ADMV (song)

"ADMV" (short for "Amor de Mi Vida"; English: "Love of My Life")[1] is a song by Colombian singer Maluma. Co-written by Maluma, Stiven Rojas, Vicente Barco, and Edgar Barrera, the lattermost of whom also produced the song, it was released by Sony Music Latin on April 23, 2020. The song topped the charts in Colombia, Costa Rica, Guatemala, Chile, Panama, Paraguay, Mexico, and the Dominican Republic; it also reached the top ten in Puerto Rico, El Salvador, Honduras, Uruguay and, Venezuela.

"ADMV"
Single by Maluma
LanguageSpanish
ReleasedApril 23, 2020 (2020-04-23)
Length3:14
LabelSony Music Latin
Songwriter(s)
Producer(s)Edgar Barrera
Maluma singles chronology
"Qué Chimba"
(2020)		 "ADMV"
(2020)		 "Feel the Beat"
(2020)
Music video
"ADMV" on YouTube

Background and composition

Maluma stated that "ADMV" was written during a trip to Jamaica.[2] The song depicts "a man who lives out his life with the love of his life",[3] and it has been described as a "stripped-down, acoustic ballad".[4] Regarding its lyrics, Maluma stated: "I'm single right now, but [...] of course I dream about [...] when I get old with someone and live different things".[1] On May 18, 2020, Maluma released an "urban version" of the song, titled "ADMV (Versión Urbana)", which incorporates a "reggaetón beat".[5]

Music video

The Nuno Gomes-directed music video was released on April 23, 2020.[6] It depicts Maluma as a hopelessly-in-love elderly man.[7]

Live performances

Maluma performed "ADMV" on the April 30, 2020 episode of The Tonight Show Starring Jimmy Fallon.[8] In June, he performed it during the digital commencement event Dear Class of 2020.[3]

Charts
Chart (2020) Peak
position
Argentina (Argentina Hot 100)[9] 33
Bolivia (Monitor Latino)[10] 12
Chile (Monitor Latino)[11] 1
Colombia (National-Report)[12] 1
Costa Rica (Monitor Latino)[13] 1
Dominican Republic (Monitor Latino)[14] 1
El Salvador (Monitor Latino)[15] 6
Guatemala (Monitor Latino)[16] 1
Honduras (Monitor Latino)[17] 2
Mexico Airplay (Billboard)[18] 1
Panama (Monitor Latino)[19] 1
Paraguay (Monitor Latino)[20] 1
Puerto Rico (Monitor Latino)[21] 2
Uruguay (Monitor Latino)[22] 7
US Hot Latin Songs (Billboard)[23] 14
US Latin Pop Songs (Billboard)[24] 2
Venezuela (Monitor Latino)[25] 5

Release history
Region Date Format Label Ref.
Various April 23, 2020
Sony Latin [26]

Certifications
Region CertificationCertified units/sales
Mexico (AMPROFON)[27] Gold 30,000*
United States (RIAA)[28] Gold (Latin) 30,000

^shipments figures based on certification alone
sales+streaming figures based on certification alone

gollark: Could this be used for turtles to figure out their orientation?
gollark: Don't turtles generally run on *relative* direction stuff?
gollark: I mean, there is precedent for capitalizing words to distinguish them from the more generic version, but that doesn't seem particularly relevant here.
gollark: There's not anything stopping you from writing them in lowercase.
gollark: Not really.

References
  1. Davis, Arianna (April 24, 2020). "Maluma Breaks Down the Lyrics to His Romantic New Song "Amor de Mi Vida"". O, The Oprah Magazine. Retrieved May 19, 2020.
  2. Avila, Pamela (April 25, 2020). "Maluma Dishes on New Music and How He's Making the Most of His Quarantine". E! News. Retrieved May 19, 2020.
  3. Chan, Anna (June 7, 2020). "Maluma Performs 'ADMV' for 'Dear Class of 2020' Ceremony". Billboard. Retrieved July 8, 2020.
  4. Mier, Tomás (April 24, 2020). "Watch Maluma Transform into an Elderly Man in Touching Video for New Ballad 'ADMV'". People. Retrieved May 19, 2020.
  5. Valdez, Maria G. (May 18, 2020). "It's Official! Maluma's "ADMV (Versión Urbana)" Will Be My Wedding Song — Now I Just Need the Groom". PopSugar. Retrieved May 19, 2020.
  6. Yoo, Noah; Bloom, Madison (April 23, 2020). "Maluma Shares Video for New Song "ADMV": Watch". Pitchfork. Retrieved May 19, 2020.
  7. Cobo, Leila (April 23, 2020). "Maluma Grows Old Next to His True Love in Soulful 'ADMV' Video". Billboard. Retrieved May 19, 2020.
  8. Taylor, Luke (April 27, 2020). "Music on TV this week: M. Ward; the Lumineers; HAIM; Thom Yorke and more". KCMP. Minnesota Public Radio. Retrieved May 19, 2020.
  9. "Maluma – Chart History (Argentina Hot 100)" Billboard Argentina Hot 100 Singles for Maluma. Retrieved June 24, 2020.
  10. "Bolivia Top 20 General del 8 al 14 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  11. "Chile Top 20 General del 8 al 14 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  12. "Top 100 Colombia – Semana 22 del 2020 – Del 22/05/2020 al 28/05/2020" (in Spanish). National-Report. Archived from the original on June 1, 2020. Retrieved June 1, 2020.
  13. "Costa Rica Top 20 General del 8 al 14 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  14. "República Dominicana Top 20 General del 18 al 24 de Mayo, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  15. "El Salvador Top 20 General del 11 al 17 de Mayo, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  16. "Guatemala Top 20 General del 18 al 24 de Mayo, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  17. "Honduras Top 20 General del 18 al 24 de Mayo, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  18. "Maluma Chart History (Mexico Airplay)". Billboard. Retrieved June 12, 2020.
  19. "Panamá Top 20 General del 8 al 14 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  20. "Paraguay Top 20 General del 8 al 14 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  21. "Puerto Rico Top 20 General del 1 al 7 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  22. "Uruguay Top 20 General del 8 al 14 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  23. "Maluma Chart History (Hot Latin Songs)". Billboard. Retrieved July 8, 2020.
  24. "Maluma Chart History (Latin Pop Songs)". Billboard. Retrieved July 8, 2020.
  25. "Venezuela Top 20 General del 1 al 7 de Junio, 2020" (in Spanish). Monitor Latino. Retrieved June 15, 2020.
  26. "ADMV / Maluma". Tidal. Aspiro. Retrieved May 19, 2020.
  27. "Certificaciones" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Retrieved July 3, 2020. Type Maluma in the box under the ARTISTA column heading and ADMV in the box under TÍTULO
  28. "American single certifications – Maluma – ADMV". Recording Industry Association of America. Retrieved May 30, 2020. If necessary, click Advanced, then click Format, then select Single, then click Type, then select Latin, then click SEARCH. 
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