Ruleta (Inna song)

"Ruleta" (English: "Roulette") is a song recorded by Romanian singer Inna, featuring collaborative vocals by Romanian performer Erik, for her fifth studio album, Nirvana (2017). It was made available for digital download and streaming on 21 June 2017 by Global Records as the album's second single. The track was written by Inna, Erik, Marius Dia and Breyan Isaac, while production was handled by Sebastian Barac, Marcel Botezan and David Ciente. "Ruleta" features lyrics in English and Spanish. It is an EDM and reggaeton-influenced song, with touches of Indian and Caribbean music.

"Ruleta"
Single by Inna featuring Erik
from the album Nirvana
Released21 June 2017
Length3:18
LabelGlobal
Songwriter(s)
  • Elena Alexandra Apostoleanu
  • Marius Dia
  • Breyan Isaac
  • Erik Tchatchoua
Producer(s)
Inna featuring Erik singles chronology
"Gimme Gimme"
(2017)		 "Ruleta"
(2017)		 "Nirvana"
(2017)

Music critics were positive towards the recording, praising its summery style and noting its commercial appeal. An accompanying music video for "Ruleta" was shot by Barna Nemethi at the Domeniul Greaca resort in Romania. It mainly portrays Inna and other people dancing to the song at a tennis court. Uploaded onto the singer's YouTube channel simultaneously with the single's release, it became trending on the platform worldwide. Commercially, the song reached the top five in Romania, Bulgaria and Turkey.

Background and composition

"Ruleta" was written by Inna, Erik, Marius Dia and Breyan Isaac, while production was handled by Sebastian Barac, Marcel Botezan and David Ciente. The track features lyrics in both English and Spanish language; some of them include: "Una vida ganaste en la ruleta, con tu movimiento gáname".[2][3] Originally, the single release of "Me Gusta" was expected by Jonathan Currinn of CelebMix, with the singer performing it live for Romanian radio station Radio ZU in April 2017.[4][5][6] However, "Ruleta" was made available for digital download and streaming on 21 June 2017 by Global Records instead.[1][7][8] Musically, it is an EDM and reggaeton-influenced track, containing touches of Indian and Caribbean music.[1] When asked by a Direct Lyrics interviewer to describe the lyrics and sound of "Ruleta", Inna said, "It's summerish, it's cool, it's fun and I dare to say... it's catchy and addictive!"[9]

Reception

Upon its release, "Ruleta" received positive reviews from music critics. Currinn from CelebMix wrote, "this new song has Inna proving that she's multilingual", and compared the style of "Ruleta" to her "Heaven" (2016).[4] Kevin Apaza, writing for Direct Lyrics thought, "summer doesn't officially start until Romanian pop queen Inna releases her summer single", further calling it "brilliant" and "club-ready".[1] An editor of Bihoreanul praised the "attractive" rhythms of "Ruleta" and noted its potential commercial success in Romania.[10]

Commercially, the song debuted at number 32 on Romania's Airplay 100 for the week ending 9 July 2017 as the highest new entry, marking one of Inna's highest debuts on the chart.[11] In late August 2017, "Ruleta" reached its peak position at number three, becoming the singer's highest charting single since "Bop Bop" (2015), which peaked at number two.[12][13] The track also opened at number 39 on the French Club 40 chart for the week ending 15 July 2017[14] and rose up to number 26 on the following week.[15] "Ruleta" further charted in other countries, most notably reaching number two in Bulgaria.[16]

Music video

An accompanying music video for "Ruleta" was shot at the Domeniul Greaca resort in Romania by Barna Nemethi, with Marius Apopei serving as the director of photography.[2][17] Inna recalled the experience, "Actually, I was super chill in that day, super relaxed, just going with the flow. Most of the times, I'm kind of stressed out, because I want everything to be perfect. Not too many funny stuff, just having fun."[9]

The clip was uploaded onto her official YouTube channel on 21 June 2017,[17] where it gathered over seven million views in one week,[10] and later 11 million views in 11 days.[18] The video thus became trending on the platform in Romania, Austria, Israel, Lithuania, Bulgaria, Denmark, Germany, Switzerland, Spain, Turkey, Norway, Finland, Ireland, Russia, Mexico, Italy, France, Venezuela, Canada, Peru, Ecuador and Chile.[18] The visual features the singer and a huge crowd of background dancers and other people performing to the song at a tennis court, a night bar, a pool and around a bonfire. Inna wears a white hoodie along with an animal print waistcoat, while Erik also makes appearance sporting a yellow-blue jacket, black shorts and sunglasses.[4][17] Alex Stănescu from InfoMusic called the music video "summery".[19]

Live performances and other usage

To promote the single, Inna and Erick performed a stripped-down version at Romanian radio stations Kiss FM and Radio ZU on 30 June 2017.[20][21] Both performances had the same concept, featuring them singing, interspersed with background dancers and two children performing choreography during instrumental parts. Currinn from CelebMix applauded the appearances for Inna's vocal delivery, the singers' chemistry and the dance breaks.[22][23] Another performance followed on Pro FM in late July 2017,[24] as well as on O Ses Türkiye in December 2018.[25] For Romanian reality talent show Te cunosc de undeva!, Lidia Buble impersonated Inna and delivered a performance of "Ruleta".[26] On 8 December 2017, Inna made an appearance on the seventh season of Romanian reality singing competition Vocea României to perform the song along with "Nirvana" (2017).[27] An alternative version of the song titled "La roulette" was released in February 2018, featuring French disc jockey DJ Sem and French singer Matt Houston.[28] This version was registered on the Wallonian Ultratip chart.[29]

Track listing
  • Digital download[8]
  1. "Ruleta" (featuring Erick) – 3:18

Credits and personnel

Credits adapted from Adevărul.[2]

Charts

Release history
Region Date Format Label
Various[1][7][8] 21 June 2017 Streaming Global
Digital download
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gollark: Otherwise known as "Windows remote desktop exposed to the internet".

References
  1. Apaza, Kevin (21 June 2017). "Inna's 2017 Summer Single Is Here, Stream The Infectious "Ruleta" Now!". Direct Lyrics. Archived from the original on 24 June 2017. Retrieved 24 June 2017.
  2. Cheroiu, Alexandra (22 June 2017). "Inna a lansat "Ruleta", o noua piesa compusa de ea, in colabolare cu Erick" [Inna has released "Ruleta", a new single composed by her along with Erick]. Adevărul (in Romanian). Retrieved 22 June 2017.
  3. "" Nirvana " et la musique dansante de Inna" ["Nirvana" and the danceable music of Inna] (in French). Just Focus. 20 December 2017. Archived from the original on 22 December 2017. Retrieved 21 December 2017.
  4. Currinn, Jonathan. "Inna Drops Surprising New Music Video For "Ruleta" Feat Erick". CelebMix. Retrieved 24 June 2017.
  5. Currinn, Jonathan (5 April 2017). "Watch: Inna Performs Her New Song "Me Gusta" Live On Radio ZU". CelebMix. Retrieved 6 April 2017.
  6. "Inna – Gimme Gimme (Live la Radio ZU)". YouTube. 5 April 2017. Retrieved 5 April 2017.
  7. "Ruleta (feat. Erik) by Inna on Spotify". Spotify. Archived from the original on 24 June 2017. Retrieved 24 June 2017. Note: Subscription required.
  8. "Ruleta (feat. Erick) – Single by Inna on Apple Music". iTunes Store. Retrieved 29 June 2017.
  9. Apaza, Kevin (29 June 2017). "Exclusive Interview: Inna Talks "Ruleta", Spanish Music & Summer Holidays!". Direct Lyrics.
  10. ""Ruleta": Un orădean semnează cel mai nou hit al Innei" ["Ruleta": An oradean produced the newest hit of Inna] (in Romanian). Bihoreanul. 29 June 2017. Retrieved 29 June 2017.
  11. "Airplay 100 – 9 iulie 2017". Media Forest (in Romanian). Kiss FM. 9 July 2017. Retrieved 16 July 2017.
  12. "Airplay 100 – 27 august 2017". Media Forest (in Romanian). Kiss FM. 27 August 2017. Retrieved 28 August 2017.
  13. "Airplay 100 – 11 Octombrie 2015". Media Forest (in Romanian). Kiss FM. 11 October 2015. Retrieved 3 November 2016.
  14. "Le classement officiel des meilleures diffusions musicales en clubs" (in French). Club 40. 15 July 2017. Archived from the original on 21 July 2017. Retrieved 21 July 2017.
  15. "Le classement officiel des meilleures diffusions musicales en clubs" (in French). Club 40. 22 July 2017. Archived from the original on 14 August 2017. Retrieved 14 August 2017.
  16. "PROPHON – Charts" (in Bulgarian). PROPHON. 18 August 2017. Retrieved 7 February 2020.
  17. "Inna – Ruleta (feat. Erick)". YouTube. 21 June 2017. Retrieved 21 June 2017. Note: For credits, see the description.
  18. Arvunescu, Victor (3 July 2017). "Cel mai recent single al Innei, "Ruleta", record de vizualizări pe YouTube: piesa a ajuns deja în topurile internaţionale" [Inna's newest song, "Ruleta", reached a record in views on YouTube: the track has already reached international charts]. Adevărul (in Romanian). Retrieved 5 July 2017.
  19. Stănescu, Alex (21 June 2017). "Videoclip: Inna – Ruleta (feat. Erick)" (in Romanian). InfoMusic. Retrieved 23 June 2017.
  20. "Inna – Ruleta feat. Erik (Live @ Kiss FM)". YouTube. 30 June 2017. Retrieved 30 June 2017.
  21. "Inna – Ruleta feat. Erik (Live la Radio ZU)". YouTube. 30 June 2017. Retrieved 30 June 2017.
  22. Currinn, Jonathan (5 July 2017). "Watch: Inna & Erik Perform "Ruleta" Live At Kiss FM Romania". CelebMix. Retrieved 7 July 2017.
  23. Currinn, Jonathan (6 July 2017). "Watch: Inna & Erik Perform "Ruleta" At Radio ZU". CelebMix. Retrieved 7 July 2017.
  24. "Inna – Ruleta feat. Erik (Pro FM Live Sessions)". YouTube. 27 July 2017. Retrieved 28 July 2017.
  25. "Inna O Ses Türkiye sahnesinde". YouTube. 16 December 2018. Retrieved 2 June 2019.
  26. ""Ruleta" i-a purtat noroc Lidiei Buble și i-a adus-o pe Inna! Publicul a fost în extaz, de la început, până la final!" [The "roulette" gave Lidia Buble Inna to impersonate! The public was exicted from the beginning to the end] (in Romanian). Antena 1. 23 September 2017. Retrieved 23 September 2017.
  27. Huntai, Dorin (7 December 2017). "Inna cântă vinerea aceasta în semifinala Vocea României: "Este show-ul meu preferat"" [Inna is going to perform this Friday at Vocea României: "It is my favorite show"] (in Romanian). Radar de Media. Retrieved 7 December 2017.
  28. "La roulette (feat. Matt Houston) – Single by Inna & DJ Sem on iTunes". iTunes Store. 9 February 2018. Retrieved 17 February 2018.
  29. "Ultratop.be – Inna & DJ Sem feat. Matt Hudson – La roulette" (in French). Ultratip.
  30. "Croatia ARC TOP 40". HRT. 11 September 2017. Archived from the original on 17 September 2017. Retrieved 17 September 2017.
  31. "Black Charts Top 30 (Black 34)". Deutsche Black Charts. Retrieved 4 September 2017.
  32. "Media Forest – Know You Are On Air". Media Forest. 3 September 2017. Retrieved 18 September 2017. Note: Romanian and international positions are rendered together by the number of plays before resulting an overall chart.
  33. "Media Forest – Know You Are On Air". Media Forest. 14 August 2017. Retrieved 21 August 2017. Note: Select 'Songs – TV'. Romanian and international positions are rendered together by the number of plays before resulting an overall chart.
  34. "Ruleta – Tophitru.com". Tophit. Retrieved 9 December 2017.
  35. "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 201743 into search. Retrieved 7 November 2017.
  36. "Spanishcharts.com – Inna feat. Erik – Ruleta" Canciones Top 50.
  37. "Top 40 – Number1 FM/TV" (in Turkish). Number One. Archived from the original on 25 August 2017. Retrieved 25 August 2017.
  38. "Airplay 100 – Top of the Year 2017" (in Romanian). Kiss FM. Retrieved 3 November 2018.
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