Luxor (pen company)
Luxor International Private Ltd.[5] is an Indian manufacturing company of stationery products based in Noida, India. Luxor manufactures and markets writing instruments and office products under its own brand, also commercialising Pilot, Parker, and Waterman pens (the last two brands, after an agreement with Newell Brands) in India. In the past, Luxor also marketed Paper Mate products.[6]
 | |
| Private Limited | |
| Industry | Stationery |
| Founded | 1963 [1] |
| Founder | Davinder Kumar Jain ("D.K." Jain) [2] |
| Headquarters | |
Key people | Pooja Jain (CEO)[3] |
| Products | Writing implements and office stationery |
| Parent | Luxor Group [2][4] |
| Website | luxorpen.com |
Among with Parker, Pilot, and Waterman, Luxor is part of the "Luxor Group".[2] With presence in over 95 countries, Luxor is India's largest exporter of Writing Instruments.[7]
History
Luxor was founded in 1963 in India by Davinder Kumar Jain (also known as "D.K. Jain").,[8] with an initial investment of Rs 5,000 and five employees.[2] The company was the first to introduce the fiber tip technology in the country in 1975, followed by the launch of markers and highlighters one year later. In 1980, the company created a division for international business, also becoming distributor of the Japanese brand Pilot. The company opened a new manufacturing unit in Haridwar in 2008.
In 1996, Luxor added Parker pens to its line of writing instrument commercialised in India. By 2002, Luxor achieved status of greatest exporter of the country, being present in more than 85 countries. Luxor also introduced luxury goods brand Waterman in 2003.[1]
When founder and then CEO of Luxor, D.K. Jain, sucumbed to a heart attack in 2014, his daughter Pooja succeeded him in charge. By then, the Luxor Group had over Rs 500 crore in revenues.[2]
Products
Luxor's range of products include:
| Type | Products |
|---|---|
| Writing implements | Markers, highlighters, ballpoint pens, gel pens, mechanical pencils, fountain pens |
| Office | Notebooks, correction fluids |
References
- Milestone on Luxor website
- Pooja Jain Is Rewriting Luxor's Future by Shabana Hussain on Forbes India, 2 Sep 2014
- Luxor introduces erasable ink pen on News18.com, 18 July 2011
- Luxor sets up new unit, ties up with Reliance Retail on DNA India, 7 Jan 2008
- Luxor International Private Limited on Indian Mart website
- History on World of Luxor website
- Ovierview on World of Luxor
- About us on Luxor website