89.3 LAFM

89.3 LAFM (callsign: 7LAA) is an Australian radio station in Tasmania. Owned and operated by Grant Broadcasters, it broadcasts an adult contemporary format to Launceston and surrounding areas. First broadcast on 14 December 1930 as 7LA,[1] the station currently broadcasts from studios in York Street, alongside sister station 90.1 Chilli FM. 89.3 LAFM also has a station in Scottsdale named 540 7SD which currently broadcasts on 540 kHz.

89.3 LAFM

City	Launceston, Tasmania, Australia
Broadcast area	Launceston RA1
Frequency	89.3 MHz FM
Slogan	Launceston's Best Mix
Programming
Language(s)	English
Format	Adult Contemporary
Ownership
Owner	Grant Broadcasters (Bass Radio Pty Limited)
Sister stations	90.1 Chilli FM
History
First air date	14 December 1930 (1930-12-14) (as 7LA)
Former call signs	7LA (1930–2008)
Former frequencies	1098 kHz AM (1978–2009) 1100 kHz AM (1930–1978)
Call sign meaning	7 - Tasmania LAA - Homage to final AM callsign 7LA (LAunceston)
Technical information
Transmitter coordinates
Translator(s)	100.3 FM Launceston CBD
Links
Website	89.3 LAFM

History

Established as 7LA in 1930, the station was formerly operated under various networks, including AWA Limited, 3KZ, RG Capital and Macquarie Regional RadioWorks. In 1978, the station shifted frequency to 1098 AM as part of a nationwide frequency move on the AM band, changing from 10 kHz spacing to 9 kHz.

In 2002, television station ABNT-3 vacated VHF channel 3, opening up space for further FM radio services in Launceston. In 2005, it was announced that 7LA, along with 7EX and ABC Northern Tasmania were to move to the FM band - 7LA on 89.3, 7EX on 90.1 and ABC Northern Tasmania on 91.7.[2] In 2008, the station relaunched as 89.3 LAFM,[3] with the AM service ceasing transmission in February 2009.

Today, the station networks the majority of its programming to Scottsdale-based 7SD.

On Air

Weekdays:

• 6:00–9:00 Jules And Glenn For Breakfast
• 9:00–12:00 Tasmania Talks With Aaron Stevens
• 12:00–1:00 80's Lunch
• 2:00–6:00 Afternoons with Fairsy
• 6:00–8:00 Sportsday with Sam McClure And Gerard Healy
• 10:00–12:00 20/20 Retro Countdown with Aaron Stevens
• 12:00–6:00 Music Overnight

Saturday:

• 6:00–10:00 Rotating Announcer
• 10:00–6:00 Rotating Announcer
• 6:00–2:00 Party On

Sunday:

• 6:00–8:00 Rotating Announcer
• 8:00–10:00 Rotating Announcer
• 10:00–6:00 Rotating Announcer
• 6:00–12:00 20/20 Retro Rewind

2017 LAFM Number of Listeners:

Breakfast ( 5:30am-9am): 29,100
Mornings ( 9am-12pm): 23,900
Afternoon ( 12pm-4pm): 25,500
Drive ( 4pm-7pm): 24,500
Evening ( 7pm-12am): 4,100
Weekend ( Sat-Sun 5:30am-12am): 26,100

External links

• LAFM official website

References

1. "New Broadcasting Station". The Sydney Morning Herald. 15 December 1930. p. 8. Retrieved 17 April 2010.
2. "Launceston stations are going FM". Radioinfo.com.au. 31 March 2005. Retrieved 6 July 2015.
3. "Launceston's 7LA relaunches as 89.3 LAFM". Radioinfo.com.au. 1 December 2008. Retrieved 6 July 2015.

• Radio Heritage Foundation - 7LA Launceston - Reproduction of "7LA Launceston The Original and Feature Station, Broadcast Year Book and Radio Listeners' Annual of Australia 1946-47. Editor: C C Faulkner."