WMOO

WMOO (92.1 FM) (also known as "Moo 92") is an adult contemporary hit radio formatted radio station broadcasting from Derby Center, Vermont, United States. It is owned by Vermont Broadcast Associates, Inc. The station's main transmitter is near the intersection of Hidden Pines Drive and Nelson Hill Road in the town of Derby, approximately 1.5 mi (2 km) south of the border with Quebec, Canada, allowing a city-grade signal as far north as Magog and a coverage area extending to north of Sherbrooke. It was rebroadcast on W257AU 99.3 in St. Johnsbury, until the translator's license was cancelled by the Federal Communications Commission on August 8, 2017.[1]

WMOO
CityDerby Center, Vermont
Broadcast areaNortheast Kingdom
Southern Estrie
Frequency92.1 (MHz)
Branding"Moo 92"
Slogan"The Northeast Kingdom's Best Music"
Programming
FormatAdult contemporary hit radio
Ownership
OwnerVermont Broadcast Associates, Inc.
History
First air dateApril 1, 1991
Call sign meaningreferring to a cow's sound effect
Technical information
ClassC3
ERP2,250 watts
HAAT189 meters (620 ft)
Transmitter coordinates44.973°N 72.075°W / 44.973; -72.075
Links
WebcastListen Online
Websitewww.moo92.com

The station broadcasts a weekday morning program The Moo 92 Wake Up Crew. The show is sometimes broadcast from local nursing homes, food shelves, and local fire departments.

WMOO, along with 29 other Nassau Broadcasting Partners stations in northern New England, was purchased at bankruptcy auction by Carlisle Capital Corporation, a company controlled by Bill Binnie (owner of WBIN-TV in Derry, New Hampshire), on May 22, 2012. The station, and 12 of the other stations, were then acquired by Vertical Capital Partners, controlled by Jeff Shapiro.[2][3] Soon after taking over, Vertical resold WMOO and WIKE to Vermont Broadcast Associates.[4]

The sale of WMOO and the other 12 stations was consummated on November 30, 2012, at a purchase price of $4.4 million. The resale of WMOO and WIKE was consummated on January 1, 2013, at a purchase price of $760,000. The station is the #2 rated station in the Montpelier/Barre/Saint Johnsbury market, despite having a non-existent signal in Montpellier and Barre. It is the de facto top 40 station in the Saint Johnsbury and Newport, Vermont regions, and the only English pop station audible in Estrie.

References

  1. "Carlisle Capital Corp. Wins Bidding For Rest Of Nassau Stations". All Access. May 22, 2012. Retrieved May 22, 2012.
  2. Venta, Lance (May 22, 2012). "Nassau Broadcasting Auction Results". RadioInsight. Retrieved May 24, 2012. (updated May 23, 2012)
  3. "Georgia AM Trio Sold". All Access. November 7, 2012. Retrieved November 8, 2012.


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