Grabyo
Grabyo is a browser-based live video production suite integrated with popular social media platforms such as Facebook, YouTube, Instagram, Snapchat, Twitter and Periscope. The cloud-based technology is used by major sports federations and media companies to produce professional-quality live streams and video clips for digital audiences. It is headquartered in London and has offices in Barcelona and New York.
Type of business | Private |
---|---|
Founded | 2013 |
Headquarters | London, UK |
Area served | Worldwide |
Founder(s) | Will Neale |
Key people | Gareth Capon (CEO), Will Neale (Founder) |
Industry | Internet |
URL | www |
Current status | Active |
The company is removing the traditional costs and complexities of professional video production, editing, management and distribution. Its design and workflows allow production and distribution of high-end live shows (such as sports or music events) and video clips (such as pre-match warm-ups, behind-the-scene activities and instant highlights). For example, Grabyo's technology was used by Eurosport to publish over 9,000 social video clips during the winter Olympics.[1] It is used to build digital fan bases, drive TV audiences and generate revenue from third party sponsors and pay-TV subscriptions.[2]
It is benefiting from the rapid growth of video consumption through social platforms, happening primarily on mobile.[3] It was founded in 2013 and now works with many of the largest sports rights owners and media companies globally including La Liga,[4] NHL,[5] Eurosport,[6] Sky Sports,[7] the Brit Awards,[8] FIFA World Cup,[9] Channel 5,[10] ATP World Tour, Ryder Cup, FIA Formula E Championship, UFC,[11] The Championships, Wimbledon,[12] the Premier League, BT Sport, beIN Sports, ATP Media and Real Madrid C.F.[13]
Grabyo ranked 77th in the Financial Times' FT 1000 Europe's Fastest Growing Companies 2018.[14]
Investors
The company's investors include Oliver Slipper, Nicole Junkermann, Cesc Fàbregas, Thierry Henry, Robin van Persie and Tony Parker.[15]
References
- Joseph, Seb (April 7, 2018). "'We're not chasing audiences': Eurosport on its pivot to streaming". Digiday. Retrieved May 23, 2018.
- Mai, HJ (July 8, 2016). "Social Video Service Provider Grabyo Expects Live Streaming To Boost Rights Values". Sports Business Daily. Retrieved September 19, 2016.
- "Meet Thierry Henry-backed startup Grabyo that's wooed Wimbledon". The Daily Telegraph. Retrieved September 19, 2016.
- "La Liga Partners With Social Video Platform Grabyo To Boost Global Reach". Forbes. Retrieved September 26, 2016.
- Farber (March 27, 2015). "Premier League stars chip in to help video sharing firm Grabyo raise $2m". Broadcast. Retrieved April 7, 2015.
- Ingham, Edmund (August 14, 2015). "Real Time Video Platforms For Broadcasters And Rights Holders Are Bringing Sports Clips To Newsfeeds". Forbes.com. Retrieved September 9, 2015.
- Williams-Grut, Oscar (February 23, 2014). "Which apps will become WhatsApps? After the billion-dollar purchase of the messaging service, a guide to the best UK tech firms". The Independent. Retrieved April 22, 2014.
- Farber (February 18, 2014). "Twitter to offer near-live Brits clips". Broadcast. Retrieved May 9, 2014.
- Sawyers, Paul (June 12, 2014). "ITV will bring UK football fans near-live highlights of World Cup action on Twitter and Facebook". TNW. Retrieved June 12, 2014.
- Murphy, David (February 18, 2014). "Grabyo Study Shows Social's Power in Promoting TV Content". Mobile Marketing Magazine. Retrieved May 31, 2014.
- Farber, Alex (November 26, 2014). "Footballers back video sharing firm Grabyo". Broadcast. Retrieved November 26, 2014.
- Spangler, Todd (June 10, 2014). "Wimbledon 2014 Tennis Live Video Clips Will Be Shareable on YouTube, Facebook and Twitter". Variety. Retrieved June 12, 2014.
- Kerschbaumer, Ken (March 20, 2017). "Grabyo Cloud Producer Puts Social-Video Needs First". Sports Video Group. Retrieved March 21, 2017.
- Financial Times (April 6, 2018). "FT 1000 Europe". Financial Times. Retrieved April 25, 2018.
- Sweney, Mark (November 25, 2014). "Premier League stars chip in to help video sharing firm Grabyo raise $2m". The Guardian. Retrieved December 21, 2014.