Atlas Solutions
Atlas Solutions is a subsidiary of Facebook, Inc., acquired from Microsoft in February, 2013,[1][2] which provides services in online advertising. The Atlas advertising platform, originally built by Razorfish, serves billions of ad impressions a day and features a suite of tools for marketers to serve, manage, track, and measure the performance of advertisement campaigns.[3]
Industry | Online advertising |
---|---|
Parent | |
Website | atlassolutions |
Atlas was shut down in March 2018.[4]
See also
References
- "Facebook purchases Microsoft's Atlas Solutions for reported $100 million". Gigaom.
- Savitz, Eric. "Facebook Reportedly To Buy Microsoft's Atlas Solutions Unit" Forbes February 27, 2015. Retrieved on January 2, 2016.
- Carlson, Nicholas (6 December 2012). "Facebook And Microsoft Are Working On A Deal, And It Could Change Everything About Advertising". The Business Insider. Retrieved 14 November 2016.
- "Facebook shuts down Atlas at the end of this month, the last service on programmatic". PPC Land. 2018-03-26. Retrieved 2018-12-23.
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