XEPH-AM

XEPH-AM is a radio station in Mexico City. Broadcasting on 590 AM, XEPH-AM is owned by NRM Comunicaciones and broadcasts a tropical music format under the brand name Sabrosita.

XEPH-AM
CityMexico City
Broadcast areaGreater Mexico City
Frequency590 kHz
BrandingSabrosita
SloganLa Más Caliente
Programming
FormatTropical music
Ownership
OwnerNRM Comunicaciones
(Compañia Mexicana de Radiodifusión, S.A. de C.V.)
Sister stationsXHSON-FM, XHMM-FM, XEOYE-FM, XEOY-AM, XEBS-AM
History
First air date1942
Technical information
Power25 kW day
10 kW night[1]
Links
Websitewww.sabrosita590am.com.mx

History

The XEPH concession was awarded in November 1940, with the station coming to air in 1942.[2]

After moving in a rock direction for years, in August 1967, the station became rock-formatted "La Pantera" (The Panther). In 1987, the station became Spanish modern rock-formatted Espacio 59, only to go back to 1960s and 1970s rock in December 1989. In 1990, XEPH became rock-formatted "Radio Alicia", and from 1992 to 1995, it became "X-Press Radio 590" with an English-language news and music format, similar to Radio VIP.

1995 saw the creation of Sabrosita, which moved to XHSON-FM 100.9 in 1999 to make way for a return of La Pantera to 590. In 2002, La Pantera was replaced again, this time with a sports radio format as Estadio 590; the next year, Estadio 590 gave way to romantic music-formatted Tuya 590.

In 2004, with the creation of the current Beat 100.9 dance music format, Sabrosita returned to 590 AM.

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References
  1. Instituto Federal de Telecomunicaciones. Infraestructura de Estaciones de Radio AM. Last modified 2018-05-16. Retrieved 2014-12-18. Technical information from the IFT Coverage Viewer.
  2. History of XEPH-AM

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