Toy Association
The Toy Association is an American trade association for the US toy industry.
Trade association | |
Industry | Toy industry |
Founded | June 9, 1916 |
Headquarters | , |
Key people | Bob Wann, Chairman Steve Pasierb, President/CEO |
Website | toyassociation.org |
Description
The Toy Association’s member companies account for roughly 85% of U.S. domestic toy sales. In 2017, U.S. retail sales of toys generated nearly $27 billion. The toy industry’s annual total economic impact in the U.S. is nearly $110.9 billion.[1]
The average price of a toy is around $10, but the estimated 3 billion units sold across the United States each year generates approximately $27 billion in direct toy sales. From toy inventors to store clerks, the toy industry supports an estimated 691,263 jobs (FTE) generating $35.1 billion in wages for U.S. workers. The toy industry generates $14.98 billion in tax revenue each year.[1]
The Toy Association produces two major annual trade fairs: the North American International Toy Fair and the Fall Toy Preview. Other events include conferences and PlayFair, a team-building program offered to schools and corporations.[2]
References
- "Economic Impact Data". toyassociation.org. October 15, 2018.
- "Organization Profile" (PDF). Toy Industry Association. Retrieved 16 October 2018.