Coke Studio (Pakistani season 10)

Coke Studio is a Pakistani musical television series. Its tenth season began on 11 August and ended on 21 September 2017.[1] Strings and The Coca-Cola Company emceed the show as executive producers, while the show returned with the previous year's format of music directors leading and producing their own songs under Strings' supervision, despite the decision of not adopting this format for next year.[2][3]

Coke Studio
Season 10
Season 10 logo
StarringFeatured Artists
Country of originPakistan
No. of episodes7
Release
Original networkWebcast
Original release11 August (2017-08-11) –
21 September 2017 (2017-09-21)
Additional information
Websitewww.cokestudio.com.pk/season10/
Season chronology

The season featured 7 episodes, each having 4 tracks, plus one promo song; making total of 29 songs. It turned out to be the Strings' last Coke Studio production.[4][5]

Artists

Music directors

Shuja Haider,[7][8][9] Shani Arshad, and Jaffer Zaidi returned to the show; while Ali Hamza (Noori), Sajjad Ali, Mekaal Hasan (Mekaal Hasan Band), Sahir Ali Bagga[10] and Salman Ahmad[11] made their Coke Studio debut as directors. Each director produced individual performances too; all under the supervision of Strings. There was at least one tribute song by each of them too.[1][12]

Musicians

Production

Format

On 27 February 2017, Rafay Mahmood of The Express Tribune stated, "the biggest challenge for the show is to bridge the gap between the indie scene and the mainstream musicians".[13] Earlier, it was also rumoured that the show was a ten-year deal to begin with, and after Strings' third, Rohail Hyatt will come back in season 10 to give a farewell.[1] However, the multiple-producers format was a hit previous year and it made the show to be returned with the same format, despite Strings' claim that the show will follow the original format.[14][15][16] The show had been promoted in media by the hashtag #CokeStudio10.[17]

In launching ceremony on 11 August, Strings shared that the process of making songs has three stages: the first is when it is decided by December what song to feature; the second is when the artistes construct and reconstruct the songs in the jamming room; and the third is recording phase when they bring their own special vibe to the tracks. The performance version for release is recorded in one take, with 21 cameras shooting simultaneously.[18][19][20]

Debutants

Humera Arshad made her Coke Studio debut with this season, she exclusively told DAWN Images, "There are no music releasing companies and under such circumstances I think Coke Studio is doing a great job".[21] Sahir Ali Bagga also made his show debut as a featured artiste as well as a director, on which he said, "I always admired the platform, and it was a dream to be part of the team. I'm very excited to be part of Coke Studio, especially in the milestone season 10."[10]

Like past seasons, this season too featured some new artistes; who made their debut through the show. Maliha Rehman of DAWN reported on 23 July 2017, "Salman Ahmad's son Sherjan Ahmad will play the acoustic guitar to his father's vocals, classical singer Javed Bashir's brother Akbar Ali will be in the limelight and house band member violinist Javed Iqbal is excited to share the stage with his son Ghulam Muhammad on the cello this year."[12]

Co-producer Bilal Maqsood said, "All of these young musicians are actually very good at what they do." "It was just by chance that Season 10 will end up featuring so many of them", he continued revealing names of some young talent featuring in the show including Sanwal Khan Esakhelvi; Attaullah Khan Esakhelvi's son; who was approached to him by his father Anwar Maqsood. Young Esakhelvi said on his show debut, "Coke Studio is exciting for me because my father and I will be singing a mash-up together that has mostly been composed by him with some additions by me." Sajjad Ali, on career debut of his daughter Zaw Ali, said, "This is probably one of the rare times that a father and daughter will be singing together". Ali Zafar commented on the career debut of his youngest brother Danyal Zafar, "I feel that the struggle is very important and Danyal needs to experience it in order to move ahead."[12] Danyal Zafar said, "I always dreamt of a debut that could best help me express myself as an artist in such a way that my music could also connect with people."[22][23] Aima Baig said in launching ceremony on her show debut, "As a new artiste to have a platform where you can perform whatever you want is like dream comes true and I feel proud to get this opportunity."[19]

Strings' farewell

On 29 October, the Strings announced the farewell from the show. They said that the season 10 will be their last production, "It has been a fantastic journey for us over the course of 4 seasons and we are grateful to have had the opportunity to learn and share our work". They further said, "2018 will mark 30 years of Strings and we are super excited to celebrate with all of you".[4][5]

Release
Poster of Qaumi Taranah by Coke Studio[17]

An episode went on-air on Saturday in broadcast syndication, a day after each track was released online. Each episode was aired in one-hour timeslot, with each track preceded by its behind the scenes short clip. By the day, BTS too releases online. Only episode 7 was released and aired on Thursday, 21 September, to respect the Holy month of Muharram.[lower-alpha 2]

Promo song

The season was introduced by the collaborative rendition of "Qaumi Taranah" by the featured artistes.[24][25] Released on 4 August, the anthem has been recomposed by Strings, "We hope to rekindle the spirit of patriotism and social consciousness in the heart of every Pakistani. This is more significant now than ever, as we are marking seventy years of our independence."[26]

Episodes

The launching ceremony was held on Friday, 11 August, where tracks from the first episode were screened after the "Qaumi Taranah".[20][27]

# Title Lyrics Music Artiste(s) Notes
Promo song (4 August)
1 "Qaumi Taranah" Hafeez Jullundhri Strings Season's ft. artistes to celebrate the 70 years of Pakistan; originally composed by Ahmed Ghulamali Chagla[lower-alpha 3]
Episode 1 (11 August)
2 "Allahu Akbar" Shuja Haider
Salman Azmi		 Shuja Haider Ahmed Jahanzeb
Shafqat Amanat Ali		 [lower-alpha 4]
3 "Chaa Rahi Kaali Ghata" Asim Raza[lower-alpha 5] Sahir Ali Bagga Hina Nasrullah
Amanat Ali		 originally traditional; additionally composed by Bagga
4 "Muntazir" Strings Danyal Zafar
Momina Mustehsan		 [lower-alpha 4]
5 "Ranjish Hi Sahi" Talib Baghpati[lower-alpha 5] Jaffer Zaidi Ali Sethi written by Ahmad Faraz; originally composed by Nisar Bazmi and sung by Mehdi Hassan[lower-alpha 3]
Episode 2 (18 August)
6 "Tinak Dhin" Ali Hamza Ali Sethi
Ali Hamza
Waqar Ehsin		 folk song[lower-alpha 4]
7 "Sayonee" Sabir Zafar
Shah Hussain		 Salman Ahmad Rahat Fateh Ali Khan
Ali Noor		 recomposed by Salman Ahmad; originally ft. in Junoon's 1997 album Azadi (album) as a single
8 "Faasle" Jaffer Zaidi Kaavish
ft. Qurat-ul-Ain Balouch		 ballad[lower-alpha 4]
9 "Jaan-e-Bahaaraan" Tanveer Naqvi Shuja Haider Ali Zafar originally composed by Master Inayat Hussain and sung by Saleem Raza[lower-alpha 3]
Episode 3 (25 August)
10 "Laal Meri Pat" Strings Qurat-ul-Ain Balouch ft.
Akbar Ali
Arieb Azhar		 traditional folk; translation of Bu Ali Shah Qalandar's ghazal by Shozab Askari[lower-alpha 3]
11 "Ronay Na Diya" Sudarshan Faakir Sajjad Ali ft. Zaw Ali originally sung by Begum Akhtar[lower-alpha 3]
12 "Baazi" Asim Raza[lower-alpha 5] Sahir Ali Bagga ft. Aima Baig traditional folk[lower-alpha 4]
13 "Mujh Se Pehli Si Muhabbat" Faiz Ahmed Faiz Mekaal Hasan Humaira Channa
Nabeel Shaukat Ali		 originally composed by Rasheed Attre and sung by Noor Jehan[lower-alpha 3]
Episode 4 (1 September)
14 "Naina Moray" Jaffer Zaidi reprise from Javed Bashir's 2007 album Subrang
Akbar Ali
ft. Aamir Zaki on guitar[lower-alpha 1]
15 "Dekh Tera Kya"
"Latthay Di Chaadar"		 Muhammad Nasir
Bashir Manzar		 Shani Arshad Farhan Saeed
Qurat-ul-Ain Balouch		 [lower-alpha 3][lower-alpha 6]
16 "Julie" Ali Zafar composed by Ali Zafar
ft. Danyal Zafar on guitar[lower-alpha 4]
17 "Jindjaani" Ali Hamza[lower-alpha 5] ft. Nirmal Roy "Jhanjar Phabdina"; originally written by Baba Alamsiyah Posh and composed by Wazir Afzal[lower-alpha 3]
Episode 5 (8 September)
18 "Sab Maya Hai" Ibn-e-Insha
Shakir Shuja Abadi
Mazhar Niazi
Farooq Rokhri		 Shuja Haider[lower-alpha 5] originally composed by Attaullah Khan Esakhelvi
ft. Sanwal Khan Esakhelvi
19 "Rangrez" Sajid Gul Sahir Ali Bagga Rahat Fateh Ali Khan modern Sufi song[lower-alpha 4]
20 "Ujaalon Mein" Adnan Ahmad Jaffer Zaidi Faraz Anwar
Faiza Mujahid		 originally composed by Anwar of Mizraab
21 "Bol" Faiz Ahmed Faiz Shani Arshad Shafqat Amanat Ali poetry; originally composed by Arshad Mehmood[lower-alpha 3]
Episode 6 (15 September)
22 "Dam Mast Qalandar" Bari Nizami Shuja Haider Umair Jaswal
Jabar Abbas		 originally composed by Farrukh Fateh Ali Khan and sung by Nusrat Fateh Ali Khan[lower-alpha 3]
23 "Yo Soch" Sabir Zafar
Natasha Khan		 Strings Ali Zafar
Natasha Khan		 inspiration from musical theatre[lower-alpha 4]
24 "Kaatay Na Katay" Saifuddin Saif Ali Hamza[lower-alpha 5] Aima Baig
Humera Arshad
Rachel Viccaji		 originally composed by Nisar Bazmi and sung by Runa Laila for 1972 film Umrao Jaan Ada[lower-alpha 3]
25 "Ghoom Taana" Sabir Zafar
Salman Ahmad		 Salman Ahmad Momina Mustehsan
Irteassh		 recomposed by Salman Ahmad; originally ft. in Junoon's 2003 album Dewaar as a single
Episode 7 (21 September)
26 "Tera Naam" Sajjad Ali Hamd[lower-alpha 4]
27 "Baanware" Syed Raza Tirmazi Shuja Haider[lower-alpha 5] ft. Aima Baig "Bhooli Bisri"; originally sung by Mehdi Hassan[lower-alpha 3]
28 "Maula Tera Noor" Sabir Zafar Shani Arshad Shafqat Amanat Ali Hamd; composed by Arshad[lower-alpha 4]
29 "Us Rah Par" Shoaib Mansoor Jaffer Zaidi Ali Hamza
Ali Zafar
ft. Strings		 originally composed by Mansoor; sung by Junaid Jamshed and released for his 1999 album Us Rah Par[lower-alpha 3]

Broadcast

Reception

The show has been critically viewed for not producing new songs. Rafay Mahmood of The Express Tribune said that the lack of original music "has become a chronic problem with Coke Studio. With almost every passing season the title cover studio is becoming more relevant to the show than anything else."[13]

After the season's artiste line up was revealed on 4 July, The News criticized the incomplete revealment while noting that Mooroo, Abid Brohi, SomeWhatSuper, Khumariyaan and Sounds of Kolachi should have been included in the show.[32] Asif Nawaz of The Express Tribune commented, "While it's only time that will tell how the latest season unfolds, the urge to indulge in presenting our two cents about it seems too tempting to resist."[33]

For the promo song; the recreated version of "Qaumi Taranah";[34] Umnia Shahid of The Express Tribune praised only Ali Zafar's performance and said, "The rest were simply wax figures executing a song – any song – any random song. Except, it wasn't just any random song."[35] DAWN Images praised only Attaullah Khan Esakhelvi but said, "Overall, the song, the video, everything seems to be forgettable".[36] This rendition seemed of "dull and lack emotions" to Asfia Fazal of Business Recorder.[37] It felt "disjointed" to Maheen Sabeeh of The News,[38] "not inspiring or motivating at all" to Shafiq Ul Hasan,[39] and "no goose bumps" to Imane Babar Wahedi;[40] latter both of The Express Tribune.

Extra notes
  1. It was Aamir Zaki's farewell performance, who died due to heart failure on 2 June.[28][29][30][31]
  2. All times are in PST UTC+5.
  3. tribute performance
  4. original
  5. additional lyrics
  6. Original credits:
    • "Dekh Tera Kya" (sung by Saeed); composed by Niaz Ahmed, sung by Alamgir and released in 1983
    • "Latthay Di Chaadar" (sung by QB); composed by Khalil Ahmed, and sung by Musarrat Nazir for her 1993 album Meri Pasand Vol. 2
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gollark: Not small stuff like that: I'm trying to decide which language/framework to use.Also, promises are generally preferred.

References
  1. Rafay Mahmood (4 July 2017). "Exclusive: Coke Studio 10's line-up will leave you starstruck". The Express Tribune. Archived from the original on 4 July 2017. Retrieved 4 July 2017.
  2. "Coke Studio all set to launch Season 10". The News. 17 July 2017. Archived from the original on 22 July 2017. Retrieved 22 July 2017.
  3. Ankita Mehta (19 July 2017). "Coke Studio Pakistan line-up for season 10 to feature Momina Mustehsan, Ali Zafar". IBTimes India. Archived from the original on 22 July 2017. Retrieved 22 July 2017.
  4. "Strings bids farewell to Coke Studio". DAWN Images. 29 October 2017. Archived from the original on 30 October 2017. Retrieved 31 October 2017.
  5. "Strings bid farewell to Coke Studio on a good note". The Express Tribune. 29 October 2017. Archived from the original on 31 October 2017. Retrieved 31 October 2017.
  6. Eeshah Omer (7 July 2017). "Here's the nitty gritty: Farhan Saeed to perform in Coke Studio Season 10!". Daily Pakistan. Archived from the original on 7 July 2017. Retrieved 7 July 2017.
  7. Rafay Mahmood (7 July 2017). "Shuja Haider's epic journey from queueing for food at Data Darbar to Coke Studio". The Express Tribune. Archived from the original on 7 July 2017. Retrieved 7 July 2017.
  8. "Shuja set to return to Coke Studio season 10". The Nation. 29 July 2017. Archived from the original on 29 July 2017. Retrieved 29 July 2017.
  9. Ahmed Sarym (17 August 2017). "I always felt Coke Studio needed more variety, says Shuja Haider". DAWN Images. Archived from the original on 17 August 2017. Retrieved 17 August 2017.
  10. "10 yrs of Coke Studio – The legacy of music". The Nation. 3 August 2017. Archived from the original on 3 August 2017. Retrieved 3 August 2017.
  11. Syed M Murtaza (26 July 2017). "Junoon teases songs for Coke Studio 10". Pakistan Today. Archived from the original on 29 July 2017. Retrieved 26 July 2017.
  12. Maliha Rehman (23 July 2017). "Curtain Raiser: Enter the Millennials". DAWN. Archived from the original on 24 July 2017. Retrieved 24 July 2017.
  13. Rafay Mahmood (27 February 2017). "Challenges that face Coke Studio 10". The Express Tribune. Archived from the original on 9 July 2017. Retrieved 4 July 2017.
  14. Manal Khan (22 July 2016). "The great gamble". The News. Archived from the original on 30 July 2017. Retrieved 4 July 2017.
  15. Maheen Sabeeh (1 January 2016). "2016: The year in music". The News on Sunday. Archived from the original on 31 July 2017. Retrieved 31 July 2017.
  16. Nayab Aman (1 August 2017). "10 years' heritage of Coke Studio". Pakistan Today. Archived from the original on 1 August 2017. Retrieved 1 August 2017.
  17. Coke Studio (4 August 2017). "The National Anthem of Pakistan". Archived from the original on 7 August 2017. Retrieved 5 August 2017 – via YouTube.
  18. Rahul Aijaz (12 August 2017). "'Coke Studio 10' kicks off on a good note, with 'Allahu Akbar' taking the lead". The Express Tribune. Archived from the original on 17 August 2017. Retrieved 16 August 2017.
  19. "Coke studio Season 10 launched". The Nation. 13 August 2017. Archived from the original on 15 August 2017. Retrieved 16 August 2017.
  20. "Coke Studio season 10 launched with much fanfare". Samaa TV. 11 August 2017. Archived from the original on 11 August 2017. Retrieved 12 August 2017.
  21. Shoaib Ahmed (17 April 2017). "Humaira Arshad will make her Coke Studio debut in Season 10". DAWN Images. Archived from the original on 3 August 2017. Retrieved 10 July 2017.
  22. "Danyal Zafar will make his Coke Studio debut with Momina Mustehsan". DAWN Images. 18 July 2017. Archived from the original on 24 July 2017. Retrieved 24 July 2017.
  23. "Danyal Zafar is all set to make a dashing musical debut with Coke Studio Season 10". The Express Tribune. 15 July 2017. Archived from the original on 15 July 2017. Retrieved 15 July 2017.
  24. "Coke Studio releases National Anthem rendition for season 10". Dunya News. 4 August 2017. Archived from the original on 4 August 2017. Retrieved 5 August 2017.
  25. "Coke Studio season 10 launches itself with the National Anthem". The Express Tribune. 5 August 2017. Archived from the original on 7 August 2017. Retrieved 7 August 2017.
  26. "Coke Studio 10 to recreate National Anthem". The News. 4 August 2017. Archived from the original on 5 August 2017. Retrieved 5 August 2017.
  27. Malika Khan (11 August 2017). "Coke Studio's Season 10 launched amid fanfare". Geo News. Archived from the original on 11 August 2017. Retrieved 12 August 2017.
  28. Rahul Aijaz (2 June 2017). "Guitarist Aamir Zaki passes away at 49". The Express Tribune. Archived from the original on 3 August 2017. Retrieved 24 July 2017.
  29. Peerzada Salman (3 June 2017). "Ace guitarist Amir Zaki dies". DAWN. Archived from the original on 3 August 2017. Retrieved 24 July 2017.
  30. Sana Gilani (5 July 2017). "Farewell performance of Aamir Zaki expected in this year's Coke Studio". Daily Pakistan. Archived from the original on 5 July 2017. Retrieved 5 July 2017.
  31. Rafay Mahmood (3 August 2017). "Coke Studio musicians raise the curtain on Aamir Zaki's final performance". The Express Tribune. Archived from the original on 5 August 2017. Retrieved 5 August 2017.
  32. "Coke Studio season 10: Yeh dil mange more". The News. 6 July 2017. Archived from the original on 7 July 2017. Retrieved 8 July 2017.
  33. Asif Nawaz (6 July 2017). "Coke Studio 10: A season of tributes that is too star-studded to be true?". The Express Tribune (Blogs). Archived from the original on 6 July 2017. Retrieved 7 July 2017.
  34. "Coke Studio's National Anthem is hard to gulp down". The Nation. 8 August 2017. Archived from the original on 28 August 2017. Retrieved 28 August 2017.
  35. Umnia Shahid (5 August 2017). "Coke Studio loses its fizz with flat National Anthem". The Express Tribune. Archived from the original on 7 August 2017. Retrieved 7 August 2017.
  36. "5 reasons why Coke Studio's national anthem didn't win us over". DAWN Images. 7 August 2017. Archived from the original on 7 August 2017. Retrieved 7 August 2017.
  37. Asfia Fazal (7 August 2017). "Coke Studio 10 launches National Anthem rendition and Twitter loses its cool". Business Recorder. Archived from the original on 7 August 2017. Retrieved 7 August 2017.
  38. Maheen Sabeeh (8 August 2017). "Raising the curtain on Coke Studio 10". The News. Archived from the original on 8 August 2017. Retrieved 8 August 2017.
  39. Shafiq Ul Hasan (11 August 2017). "Instead of invoking patriotism and jazba, #CSNationalAnthem portrayed disrespect and injustice". The Express Tribune (Blogs). Archived from the original on 12 August 2017. Retrieved 12 August 2017.
  40. Imane Babar Wahedi (25 August 2017). "The best and worst of season 10: Has Coke Studio lost its essence and attuned to mediocrity?". The Express Tribune (Blogs). Archived from the original on 28 August 2017. Retrieved 28 August 2017.
Preceded by
Season 9 (2016)		 Coke Studio Pakistan
Season 10 (2017)		 Succeeded by
Season 11 (2016)
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