Ruffles

Ruffles is a brand of ruffled (crinkle-cut) potato chips marketed by Frito-Lay since 1961. Ruffles has many different flavors of chips such as Sour Cream and Onion, Ketchup (in Canada), among others. The Frito Company acquired the rights to Ruffles brand potato chips in 1958 from its creator, Bernhardt Stahmer, who had adopted the trademark in or around 1948.[1] The Frito Company later merged with H.W. Lay & Co. in 1961.[2]

For other uses, see Ruffle (disambiguation).
Ruffles
Reduced Fat Ruffles packaging, 2011
Product typeChips
OwnerPepsiCo (for Frito-Lay)
CountryUnited States
Introduced1948 (1948)
MarketsWorldwide
Previous ownersBernhardt Stahmer
TaglineRRRuffles have Ridges.
WebsiteRuffles' Website
Ketchup flavored Ruffles

The product is named as an analogy to the ruffle, a strip of fabric sometimes gathered, creating folds. Its longtime official product slogan is "RRRuffles Have Ridges!" The ridged corrugations are designed to create a sturdier, crunchier potato chip less prone to breakage in the bag, as well as standing up to stiffer dips.

Ingredients

Ingredients vary per flavor. The regular ("original") product ingredient list (as well as the reduced fat variant) is: potatoes, vegetable oil (sunflower, corn, and/or canola oil), and salt. They have 160 Calories per 1 ounce serving, 10 grams of fat, 150 milligrams of sodium, 350 milligrams of potassium, and 2 grams of protein.[3]

Variations
Reduced Fat Ruffles

Ruffles are produced in a number of flavors in addition to the regular chips, some for regional markets: Salt & Vinegar (discontinued in 2008), Au Gratin, Sour Cream & Onion, Barbecue, Cheddar & Sour Cream, Cajun, Molten Buffalo Wing, Loaded Chili and Cheese, and Tapatio Limon. Yakisoba, Stroganoff and Honey & Mustard (Brazil), Paprika, Original and Cheddar and onion (United Kingdom), Jamón and York'Eso (Spain). Ruffles are also available in low-fat baked (not fried), reduced salt, reduced fat (25% less fat than regular Ruffles), and fat free WOW brand/Olestra versions. In 2008, Frito-Lay produced a Ruffles Thick Cut version.

Canadian flavours include Regular, All-Dressed, Au Gratin, Ketchup, Lightly Salted (50% less salt), Sour Cream & Onion, Salt & Vinegar (brought back in 2017) Spicy Ketchup (Discontinued), Hotwing (Discontinued), Sour Cream & Bacon, Loaded Potato Skins (2014)*, Jalapeño Popper Flavour (2014)*, BBQ*, Cheesy Quesadilla (2015)*, Poutine, Chili Cheese, Mozzarella 'N Marinara (2017), Cheesy Quesadilla (New Look!, 2018), Hot Wings (New Look!, 2018), Poutine (New Look!, 2018), Spicy Ketchup (New Look!, 2018), Sweet & Spicy, Ruffles Onion dip, Ruffles Ranch dip, Ruffles Buffalo Ranch Dip (2014), Flame Grilled Steak (2015), Harvey's Flame Grilled Cheeseburger (2015), Hot Wings (2016), Smokehouse BBQ (2018) (*Marketed as BRO flavours in dark blue background packaging.) Flamin' Hot BBQ (Limited Edition in Spring/Summer 2019)

In Indonesia, it is marketed under the Chitato brand, flavours include Original, Cheese, Beef Barbeque, Spicy Grilled Beef, Spicy Chicken and Barbeque Chicken.

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gollark: I'd just like to interject for a moment. What you’re referring to as Monad, is in fact, GNU/Monad, or as I’ve recently taken to calling it, GNU plus Monad. Monad is not an operating system unto itself, but rather another free component of a fully functioning GNU system made useful by the GNU corelibs, shell utilities and vital system components comprising a full OS as defined by POSIX. Many computer users run a modified version of the GNU system every day, without realizing it. Through a peculiar turn of events, the version of GNU which is widely used today is often called “Monad”, and many of its users are not aware that it is basically the GNU system, developed by the GNU Project. There really is a Monad, and these people are using it, but it is just a part of the system they use. Monad is the kernel: the program in the system that allocates the machine’s resources to the other programs that you run. The kernel is an essential part of an operating system, but useless by itself; it can only function in the context of a complete operating system. Monad is normally used in combination with the GNU operating system: the whole system is basically GNU with Monad added, or GNU/Monad. All the so-called “Monad” distributions are really distributions of GNU/Monad.

See also

References
  1. "Frito-Lay, Inc. v. Bachman Co". Justia. Retrieved 2017-09-24.
  2. "History of Frito-Lay Company – FundingUniverse". Fundinguniverse.com. Retrieved 2012-10-22.
  3. https://www.fritolay.com/snacks/product-page/ruffles
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