Ugu Youth Radio FM

Ugu Youth Radio 93.4FM is a South African national radio station based in Port Shepstone, Kwa-Zulu Natal, that caters to the needs of the Zulu-speaking community. Founded in 2011 and began broadcasting 1 December 2012,[2] it is the largest radio station on the South Coast .[3] The station has a broadcasting licence from ICASA.[4]

Ugu Youth Radio 93.4FM
CityPort Shepstone, KwaZulu Natal
Broadcast areaSouth Africa: FM
Frequency93.4 FM
Slogan"KZN's No.1 Youth Radio Station"
Programming
FormatYouth Radio[1]
Ownership
OwnerSiyabonga Mkhungo
(5years)
Sister stationsNone
History
First air date1 December 2012
Links
Websitewww.uyr934fm.co.za

Its stated aim is to communicate and inform the youth of the South Coast and beyond as a means of promoting holistic, social, economic, health and spiritual development, thereby improving the quality of life, promoting unity and national building and making possible the development of an open and dramatic society. They also state the need to develop the youth station with understanding of the lives of young people and to understand the community history, its resources and challenges.[5]

Coverage areas and frequencies

It broadcasts on the frequency 93.4 FM in the following areas:

Broadcast languages

Broadcast time

Target audience
  • Youth oriented[6]
  • LSM 2 - 6[6]

Programme format

Listenership figures
Estimated Listenership[9]
7 Day
85 000
6 000

Line ups

Weekday Shows

  • "Fresh Start Breakfast" 06h00 - 09h00
  • "My Reflection" 09h00 - 12h00
  • "Midday Cruise" 12h00 - 15h00
  • "Free Ride Drive" 15h00 - 18h00
  • "The talk point" 18h00 - 19h00
  • "After Hours" 19h00 - 22h00
  • "Heart Beat" 22h00 - 02h00
  • "Impressive Start" 02h00 - 06h00

References
  1. "Public Media Club South Africa". Retrieved 8 October 2013.
  2. "Ugu Youth Radio Website (About Us)". Retrieved 2 December 2013.
  3. SAARF RAMS (Feb 2013)
  4. ICASA Website (Checked April 2013)
  5. "Ugu Youth Radio website". Retrieved 8 October 2013.
  6. "Media Connection (Ugu Youth Radio)". Retrieved 8 October 2013.
  7. "Ugu Youth Radio (About Us)". Retrieved 8 October 2013.
  8. The Annual Guide to Radio in South Africa (AdVantage 2012). Media 24. 2012.
  9. SAARF RAMS (Presentations)

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