KESC

KESC (99.7 FM) is a non-commercial radio station that is licensed to Morro Bay, California and broadcasts to the San Luis Obispo, California area. The station is owned by the University of Southern California (USC) and rebroadcasts the classical music format of KUSC in Los Angeles.

KESC
CityMorro Bay, California
Broadcast areaSan Luis Obispo, California
Frequency99.7 MHz
Programming
FormatClassical
Ownership
OwnerUniversity of Southern California
Sister stationsKUSC
History
First air dateMay 1, 1991 (as KWWV)
Former call signsKWVD (1991)
KWWV (1991-1999)
KKAL (1999-2004)
KXTY (2004-2009)
Technical information
Facility ID58653
ClassA
ERP285 watts directional
HAAT454 meters (1,490 ft)
Links
WebcastListen Live
Websitekusc.org

History

The station first signed on May 1, 1991 as KWWV and broadcast an adult contemporary music format. KWWV was acquired by Salisbury Broadcasting in 1994.[1] The station changed its format to smooth jazz by 1998.[2] In 1999, KWWV changed its call letters to KKAL and adopted a top 40 format.[3]

In October 2006, Mapleton Communications announced that it was purchasing the station, then bearing the call letters KXTY, from Salisbury for $1 million.[4] However, this transaction was not completed. On August 20, 2007, Lazer Communications acquired the rights to purchase KXTY station, then airing a talk format, from Mapleton.[5] On November 19, Lazer changed the format of KXTY to romantica (Spanish-language adult contemporary) music.

On February 11, 2009, the University of Southern California purchased KXTY for $1.2 million, adding the signal to its network of stations relaying KUSC, a non-commercial station in Los Angeles airing classical music. In preparation for the format change, KXTY went silent on April 22 (according to 100000watts.com). On May 13, 2009, the station began rebroadcasting KUSC's signal with new call letters KESC.[6]

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References
  1. "Directory of Radio Stations in the U.S." (PDF). Broadcasting and Cable Yearbook. New Providence, New Jersey: R.R. Bowker. 1996. p. B-48. ISBN 0-8352-3725-7. Retrieved September 5, 2018.
  2. "Directory of Radio Stations in the U.S." (PDF). Broadcasting and Cable Yearbook. New Providence, New Jersey: R.R. Bowker. 1998. p. D-53. ISBN 0-8352-4003-7. Retrieved September 5, 2018.
  3. "Directory of Radio Stations in the U.S." (PDF). Broadcasting and Cable Yearbook. New Providence, New Jersey: R.R. Bowker. 2000. p. D-52. ISBN 0-8352-4285-4. Retrieved September 5, 2018.
  4. "By the Numbers" (PDF). Radio and Records. October 13, 2006. p. 12. Retrieved September 5, 2018.
  5. http://www.broadcastingcable.com/article/CA6470001.html
  6. "KUSC Extends Central Coast Service" (Press release). Los Angeles, California: University of Southern California. Retrieved September 5, 2018.

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