DXWR
DXWR, under the brand 96.3 iFM Music and News Zamboanga, is a news/talk and music FM station owned and operated by Radio Mindanao Network in the Philippines. The station's studio and transmitter is located at 2nd Floor, Zameveco Bldg., Pilar Street, Zamboanga City.
| City | Zamboanga City |
|---|---|
| Broadcast area | Zamboanga City |
| Frequency | 96.3 MHz |
| Branding | 96.3 iFM Music and News Zamboanga |
| Slogan | Ang Idol Mong FM Basic! |
| Programming | |
| Format | News/Talk, Pop MOR, OPM |
| Affiliations | iFM |
| Ownership | |
| Owner | Radio Mindanao Network |
| Sister stations | DXRZ RMN Zamboanga 900 |
| History | |
| First air date | 1978 (as DXWR-FM 96.3) 1986 (as 96.3 Smile Radio) November 23, 1999 (as 963 WRFM) May 16, 2002 (as 96.3 iFM) June 25, 2018 (as 96.3 iFM Music and News) |
| Call sign meaning | DX WRFM (former branding) |
| Technical information | |
| Class | C, D, E |
| Power | 5,000 watts |
| ERP | 32,000 watts |
| Links | |
| Website | iFM Zamboanga |
History
- DXWR-FM 96.3 Zamboanga started its operations in 1978.
- In 1986, it was rebranded as Smile Radio 96.3.
- In 1999, the station flipped into a CHR station and rebranded as 963 WRFM, with its slogan, "Live It Up!".
- In 2002, DXWR-FM rebranded as 96.3 iFM flipping into a masa format carrying a Hot AC format.
- On June 25, 2018, the station was rebranded as 96.3 iFM Music and News. Its format was changed to a hybrid mix of news/talk and music, making it quite similar to the programming offered by its AM sister station, DXRZ 900. It now competes with longer-established rivals 89.9 Brigada News FM and e105.9 eMedia Mo FM.
iFM stations
- Further information: iFM stations
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