Time Is Up (song)

"Time Is Up" is a song by American singer Poppy featuring American DJ and producer Diplo, released on August 22, 2018, as the second single from Poppy's second studio album Am I a Girl?.[4]

"Time Is Up"
Single by Poppy featuring Diplo
from the album Am I a Girl?
B-side"In a Minute"
ReleasedAugust 22, 2018
Genre
Length3:31
Label
Songwriter(s)
Producer(s)
  • Diplo
  • Vaughn Oliver
Poppy singles chronology
"In a Minute"
(2018)
"Time Is Up"
(2018)
"Immature Couture"
(2018)
Diplo singles chronology
"Sun in Our Eyes"
(2018)
"Time Is Up"
(2018)
"Close to Me"
(2018)

It is an electropop song about the end of humans and the rise of robots. The cover art features Poppy with electrode patches on her head, which is also a recurring scene in the music video.[1] The music video was released along with the song.[5]

Reception

Idolator's Mike Wass called the song an "apocalyptic electropop anthem about the end of the human race",[2] and noted Poppy's robotic vocal delivery as well as the song's "ominous" chorus.[2] Steph Evans of Dancing Astronaut said the song is "infectious modern pop underlined by Diplo's production".[6]

Promotion

Poppy teased her collaboration with Diplo on social media in August, posting an image of her with the electrode patches on her temples from the music video.[1] She first performed the song on television in September 2018 in an appearance on The Late Late Show with James Corden.[7]

Music video

The music video was directed by Titanic Sinclair and released in August 2018, and features Poppy giving a pill to various human test subjects.[8] It depicts a retelling of Poppy's rise to fame in a futuristic dystopian world.[6] Idolator called the video "suitably chilling" to match the song.[2] It has received over five million views on YouTube since its release.[7]

Track listing

Digital download[4]
No.TitleLength
1."Time Is Up" (featuring Diplo)3:31

Die-cut picture disc[9]

  1. "Time Is Up" (featuring Diplo)
  2. "In a Minute"

Release history

Release dates and formats for "Time Is Up"
Region Date Format Label Ref.
Various August 22, 2018 Mad Decent [4]
November 5, 2018 LP [9]
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References

  1. Brandle, Lars (August 14, 2018). "Poppy Teases Diplo Collaboration With Futuristic Image". Billboard. Retrieved October 1, 2018.
  2. Wass, Mike (August 22, 2018). "Poppy Teams Up With Diplo For Apocalyptic Bop 'Time Is Up'". Idolator. Retrieved October 1, 2018.
  3. Hughes, Josiah (August 22, 2018). "Poppy Shares New Diplo Collaboration "Time Is Up"". Exclaim!. Retrieved December 2, 2018.
  4. "Time Is Up (feat. Diplo) – Single by Poppy on Apple Mus". Apple Music. Retrieved September 10, 2018.
  5. Kim, Michelle (August 22, 2018). "Poppy and Diplo Team Up for New Song 'Time Is Up': Listen". Pitchfork. Retrieved October 1, 2018.
  6. Evans, Steph (August 23, 2018). "Poppy releases Diplo-produced 'Time Is Up'". Dancing Astronaut. Retrieved October 1, 2018.
  7. Nied, Mike (September 11, 2018). "Poppy Graces 'James Corden' With A Performance Of 'Time Is Up'". Idolator. Retrieved October 1, 2018.
  8. Sawyer, Jonathan (August 24, 2018). "Poppy & Diplo Connect on New Track 'Time Is Up'". Highsnobiety. Retrieved October 1, 2018.
  9. Poppy - "Time Is Up" Die-Cut Picture Disc – Mad Decent Official Store at the Wayback Machine (archived October 16, 2018)
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