OneTouch Ultra

OneTouch Ultra is a blood glucose monitoring device for people with diabetes and is the foundation product for LifeScan's OneTouch Ultra Family of blood glucose monitoring systems.

OneTouch Ultra2 is being used by a diabetic patient.

OneTouch Ultra Blood Glucose Meters provide blood glucose test results in 5 seconds, offer alternative test site options, and various memory and flagging features. The results are displayed as plasma values.

OneTouch Meters are sold in kits containing a carry case, a lancing device, control solution, sample quantities of lancets, and a replacement cap for use with the sampling device when using alternative site testing.

The OneTouch Ultra 2 is similar in design and operation to the OneTouch Ultra Meter, but also offers Before and After Meal Flags, Comments, and a list style memory recall. This meter also provides 7-day, 14-day, and 30-day averages, with the option of averaging Before meal or After Meal records.

Notable ad campaigns
  • B.B. King had type 2 diabetes for 10+ years. He was in an ad campaign for OneTouch Ultra, describing how blue he feels from diabetes. There was also a commercial with him and Matthew Cooper, a young musician from Boulder, Colorado who has had Type 1 Diabetes since age one and also plays blues music. http://adland.tv/commercials/onetouch-me-and-bb-king-full-2005-030-usa The campaign promoted the use of alternative site testing. B.B. King also worked in collaboration with American Idol contestant, Crystal Bowersox (who also was diagnosed with type 1 diabetes) order to spread awareness about diabetes. King and Bowersox were also involved in the LifeFirst diabetes awareness campaign through One Touch Ultra.[1][2]
  • Patti Labelle has had diabetes for 12+ years. She was in an ad campaign for OneTouch Ultra2, describing how she collapsed on stage and discovered she had diabetes. Labelle re-recorded her 1980s hit "New Attitude" for one of the commercials.
  • OneTouch has in the past been the main shirt sponsor of Inverness Caledonian Thistle, highlighting LifeScan's presence as a major employer in the city.

See also

References
  1. "Crystal Bowersox: Striving to Live Without Limitations | Diabetes Health". Diabetes Health. 2013-01-17. Retrieved 2016-10-20.
  2. "Legendary blues man B.B. King dies at 89". PBS NewsHour. Retrieved 2016-10-20.
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