Monat

Monat Global Corp., or simply Monat, is a privately-held American multi-level marketing company[1][2][3][4] headquartered in Doral, Florida It is a subsidiary of the Alcora Corporation. The company sells hair care products, skincare products, and hygiene products for pets.

Monat Global Corp.
Privately held company
IndustryMulti-level marketing
FoundedOctober 2014 (2014-10)
Headquarters
Doral, Florida
,
United States
Key people
Luis Urdaneta, co-founder and chairperson
Rayner Urdaneta, co-founder and CEO
ProductsHair care, skin care, pet hygiene
Websitemonatglobal.com

Monat has been the subject of numerous lawsuits and hundreds of complaints to the U.S. Food and Drug Administration and Better Business Bureau, with customers reporting hair damage, balding, and scalp sores, and difficulty ceasing product purchases.[5][6][7][8][9][10] Monat retaliated against some of the complainants by filing defamation lawsuits.[7]

In March 2019, a federal report filed by the FDA after inspecting Monat’s Florida manufacturing facility found that multiple products were "prepared, packed, or held under insanitary conditions whereby (they) may have become contaminated with filth".[8] In October 2019, a ruling by the U.S. district court in Miami, Florida allowed a consumer class action lawsuit against Monat[11] to proceed. The judge in the case ruled that Monat’s products had been defectively designed using contaminated chemicals and that the company had failed to inspect their ingredients for contamination.[7]

Business Insider described the company's activities during the 2020 coronavirus pandemic as "predatory" and noted that it was using "memes and coronavirus anxiety to target millions of newly unemployed Americans".[4]

References
  1. "This Trendy Hair Company Is Suing A Woman Who Said Their Products Are A "Nightmare"". Buzzfeed News. February 7, 2018. Retrieved July 13, 2020.
  2. Abby Vesoulis; Eliana Dockterman (July 9, 2020). "Pandemic Schemes: How Multilevel Marketing Distributors Are Using the Internet—and the Coronavirus—to Grow Their Businesses". Time Magazine.
  3. Tait, Amelia (June 1, 2019). "'They have you in a cultish grip': the women losing thousands to online beauty schemes". The Guardian. Retrieved July 13, 2020.
  4. "'Predatory' companies like Monat and Mary Kay are using memes and coronavirus anxiety to target millions of newly unemployed Americans". Business Insider.
  5. "Monat files another defamation lawsuit but FDA complaints flood in". Cosmetics Business.
  6. Spears, Darcy (Mar 14, 2018). "Complaints, class action lawsuits pile up against hair care company Monat". WXYZ-TV. Retrieved July 13, 2020.
  7. "Monat Global loses bid to dismiss lawsuit over trendy haircare products". Reuters.
  8. Spears, Darcy (Aug 20, 2018). "FDA inspection finds 'insanitary conditions' at Monat manufacturing facility". KTNV-TV. Retrieved July 13, 2020.
  9. Miller, Korin (March 14, 2018). "People Say This Hair-Care Product Causes Balding And Scalp Sores". Women's Health. Retrieved July 13, 2020.
  10. "Monat global class actions piling up". Truth in Advertising. May 15, 2018. Retrieved July 13, 2020.
  11. "Hoffpauir et al v. Monat Global Corp., Case No. 18-cv-21606, S. D. FL" (PDF). Truth in Advertising. Retrieved July 13, 2020.
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