< Veronica Mars

Veronica Mars/Characters


Veronica Mars

"You know what they say. 'Veronica Mars: she's a marshmallow.'"
—1x01 Pilot

Veronica Mars had it all - her dad was sheriff, her parents were in love, she had a loving boyfriend, fabulous best friend, and lived the fairytale life. Then it all fell apart with her boyfriend dumping her, best friend's murder, her father accusing a town hero of the crime and losing his job, Veronica being ostracized, her mother leaving, and Veronica being drugged and raped at an 09er party. Who knows what really happened? Well, she will. Soon.

Keith Mars

"Who's your daddy?"
—1x01 Pilot/1x22 Leave It To Beaver

The former sheriff and Veronica's father, who lost his job and the town's respect after accusing Jake Kane, the most loved man in Neptune, of murdering his daughter Lilly. While the Lilly Kane murder case is officially closed, Keith, like Veronica, is dedicated to finding out the truth... and protecting his own daughter.

Wallace Fennel

Veronica: Can you do me a weird favor without asking any questions?

Wallace: Is that not the bedrock upon which our friendship was founded?
—1x16 Betty and Veronica

Veronica's living best friend, the new kid who she cut down from the flagpole after he was duct taped there by the PCHers. Steadfastly loyal, and always doing Veronica favours.

Duncan Kane

Veronica: One day, he just dumped me, with no warning...
—1x01 Pilot

Veronica's aloof ex-boyfriend, Logan's best friend, and Lilly's brother. Stays distant from Veronica, yet is more civil to her than most 09ers. It is clearly shown he's hiding things from everyone... but what?

Logan Echolls

Veronica: Every school has an obligatory psychotic jackass. He's ours.
—'1x01 Pilot

Lilly's boyfriend when she died, Duncan's best friend, and ringleader of the "Treat Veronica Like Crap" brigade, whom he blames for Lilly's death. Suffers under the thumb of his famous, abusive father, gains respect and love for Veronica over the course of the series.

Eli "Weevil" Navarro

Weevil: So, who owes who now?

Veronica: I'm not quite sure.
—3x19 Weevils Wobble But They Don't Fall Down

The leader of the PCH bike club, starts off as an antagonist (duct-taping Wallace to a flagpole), but quickly becomes close with Veronica. More affected by the Lilly Kane murder case than he lets on.

Sheriff Don Lamb

"Why don't you go see the Wizard? Ask him for a little backbone."
—1x01 Pilot

Keith Mars' incompetent, cruel successor, famous for "catching" Lilly Kane's murderer. Quickly won Veronica's anger and distrust, given how he laughed her off when she tried to report her rape. He spends most of the series acting like a slimy bastard, and getting in the way of Keith and Veronica's investigations.

Cindy "Mac" Mackenzie

"Crime pays. Technologically assisted mystery-solving? Costs."
—2x08 Ahoy, Mateys!

Veronica's quirky, highly-skilled hacker friend, who she met trying to find out who posted false results on an internet "Purity Test" - a test Mac herself had designed. She has tendencies toward being slightly amoral, but cutely so.

Dick Casablancas

Logan: You're not real complicated, are you Dick?

Dick: Try not to be.
—2x11 Donut Run

One of Logan's rich "friends", Dick's life revolves around sex, alcohol, food and surfing, likely in that order. And he is stupid. Very. Stupid.

Cassidy "Beaver" Casablancas

"My name is Cassidy!"
—2x22 Not Pictured

Dick's quiet, nervous, secretive younger brother, domineered by his brother and neglected by his father - but what else is he hiding?

Stosh "Piz" Piznarski

"I think that's half of life, just knowing the difference."
—3x10 Show Me The Monkey

Wallace's new roommate at Hearst, deeply into music, and has a blant crush on Veronica - which she takes forever to notice.

Parker Lee

"Oh my god! Are you one of Mac's friends? Well come on in, sister! Mac's friends are my friends!"
—3x01 Welcome Wagon

Mac's beaming bubbly blonde roommate, who's perk quickly turns to fury after being drugged and raped in the season premiere.

Jackie Cook

"That was pretty fatherly. Almost like you've been saying my name in exasperation for years."
—2x02 Driver Ed

Wallace's Rich Bitch love interest, daughter of famous baseball star Terrence Cook. When her father is accused of the bus crash, she grows ostracized, yet she and her father grow closer... for a time.

Meg Manning

"You have friends, Veronica."
—1x08 Like A Virgin

An 09er girl who actually remained friendly to her after the Lilly Kane case, and needs her help occasionally. Meg's kindness earns Veronica's hard-to-win trust, to the extent Veronica would believe cartoon birds braided Meg's hair.

Kendall Casablancas

Logan: You ever think about just getting a job?

Kendall: This is my job.
—2x07 Nobody Puts Baby In A Corner

Dick and Beaver's gold-digging stepmother, who spends time by seducing teenage boys such as Logan. She's smarter than she lets on though, and has mysterious ties to the "Fighting Fitzpatricks" - this girl's got a massive secret identity.

Aaron Echolls

Aaron: We told your mom that we were all gonna get dressed up in costume as our favourite animal. You remember her animal?
Logan: Yeah, it was a mermaid.
Aaron: When she realized we played a trick on her, no one else had gotten dressed up… [fondly] she wore that costume around for the rest of the day anyway.

Logan: Yeah, I remember that day. On the way home I spilled a milkshake in the Beamer and you gave me a nosebleed.
—1x13 Lord of The Bling

Logan's father, a famous actor, with an image as a wonderful family man - hiding the man who beats his son and cheats on his wife. Shows love for his family, but his extreme violence and cruelty overpowers it.

Trina Echolls

"The play is my master and I am its whore!"
—2x09 My Mother The Fiend

Aaron's adopted daughter, an emotionally void aspiring actress with a serious case of Daddy-worship, who's main goal is to further her career without actually working.

Vinnie Van Lowe

Veronica: Know what's most disturbing about you? Apart from... everything? You're actually a half-decent Private Investigator.
—2x15 The Quick and the Wed

Keith's rival PI, rather corrupt and incompetent, yet can be crafty and dangerous when needed.

Lilly Kane

"My soul is doomed to walk the Earth until justice has been served... and as kind of a side project, I dispense fashion advice."
—1x06 Return Of The Kane

Veronica's dead best friend, who's murder starts the circumstances that start the show. Despite being dead, she often appears from Veronica's subconscious to offer advice on her murder.

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