Max Headroom signal hijacking

On November 22, 1987, in an act of video piracy,[1][2][3] the television broadcasts of two stations in Chicago, Illinois were hijacked by a video of an unknown person wearing a Max Headroom mask and costume, accompanied by distorted audio. The first incident took place for 25 seconds during the sports segment of WGN-TV's 9:00 p.m. news broadcast; the second occurred around two hours later, for about 90 seconds during PBS affiliate WTTW's broadcast of Doctor Who.

Max Headroom signal hijacking
The unidentified hijacker dressed to resemble Max Headroom in the pirate broadcast
DateNovember 22, 1987 (1987-11-22)
VenueWGN-TV
WTTW
LocationChicago, Illinois
ParticipantsUnidentified

The hacker made references to Max Headroom's endorsement of Coca-Cola, the TV series Clutch Cargo, WGN anchor Chuck Swirsky; and "all the greatest world newspaper nerds", a reference to WGN's call letters, which stand for "World's Greatest Newspaper". A corrugated panel swiveled back and forth mimicking Max Headroom's geometric background effect.[4] The video ended with a pair of exposed buttocks being spanked with a flyswatter before normal programming resumed. The culprits were never caught or identified.[5][6][7][8]

Signal intrusion

WGN-TV

The first of two broadcast signal intrusions took place during the sports segment of a live broadcast of WGN-TV's The Nine O'Clock News. For 15 seconds, the screen went black, then displayed a person wearing a Max Headroom mask and sunglasses,[9] accompanied by a buzzing sound[10] and swaying in front of a rotating corrugated metal panel that mimicked Max Headroom's geometric background effect.[4] The hijack lasted 28 seconds, and was stopped after engineers at WGN switched the broadcast frequency of their link to the transmitter atop the John Hancock Center.[11]

Following the incident, sports anchor Dan Roan commented, "Well, if you're wondering what's happened, so am I",[4] and joked that the computer running the news "took off and went wild"; he then repeated his report of the day's Chicago Bears game.[12]

WTTW

Later that night, during a broadcast of the Doctor Who serial Horror of Fang Rock on local PBS station WTTW, the signal was again interrupted by video of the Max Headroom impersonator, this time with distorted audio.[7][10]

The masked figure made a reference to WGN sportscaster Chuck Swirsky, whom he called a "frickin' liberal", held up a can of Pepsi while saying "Catch the wave" (a slogan from an ad campaign for Coca-Cola featuring the character Max Headroom),[7][4] and held up a middle finger (inside what appeared to be a hollowed-out dildo[14]). After singing the phrase "Your love is fading", humming the theme song to the 1959 TV series Clutch Cargo,[4][10] and saying "I still see the X" (a reference to the last episode of that show)[4], he said he had "made a giant masterpiece for all the Greatest World Newspaper nerds" (WGN's call letters stand for "World's Greatest Newspaper").[7][4] He then partially exposed his buttocks, saying "they're coming to get me", while a female figure spanked him with a flyswatter.[7] After a few moments of static, viewers were returned to the Doctor Who broadcast.[10]

The signal takeover lasted 90 seconds.[7] WTTW, which maintained its transmitter atop the Sears Tower, found that its engineers were unable to stop the hijacker due to the fact that there were no engineers on duty at the Sears Tower at the time of the hijacking. According to station spokesman Anders Yocom, technicians monitoring the transmission from WTTW headquarters "attempted to take corrective measures, but couldn't".[15] "By the time our people began looking into what was going on, it was over," he told the Chicago Tribune.[11] WTTW received numerous phone calls from viewers who wondered what had occurred for the duration of the intrusion.[16] WTTW was able to find copies of the hijacker's telecast with the help of Doctor Who fans who had been taping the show.

An investigating FCC engineer quoted at the time said the perpetrators of the intrusion faced a maximum $100,000 fine,[4] up to a year in prison, or both.[11]

Cultural impact

Not long after the incident, WMAQ-TV humorously inserted clips of the hijacking into a newscast during Mark Giangreco's sports highlights. "A lot of people thought it was real – the pirate cutting into our broadcast. We got all kinds of calls about it," said Giangreco.[17]

According to Motherboard, the incident became an influential "cyberpunk hacking trope".[8] Thirty years later, the identity of the hijackers is still unknown.[5][6][7][8]

See also

References
  1. Ross, Andrew (1990). "Techno-Ethics and Tele-Ethics: Three Lives in the Day of Max Headroom". In Mellencamp, Patricia (ed.). Logics of Television: Essays in Cultural Criticism. Indiana University Press. p. 138. ISBN 0-253-33617-1.
  2. Schwoch, James; White, Mimi; Reilly, Susan (1992). Media Knowledge: Readings in Popular Culture, Pedagogy, and Critical Citizenship. SUNY Press. p. 113. ISBN 978-0-7914-0825-4.
  3. Forester, Tom; Morrison, Perry (1994). Computer Ethics: Cautionary Tales and Ethical Dilemmas in Computing. MIT Press. p. 74. ISBN 0-262-56073-9. [S]everal other instances of uplink video piracy have occurred [...] WTTW (Channel 11 in Chicago) was also overridden by a 90 second transmission, this time by a man in a Max Headroom mask smacking his exposed buttocks with a fly swatter.
  4. Knittel, Chris (November 25, 2013). "The Mystery of the Creepiest Television Hack". Motherboard. Vice Media. Archived from the original on September 18, 2014.
  5. Shefsky, Jay (November 21, 2017). "30 Years Later, Notorious 'Max Headroom Incident' Remains a Mystery". WTTW News.
  6. Unruh, Julie (November 23, 2017). "30 years later, Max Headroom hijack mystery remains unsolved". WGN-TV.
  7. Gallagher, Sean (November 22, 2017). "Thirty years later, "Max Headroom" TV pirate remains at large". Ars Technica.
  8. Haskins, Caroline (November 22, 2017). "Television's Most Infamous Hack Is Still a Mystery 30 Years Later". Motherboard. Vice Media.
  9. Hayner, Don (November 24, 1987). "2 channels interrupted to the Max". Chicago Sun-Times. p. 3. CHI265386. Archived from the original on November 6, 2012. Retrieved June 26, 2016 – via HighBeam Research.
  10. Bellows, Alan (January 2007). "Remember, Remember the 22nd of November". Damn Interesting. Archived from the original on May 15, 2016.
  11. Camper, John; Daley, Steve (November 24, 1987). "A powerful video prankster could become Max Jailroom". Chicago Tribune. p. 21. Strutzel said an engineer quickly changed the frequency of the signal that was transmitting the news show to the Hancock building, thus breaking the lock established by the video pirate.
  12. WGN Channel 9 – The Nine O'Clock News – "The 1st 'Max Headroom' Incident" (1987) (Videotape). The Museum of Classic Chicago Television. November 23, 2017. Retrieved November 23, 2017 – via YouTube.
  13. WTTW Chicago – The Max Headroom Pirating Incident (1987) – Original Upload (videotape). The Museum of Classic Chicago Television. October 30, 2007 – via YouTube.
  14. "WTTW Channel 11 – Doctor Who – 'The Max Headroom Pirating Incident' (1987)". The Museum of Classic Chicago Television. Retrieved September 9, 2019.
  15. Carmody, John (November 24, 1987). "NBC Lands Gorbachev Interview". The Washington Post. p. D1. 95520. Retrieved June 26, 2016 – via ProQuest Archiver.
  16. "Bogus Max Headroom pirates 2 TV stations, drops his pants". The Palm Beach Post. Associated Press. November 24, 1987. p. 3A.
  17. Ruane, John (January 1, 1988). "Casting final look at '87 // Local sportscasters recall year's memorable events". Chicago Sun-Times. p. 94. Archived from the original on September 11, 2016. Retrieved June 26, 2016 – via HighBeam Research.

Further reading
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