Raven Tao

Raven Tao, Lady Allom is a Eurasian model, media personality and entrepreneur based in Hong Kong.[1]

Raven Tao
Born
陶明鶯

11 November
New Zealand
Other namesLady Allom
CitizenshipNew Zealand, British
OccupationTop model
Television host
Actress
Radio producer & DJ
Fashion designer
Spouse(s)Chevalier Allom
Modeling information
Height1.73 m (5 ft 8 in)
Hair colorDark brown
Eye colorBrown
Websitewww.raventao.com

Career

As a teenager Tao modelled prolifically across Asia, starring on the cover of Harpers Bazaar and other publications.

She became the face of advertising campaigns for Sprite,[2] Escada Laurel, Biore, Sunsilk, Samsung, Ferrero Rocher, Kodak, Honda, Chow Sang Sang, Citroën, Apex Beauty, Haier, Qui Mei, Claire TV, MW-Giorgio Fedon and numerous other global brands.

Tao starred in multiple international campaigns for Vidal Sassoon and Olay, and a semi-global campaign for Olay Total Effects.

Presenting

Tao emceed Rockit Hong Kong Music Festival 2004-2006.

In 2007 she was a radio DJ & producer for MediaCorp Singapore’s Top 40 radio station 987fm, also hosting on AXN and HBO.

Tao hosted on Fox Movies Premium and for Channel V International’s SPLASH Vol. 7, 8 and 9[3]. She emceed the W Hong Kong 5th Anniversary global broadcast event in 2013, the 2014 Star World series Tokyo Luxe and was an ambassador for luxury realtors Engel & Voelkers HK.

Acting

Tao filmed with director Yick- Sum Poon[4] on Wong Chi Wai’s music video 'Building Bridges, Fixing Roads'[5], and starred in Poon’s avant-garde short film on SARS, titled STILL[6] which aired at the Torino Film Festival.

Poon introduced Tao to critically acclaimed movie director Ann Hui for a guest appearance in All About Love.[7] Tao has a leading role in the 2012 movie Reunited in Malaysia[8], where she is dubbed in German..[9]

Entrepreneurship

In 2015 Tao founded Hong Kong's first luxury corsetry brand, Pearls & Arsenic[10] which featured on magazine covers and in multiple seasons of Asia’s Next Top Model.[11][12]

Background

Tao is titled Lady Allom by marriage to Chevalier Commandeur Zak Allom.

Her mother is ethnically Chinese-Nepalese and her father is English-Polish[13]. She was raised in Hong Kong, Canada, New Zealand and Australia[14] and studied law.[15]

Charity

Raven Tao has worked with charitable causes including "Bullets For Beauty",[16] which supports local artisans in war torn countries by recycling military ammunition, youth empowerment program "Project Share"[17] and "Liberty Asia",[18] a charity devoted to prevention of human trafficking. Tao is the poster face and an interviewee of the 2017 documentary on women in media, The Beauty Machine.[19]

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References
  1. "". "Raven Tao isn't your average model, actress, TV host and radio personality—she also has 'real estate agent' and 'law student' on her résumé." HK Magazine.
  2. Raven Tao (2012-01-25), Raven Tao for Sprite, Samsung and Kodak., retrieved 2018-08-21
  3. "Splash Party Vol.8 at the Hard Rock Hotel Macau - Holiday Celebration - Events - hkclubbing.com". www.hkclubbing.com. Retrieved 2020-08-18.
  4. "".“Albert Poon Yim-Sum : Aliases: Elbut Poon, Poon Yick-Sum, Poon Yim-Sam”
  5. "Wong Chi Wai - Repairing Bridges, Fixing Roads - YouTube". www.youtube.com. Retrieved 2020-08-18.
  6. "". "Still is a Hong Kong avantgarde short film by Poon Yick Sum about a woman who lives in Hong Kong through the epidemic of SARS."
  7. "". "Raven Hanson is an actress, known for Wiedersehen in Malaysia (2012) and Duk haan chai faan (2010)"
  8. "Reunited in Malaysia - ffpnewmedia". www.ffpnewmedia.com. Retrieved 2020-08-18.
  9. "".“Raven Hanson. IMDB”
  10. "Pearls & Arsenic: Hong Kong's First Luxury Corset Brand". ButterBoom. 2015-05-28. Retrieved 2020-08-18.
  11. "Asia's Next Top Model (season 4)", Wikipedia, 2020-06-15, retrieved 2020-08-18
  12. "Asia's Next Top Model (season 5)", Wikipedia, 2020-06-26, retrieved 2020-08-18
  13. "Raven Tao". South China Morning Post. 2013-10-03. Retrieved 2020-08-18.
  14. "Raven Tao". South China Morning Post. 2013-10-03. Retrieved 2020-08-18.
  15. "Raven Tao". South China Morning Post. 2013-10-03. Retrieved 2020-08-18.
  16. ""." Bullets for Beauty is a unique commercial project devoted to creation of fashion objects and apparel including jewelry and apparel created through utilization of used military ammunition"
  17. ""Archived copy". Archived from the original on 2014-03-28. Retrieved 2014-07-26.CS1 maint: archived copy as title (link)"." Project Share is a Hong Kong registered non-profit organization aimed at connecting and empowering Hong Kong youth"
  18. ""."Liberty Asia is a Hong Kong registered charitable organization made up of a group of dedicated professionals from different industries, united by the common goal to provide new solutions to change the way slavery and human trafficking is addressed."
  19. Chaou, Said (2017-07-10), The Beauty Machine, Melissa Bui, Ines Laimins, Natasha Moor, retrieved 2018-04-12
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