Colores

Colores (English: Colors) is the fourth studio album by Colombian reggaeton singer J Balvin, released on 19 March 2020 through Universal Latin.[1] The album was produced by Sky Rompiendo.[2] It was preceded by the singles "Blanco", "Morado" and "Rojo", with the latter being released the same day as the album pre-order. Each song on the album will receive a music video directed by Colin Tilley.[3] "Amarillo" was released as the fourth single off Colores the same day as the album's release.[4][5]

Colores
Studio album by
J Balvin
Released19 March 2020 (2020-03-19)
Length28:52
LanguageSpanish
LabelUniversal Latin
ProducerSky Rompiendo
J Balvin chronology
Oasis
(2019)		 Colores
(2020)
Singles from Colores
  1. "Blanco"
    Released: 15 November 2019
  2. "Morado"
    Released: 9 January 2020
  3. "Rojo"
    Released: 27 February 2020
  4. "Amarillo"
    Released: 19 March 2020
  5. "Gris"
    Released: 8 April 2020
  6. "Verde"
    Released: 18 April 2020
  7. "Rosa"
    Released: 1 May 2020
  8. "Azul"
    Released: 11 June 2020
  9. "Negro"
    Released: 3 July 2020

Background

The album's central concept is colors, with each track named after a color (except "Arcoiris", the Spanish term for rainbow).[3] Balvin collaborated with the Japanese artist Takashi Murakami for the music videos and album and single artworks, which notably feature Murakami's flowers, as well as American clothing brand Guess on a capsule collection inspired by the album.[6]

The album was announced at the end of January 2020.[7]

Critical reception
Professional ratings
Aggregate scores
SourceRating
Metacritic72/100[8]
Review scores
SourceRating
AllMusic[9]
Clash8/10[10]
Consequence of SoundB[11]
The Guardian[12]
Pitchfork7.3/10[13]
Rolling Stone[14]
Rolling Stone Colombia[15]

Colores received generally positive reviews from critics. Alexis Petridis of The Guardian gave the album three out of five stars and stated that Colores "isn’t really interested in standing out by startling the listener, or reeling them in with novelty, but what Colores does have in profusion is a universal brand of pop smarts".[12] Suzy Exposito of Rolling Stone awarded the album three and a half out of five stars, writing "Don’t let the Crayola motif fool you: Spanning 10 pigment-themed tracks, Colores is a sophisticated show of Balvin’s sonic palette".[14] Thom Jurek of Allmusic said of the album, "There isn't much lyrical substance on Colores, and there doesn't need to be. It's a party record whose lyric flows are effortless and laid-back enough -- a Balvin trademark -- to attract listeners inside and outside musica urbano's big tent. The album's brevity adds depth and dimension to its direct, seductive, welcoming mix and garish presentation."[9]

Lucas Villa of Consequence of Sound wrote of the album, "The brushstrokes he paints as a purveyor of perreo pop might not be as broad, but they’re far-reaching in highlighting the evolution and future of reggaeton music. Balvin remains a power player in the globalization of the #LatinoGang, and Colores continues to showcase his colorful flow and spirit as a beacon in the movement".[11] Jenzia Burgos of Pitchfork called the album "earnest" but "slightly indulgent" and compared the visually-focused work to albums by Pharrell Williams and Kanye West, saying, "Now with his own seat at the table, J Balvin will no doubt sigue rompiendo."[13] Ramy Abou-Setta of Clash called Colores "one of J Balvin’s strongest projects to date", and opined that the album "stays true to the reggaeton roots that J Balvin has built upon during the years of his influence on the Latino music scene. An energetic and vibrant project, that is exactly what the music scene needed in such an uncertain time".[10]

Commercial reception

His single "Blanco" was certified Gold in Spain.[16]

Track listing
Colores track listing
No.TitleWriter(s)Producer(s)Length
1."Amarillo"
  • José Osorio
  • Alejandro Ramírez
  • William Grigahcine
  • Giordano Ashruf
  • Rashid Badloe
  • Ronaldo Hernandez
2:37
2."Azul"
  • Sky Rompiendo
  • Brun
3:25
3."Rojo"
  • Osorio
  • Ramírez
  • Quiles
  • Luis Angel O'Neill
  • Taiko
  • Sky Rompiendo
  • Taiko
2:30
4."Rosa"
3:09
5."Morado"
  • Osorio
  • Ramírez
Sky Rompiendo3:20
6."Verde" (with Sky Rompiendo)
2:22
7."Negro"
  • Osorio
  • Ramírez
  • Dee Mad
  • Keityn
  • King Doudou
  • Dee Mad
  • King Doudou
  • Sky Rompiendo[v]
3:02
8."Gris"
  • Osorio
  • Ramírez
  • Quiles
  • Cano
  • Brun
Sky Rompiendo2:56
9."Arcoiris" (featuring Mr Eazi)
  • Sky Rompiendo
  • Brun
3:06
10."Blanco"
  • Osorio
  • Ramírez
  • Cano
  • Sky Rompiendo
  • Dee Mad
2:25
Total length:28:52

Notes

  • ^[v] signifies a vocal producer
  • In the initial announcement of the track list, "Rosa" was listed as "Rosado".[17]

Sample credits

Charts
Colores chart performance
Chart (2020) Peak
position
Austrian Albums (Ö3 Austria)[19] 35
Belgian Albums (Ultratop Flanders)[20] 66
Belgian Albums (Ultratop Wallonia)[21] 52
Canadian Albums (Billboard)[22] 35
Dutch Albums (Album Top 100)[23] 34
French Albums (SNEP)[24] 36
German Albums (Offizielle Top 100)[25] 56
Italian Albums (FIMI)[26] 10
Mexican Albums (AMPROFON)[27] 4
Portuguese Albums (AFP)[28] 8
Spanish Albums (PROMUSICAE)[29] 2
Swedish Albums (Sverigetopplistan)[30] 31
Swiss Albums (Schweizer Hitparade)[31] 9
US Billboard 200[32] 15
US Top Latin Albums (Billboard)[33] 2

Certifications
Sales certifications for Colores
Region CertificationCertified units/sales
Mexico (AMPROFON)[34] Gold 30,000^
Spain (PROMUSICAE)[35] Gold 20,000
United States (RIAA)[36] 3× Platinum (Latin) 180,000

*sales figures based on certification alone
^shipments figures based on certification alone
sales+streaming figures based on certification alone

References
  1. "Colores by J Balvin". Amazon Music. Retrieved 28 February 2020.
  2. Shaffer, Claire (31 January 2020). "J Balvin Sets March Release for New Album 'Colores'". Rolling Stone. Retrieved 28 February 2020.
  3. Cobo, Leila (27 February 2020). "J Balvin's Plan to Become Music's Next Billionaire". Billboard. Retrieved 28 February 2020.
  4. Atad, Corey (20 March 2020). "J Balvin Drops New Album And Music Video For 'Amarillo'". Entertainment Tonight Canada. Retrieved 20 March 2020.
  5. Fernández, Noemi (18 March 2020). "J Balvin cambia de color y nos da un adelanto de "Amarillo"". Los 40 (in Spanish). Retrieved 20 March 2020.
  6. Sawyer, Jonathan (26 February 2020). "J Balvin's New GUESS Collection Is Inspired by His Upcoming Album". Highsnobiety. Retrieved 28 February 2020.
  7. Ruiz, Matthew Ismael (31 January 2020). "J Balvin Announces New Album Colores". Pitchfork. Retrieved 28 February 2020.
  8. "Metacritic Review". Retrieved 24 May 2020.
  9. Jurek, Thom. "AllMusic Review". AllMusic. Retrieved 24 May 2020.
  10. Abou-Setta, Ramy (20 March 2020). "Clash Magazine Review". Clash. Retrieved 24 May 2020.
  11. Villa, Lucas (19 March 2020). "Album Review: J Balvin Remains One of Reggaeton's Most Vibrant Characters on Colores". Consequence of Sound. Retrieved 20 March 2020.
  12. Petridis, Alexis (19 March 2020). "J Balvin: Colores review – with this much style, who needs substance?". The Guardian. Retrieved 26 March 2020.
  13. Burgos, Jenzia (27 March 2020). "J Balvin: Colores Album Review". Pitchfork. Retrieved 28 March 2020.
  14. Exposito, Suzy (20 March 2020). "J Balvin Nuances His Cosmopolitan Reggaeton Sound on 'Colores'". Rolling Stone. Retrieved 22 March 2020.
  15. Valdés, David (25 March 2020). "Colores de J Balvin: una redundancia aburrida que ya conocíamos". Rolling Stone. Retrieved 26 March 2020.
  16. "J Balvin se pone «Morado» en su último single". ABC (in Spanish). Retrieved 2 July 2020.
  17. @AppleMusic (27 February 2020). "The official tracklist for @JBALVIN's #Colores is here" (Tweet). Retrieved 28 February 2020 – via Twitter.
  18. "J.Balvin tease son nouveau morceau qui sample "Angela" du Saïan Supa Crew". Le Mouv. 18 March 2020. Retrieved 24 April 2020.
  19. "Austriancharts.at – J Balvin – Colores" (in German). Hung Medien. Retrieved 2 April 2020.
  20. "Ultratop.be – J Balvin – Colores" (in Dutch). Hung Medien. Retrieved 28 March 2020.
  21. "Ultratop.be – J Balvin – Colores" (in French). Hung Medien. Retrieved 28 March 2020.
  22. "J Balvin Chart History (Canadian Albums)". Billboard. Retrieved 31 March 2020.
  23. "Dutchcharts.nl – J Balvin – Colores" (in Dutch). Hung Medien. Retrieved 28 March 2020.
  24. "Lescharts.com – J Balvin – Colores". Hung Medien. Retrieved 31 March 2020.
  25. "Offiziellecharts.de – J Balvin – Colores" (in German). GfK Entertainment Charts. Retrieved 27 March 2020.
  26. "Italiancharts.com – J Balvin – Colores". Hung Medien. Retrieved 28 March 2020.
  27. "AMRPOFON Top Album - Semanal (del 20 al 26 de marzo de 2020)" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Archived from the original on 8 April 2020. Retrieved 8 April 2020.
  28. "Portuguesecharts.com – J Balvin – Colores". Hung Medien. Retrieved 9 April 2020.
  29. "Spanishcharts.com – J Balvin – Colores". Hung Medien. Retrieved 1 April 2020.
  30. "Swedishcharts.com – J Balvin – Colores". Hung Medien. Retrieved 28 March 2020.
  31. "Swisscharts.com – J Balvin – Colores". Hung Medien. Retrieved 1 April 2020.
  32. "J Balvin Chart History (Billboard 200)". Billboard. Retrieved 31 March 2020.
  33. "J Balvin Chart History (Top Latin Albums)". Billboard. Retrieved 31 March 2020.
  34. "Certificaciones" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Type J Balvin in the box under the ARTISTA column heading and Colores in the box under TÍTULO
  35. "Spanish album certifications – J Balvin – Colores". El portal de Música. Productores de Música de España. Retrieved 16 July 2020.
  36. "American album certifications – J Balvin – Colores". Recording Industry Association of America. Retrieved 13 August 2020. If necessary, click Advanced, then click Format, then select Album, then click Type, then select Latin, then click SEARCH. 


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