dan Harrison, Cliff Roberts, and Benny Martinez, while Jerry Clifton crafted the station's original format. When the acquisition closed, KGGI flipped to Top 40 (CHR).

Sometime in 1998, the station was sold to Chase Radio Properties. It was sold again in 2000 to AMFM,[2] an affiliate of outdoor advertising firm Clear Channel, which in turn spun off its communications and radio divisions into the station's present owner, iHeartMedia in 2014. Today, the station airs a Rhythmic CHR format, as distant mainstream sister KIIS-FM, already reaches the area. It has direct competition with KPWR.

Street Team

The KGGI Street Team is the Promotions Team that goes out on the streets of Inland Empire and promotes the radio station and its advertising partners to the city, specifically targeting the urban, Latina (specifically female) and ages 18–29 markets. The KGGI Street Team consists of two street team members, and is sometimes partnered with a disc jocky. They are also there to help when there are live broadcasts that consist of the on-air jocks and/or mixers.

The current street team is headed by Mady Tapia.

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References

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