WJMF-LP
WJMF-LP is a low-power television station in Jackson, Mississippi. The station, which currently operates on Channel 6, is owned by Rainey Radio. The station currently acts as a radio station broadcasting an Oldies & Classic Hits format as EZ 87.7, taking advantage of that station's audio signal on 87.75 MHz FM.[1]
| Flowood, Mississippi | |
|---|---|
| Channels | Analog: 6 (VHF) |
| Branding | 87.7 The Bridge |
| Programming | |
| Affiliations | independent |
| Ownership | |
| Owner | Robco LLC (Kid's Television, LLC) |
| Sister stations | WFQY |
| History | |
| Former call signs | W53BO (1997-2001) |
| Former channel number(s) | Analog: 53, 19 |
| Former affiliations | Univision (to 2009) |
| Technical information | |
| ERP | 2 kW 3 kW (CP and APP) |
| HAAT | 256 meters (840 feet) 92 meters (302 feet) |
| Transmitter coordinates | 32.278333°N 90.294444°W 32.338333°N 90.145556°W (CP and APP) |
| Links | |
| Website | https://www.877thebridge.com/ |
WJMF-LP was previously an affiliate of the Spanish language Univision network, rebroadcasting a satellite feed of KUOK Oklahoma City, Oklahoma, a former sister station under Equity Media Holdings; consequently, WJMF-LP was Univision's sole affiliate in Mississippi, as well as the state's only Spanish-language TV station in general. WJMF even broadcast KUOK station identifications and Oklahoma ads.
It was originally announced that WJMF would become a LAT TV affiliate. However, Equity placed LAT TV on co-owned WJXF-LP instead. (That station would later switch to Equity's Retro Jams network, before closing down in 2010.)
WJMF was sold at auction to Rainey Radio on April 16, 2009; this separated it from KUOK, which was sold to Tyler Media.[2] The sale closed on July 10, 2009.[3] In early 2011, WJMF-LP was relocated to channel 6, when it was relaunched as a radio station, "EZ 87.7".[1]
In June 2015, a Saturday evening request show was added to the station. The name of its host is Gearshift Gary.
In July 2019 (after a brief period of silence), WFQY—and its transmitter, W256BL (99.1)--began simulcasting WJMF-LP.
References
- Radio-Info: "Jackson's New 87.7 FM", March 9, 2011.
- "Takers found for 60 Equity stations". Television Business Report. April 18, 2009. Archived from the original on April 24, 2009. Retrieved April 20, 2009.
- "Consummation Notice". CDBS Public Access. Federal Communications Commission. July 13, 2009. Retrieved August 26, 2009.