Tandoori Magazine

Tandoori Magazine is a British bi-monthly trade magazine for the South Asian food and catering industry.

Tandoori Magazine
Cover in spring 2007
EditorHumayun Hussain
Staff writersAntony Lopez
CategoriesFood, catering, business
FrequencyBi-monthly
PublisherAjay Patel
FounderIqbal Wahhab
Year founded1994
First issueSeptember 1994 (1994-09)
CompanyPeriodical Publishing Association
CountryUnited Kingdom
Based inFulham, London
LanguageEnglish
Websitewww.tandoorimagazine.com

Content

Tandoori Magazine was launched in September 1994, with Iqbal Wahhab as editor and with Karan Bilimoria as the publisher. It is a trade magazine going to restaurants with a marketing strategy of selling directly to restaurants.[1] It is regularly referred to for news, views and developing trends in this £3.2 billion industry. It is read by key decision-makers, owners, managers, chefs, journalists and other members of the catering industry.[2]

The magazine has a print run of 12,000 and distributes to 9,000 South Asian restaurants in the United Kingdom, along with 2,100 manufacturers, wholesalers, suppliers and distributors, the magazine has a total readership of 69,000 within the South Asian food and catering sector.[2]

The magazine has been used by hundreds of companies as the sole medium to help increase their visibility and business.[2]

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See also
  • South Asian cuisine

References
  1. Dhaliwal, Spinder (2008). Making a Fortune: Learning from the Asian Phenomenon. Capstone Publishers. p. 42. ISBN 978-1841127996.
  2. "Home of Indian Food and Drinks". Tandoori Magazine. Retrieved 1 July 2013.


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