Hit South Queensland

hit South Queensland is an Australian commercial radio station broadcasting to South West Queensland and the Darling Downs. Owned and operated by Southern Cross Austereo, the station broadcasts a contemporary hit radio music format with a local breakfast show based from studios in Toowoomba.

Hit South Queensland

Broadcast area	South West Queensland and the Darling Downs
Slogan	Hits & Old School
Programming
Format	Contemporary hit radio
Affiliations	Hit Network
Ownership
Owner	Southern Cross Austereo
Sister stations	Triple M Darling Downs
History
First air date	2000
Links
Website	hit.com.au/darlingdowns

History

The station was first launched in 2000 by RG Capital as C FM,[1] affiliated with the Sea FM brand used by its sister stations on the Queensland coast. In 2004, C FM and sister station 4GR was sold to Macquarie Regional RadioWorks.[2][3]

Following the merger of Southern Cross Media, Macquarie Regional RadioWorks' successor, with Austereo in February 2011, the Sea FM network - along with Hot FM and Star FM regional counterparts - became more closely aligned with the Today Network, including networking programming from 2DayFM Sydney and Fox FM Melbourne.

On 13 November 2013, C FM relaunched as Hot FM.[4][5] As Hot FM, 4RGD performed well in a ratings survey conducted by Xtra Research in June 2016, winning an average of 31% audience share in all 10+ demographics.[6] According to the survey results, the station also won all but two individual age demographics. The station was beaten in the older 55-64 and 65+ demographics by ABC Southern Queensland.[7]

On 15 December 2016, as part of a national brand consolidation by parent company Southern Cross Austereo, the station was merged into the Hit Network.[8][9]

Transmitters

Hit South Queensland is broadcast via 3 full power stations.[10]

Call sign	Frequency	Broadcast area	ERP W	Transmitter coordinates	Notes
4KRY	89.1 FM	Kingaroy, Queensland	15,000	26°36′1″S 151°52′7″E	Locally branded as hit89.1 South Burnett
4RGD	100.7 FM	Toowoomba, Queensland	10,000	27°30′22″S 151°57′23″E	Locally branded as hit100.7 Darling Downs
4ROM	95.1 FM	Roma, Queensland	1,000	26°34′28″S 148°50′53″E	Locally branded as hit95.1 Maranoa

In addition, the 3 full power stations feed a further 5 repeater stations.

Frequency	Broadcast area	ERP W	Transmitter coordinates	Notes
97.5 FM	Dalby, Queensland	600	27°4′10″S 151°16′10″E
102.9 FM	St George, Queensland	100	28°2′15″S 148°34′53″E
97.9 FM	Stanthorpe, Queensland	100	28°39′13″S 151°56′49″E
97.3 FM	Tarong, Queensland	50	26°48′9″S 151°54′56″E	Infill repeater for the Tarong coal mine
91.9 FM	Warwick, Queensland	2,000	28°9′37″S 152°2′5″E

References

1. "CFM Prelaunch TVC". SCA Engineering Toowoomba. 20 February 2015. Retrieved 11 November 2018.
2. "Macquarie Bank Group announces intention to acquire RG Capital Radio". Macquarie Bank Limited. 3 June 2004. Archived from the original on 24 July 2004. Retrieved 11 November 2018.
3. Ubels, Helen; Frew, Wendy (2 June 2004). "Grundy set to quit $173m radio empire". The West Australian. Archived from the original on 6 June 2004. Retrieved 11 November 2018.
4. "Was CFM, now Hot FM". Radioinfo.com.au. 13 November 2013. Retrieved 22 November 2016.
5. "CFM changes to HOT FM". Radio Today. 13 November 2013. Retrieved 22 November 2016.
6. Quinlivan, Elouise (28 June 2016). "REVEALED: Toowoomba's top commercial radio stations". The Toowoomba Chronicle. Retrieved 22 November 2016.
7. "Survey #1: Toowoomba - Hot FM dominates". Radio Today. 28 June 2016. Retrieved 22 November 2016.
8. Battersby, Lucy (26 September 2016). "60 regional radio stations to become Triple M or Hit Network". The Sydney Morning Herald. Retrieved 20 October 2018.
9. SCA's Hit and Triple M to become the two largest commercial radio networks in Australia (media release), SCA website, 26 September 2016. Retrieved 22 November 2016
10. "Radio and television broadcasting stations (Internet edition)" (PDF). Australian Communications and Media Authority. October 2019. Retrieved 21 November 2019.