WRMO-FM

WRMO-FM (100.7 FM) is a radio station licensed to serve Mexico, Maine. The station is owned by Gleason Radio Group and licensed to Mountain Valley Broadcasting, Inc. Established in 1988 as WTBM, WRMO-FM is silent; for much of its history, it broadcast a country music format simulcast with WOXO-FM (92.7).

"WRMO" redirects here. For the radio station in Milbridge, Maine that formerly used this call sign, see WBQE.
WRMO-FM
CityMexico, Maine
Broadcast areaOxford County, Maine
Frequency100.7 MHz
BrandingWOXO Country 92.7 & 100.7
SloganMaine's Real Country
Programming
FormatSilent (was country)
Ownership
OwnerGleason Media Group (sale pending to Bennett Radio Group)
(Mountain Valley Broadcasting, Inc.)
Sister stationsWEZR, WOXO-FM, WPNO, WTME
History
First air dateSeptember 15, 1988 (1988-09-15)[1]
Former call signsWTBM (1987–2016)
WOXO-FM (2016–2019)
WEZR-FM (2019)
Technical information
Facility ID46323
ClassC3
ERP850 watts
HAAT388 meters (1,273 ft)
Transmitter coordinates44°34′56″N 70°37′59″W
Links
WebcastListen live
Websitewoxo.com

History

WRMO-FM signed on September 15, 1988[1] as WTBM, owned by Tanist Broadcasting Corporation and programming country music, album-oriented rock, and adult contemporary music.[2] Mountain Valley Broadcasting bought WTBM in 1990[3] and converted it to a simulcast of WOXO-FM (92.7).[4] The station took on the WOXO-FM call letters on August 1, 2016;[5] the call sign became available to 100.7 after the 92.7 FM facility became hot adult contemporary station WEZR-FM, with WOXO's country music programming airing on 100.7 FM and on WOXO (1450 AM and 96.9 FM).[6][7]

In April 2019, the country format moved from WOXO (AM) back to WEZR-FM, retaining the simulcast on WOXO-FM.[8] On September 27, 2019, the WEZR-FM call sign moved to 100.7, with 92.7 returning to WOXO-FM;[9] on October 8, 100.7's call sign was changed to WRMO-FM.[5]

WRMO-FM, along with its sister stations, went off the air March 29, 2020, citing financial considerations that included expected reduction in advertising revenue attributed to COVID-19.[10] The stations had been up for sale following the death of owner Dick Gleason in February 2019.[11] A sale of the Gleason Media Group stations to Bennett Radio Group is pending.[12]

References
  1. Broadcasting & Cable Yearbook 1999 (PDF). 1999. pp. D-200–1. Retrieved August 27, 2016.
  2. The Broadcasting Yearbook 1990 (PDF). 1990. pp. B-142. Retrieved August 27, 2016.
  3. "Changing Hands" (PDF). Broadcasting. October 8, 1990. p. 64. Retrieved August 27, 2016.
  4. Fybush, Scott. "Maine Radio History, 1971–1996". The Archives at BostonRadio.org. Retrieved August 27, 2016.
  5. "Call Sign History (WRMO-FM)". CDBS Public Access. Federal Communications Commission. Retrieved October 11, 2019.
  6. Crosby, Christopher (August 1, 2016). "Radio station WOXO changes frequencies". Sun Journal. Retrieved August 2, 2016.
  7. Venta, Lance (July 29, 2016). "WEZR & WOXO Lewiston On The Move". RadioInsight. Retrieved August 27, 2016.
  8. Venta, Lance (April 4, 2019). "WOXO & WEZR Swap Frequencies". RadioInsight. Retrieved April 4, 2019.
  9. Rdaioinsight - October 6, 2019
  10. "WOXO says farewell to listeners; Gleason Radio Group to go silent after 45 years". Lewiston Sun Journal. March 25, 2020. Retrieved March 25, 2020.
  11. Venta, Lance (March 25, 2020). "Gleason Media To Shut Down Cluster In Lewiston/Auburn". RadioInsight. Retrieved March 25, 2020.
  12. Binnie VP/Programming Stan Bennett Acquires Silent Maine Cluster Lance Venta, Radio Insight, May 26, 2020.
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