Tsukematsukeru

"Tsukematsukeru" (つけまつける, "Putting on Falsies") is a song by Japanese recording artist Kyary Pamyu Pamyu, from her debut studio album Pamyu Pamyu Revolution. The lyrics are about a girl putting on her false eyelashes. The song is described as "an ambitious track" that is "bursting with Kyary's individuality".[1] The single was digitally released on December 7, 2011, and then physically on January 11, 2012.[2] The physical single was released in two editions: a limited edition containing a photobook and a CD-only regular edition. A limited edition 7" single was released exclusively to DJs on 17 July 2013 with the extended mix of "Tsukematsukeru" as the A-side and the extended mix of "Mina No Uta" as the B-side.

"Tsukematsukeru"
Regular Edition cover
Single by Kyary Pamyu Pamyu
from the album Pamyu Pamyu Revolution
B-side"Kyary ANAN"
ReleasedDecember 7, 2011 (Download)
January 11, 2012 (CD)
Recorded2011
GenreJ-pop
Length4:37
LabelUnborde
Songwriter(s)Yasutaka Nakata
Producer(s)Yasutaka Nakata
Kyary Pamyu Pamyu singles chronology
"Jelly"
(2011)		 "Tsukematsukeru"
(2011)		 "Candy Candy"
(2012)

Interpretation

A little boy with a lonely look on his face
I wonder if he’ll start to smile if he wears his transformation belt?
Girls have something like that too, the magic’s in the kind you wear
Expressing our confidence, I wonder if the world we see will change too[3]

Background and chart performance

In an interview with the press, Kyary Pamyu Pamyu stated that the song was created after texting her producer, Nakata Yasutaka. Kyary said that she became addicted to putting on false eyelashes, and Nakata texted back saying that "Tsukematsukeru has a great ring to it".[4] The song was written and recorded the next day. "Tsukematsukeru" was featured in a commercial for the Mameshiba characters,[5] while the B-side "Kyary ANAN" (きゃりーANAN) was used in a commercial for the An part-time job magazine.[6]

Upon the song's digital release, "Tsukematsukeru" charted at No. 93 on the Billboard Japan Hot 100,[7] and later peaked at No. 3 on the issue dated January 23, 2012.[8] The single's physical release debuted on the Oricon weekly singles chart at No. 7, selling 13,100 copies. It charted for 17 weeks,[9] selling a total of 34,079 copies. In February 2013, "Tsukematsukeru" was certified Gold for 100,000 legal chaku-uta full downloads, and 100,000 legal PC downloads.[10]

Track listing

All tracks are written by Yasutaka Nakata.

Physical single
No.TitleLength
1."Tsukematsukeru" (つけまつける; False Eyelashes)4:19
2."Kyary ANAN" (きゃりーANAN)3:18
3."Cherry Bonbon" (extended version; チェリーボンボン)5:00
Total length:12:37
Digital download
No.TitleLength
1."Tsukematsukeru" (つけまつける; False Eyelashes)4:19
Total length:4:19

Charts
Chart (2011-2012) Peak
position
Japan Billboard Top Airplay 1
Japan Billboard Hot 100 3
Japan Billboard Adult Contemporary Airplay 2
Japan Oricon Daily 5
Japan Oricon Weekly 7
U.S. Billboard Top World Albums[11] 8

Personnel

Credits adapted from liner notes.[12]

  • Yasutaka Nakata – written, arranged, produced, recorded, mixed, mastered
  • Steve Nakamura – art director
  • Shinji Konishi – hair, make-up
  • Takeshi Hanzawa – photographer
  • Kumiko Iijima – stylist
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References
  1. "ナタリー - きゃりぱみゅ新曲「つけまつける」でヤスタカと再コラボ" [Yasutaka and Kyary Pamyu collaborate again on new song "Tsukematsukeru"]. natalie.mu (in Japanese). Natasha, Inc. Retrieved 21 April 2013.
  2. Kyary Singles Discography Official Site
  3. "Tsukema Tsukeru - Kyary Pamyu Pamyu lyrics and translation by New Hologram".
  4. "ナタリー - きゃりーぱみゅぱみゅ、ド派手着物で原宿"凱旋"ライブ". natalie.mu (in Japanese). Natasha, Inc. Retrieved 21 April 2013.
  5. "きゃりーぱみゅぱみゅ : きゃりーぱみゅぱみゅ＋豆しば＝豆しぱみゅぱみゅ / BARKSニュース". BARKS. Global Plus. Retrieved 21 April 2013.
  6. "はじめてのCM｜きゃりーオフィシャルブログ「きゃりーぱみゅぱみゅのウェイウェイブログ」by Ameba". Ameba. Retrieved 21 April 2013.
  7. "Billboard Japan Hot 100│Charts│Billboard JAPAN". Billboard Japan. Hanshin Contents Link Corporation, PLANTECH Co.,Ltd. & Prometheus Global Media, LLC. Retrieved 21 April 2013.
  8. "Billboard Japan Hot 100│Charts│Billboard JAPAN". Billboard Japan. Hanshin Contents Link Corporation, PLANTECH Co.,Ltd. & Prometheus Global Media, LLC. Retrieved 21 April 2013.
  9. "つけまつける きゃりーぱみゅぱみゅのプロフィールならオリコン芸能人事典-ORICON STYLE" [Oricon Style Entertainer Encyclopedia: Kyary Pamyu Pamyu: Tsukematsukeru]. Oricon Style (in Japanese). Oricon Inc. Retrieved 21 April 2013.
  10. "一般社団法人 日本レコード協会｜各種統計". RIAJ. Retrieved 21 April 2013.
  11. "Kyarypamyupamyu Billboard Chart History".
  12. Tsukema Tsukeru (CD). Kyary Pamyu Pamyu. Warner Music Japan. 2012.CS1 maint: others (link)
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