Sports Media 101

Sports Media 101 is an American digital media company based in New York that consists of a network of websites that cover professional and college level sports teams, including football, baseball, basketball, and hockey.[1] The company, also known as SM101, specializes in creating sports news content on an individual team basis to satisfy the needs of obsessive sports fans who are constantly looking for the most up-to-date news stories.[2]

Sports Media 101
OwnerIndependently Owned (Bloguin, Inc.)
URLSportsmedia101.com
RegistrationOptional
Launched2011 (Officially), 2004 (Unofficially)

Sports Media 101 also supports various charitable efforts, including the One Team For the Lights initiative.[3]

History

Sports Media 101 was officially founded in 2011 by Dan Benton and Pieter VanIperen.[4] However, the company has been growing since 2004 when Giants101, the first and flagship site in the network, was launched.[5]

In June 2017, Sports Media 101 was acquired by Bloguin, Inc. a sports fan website formed in 2008. Bloguin also runs the Sports Daily, established in 2008, which is a collection of over 100 blogs that delivers cutting-edge content for a passionate reader base. The site covers a variety of different sports leagues including the NFL, NBA, MLB, NHL, UFC, English Premier League, Major League Soccer and the NCAA. In connection with this acquisition, SM 101 is its own entity as an additional property under the Bloguin umbrella which further aims to feature the perfect mix of original content and aggregated news to keep readers informed. You’ll find list articles, reactionary columns, quick hits, game reports, rumors, podcasts and viral videos on this network of blogs.

Network Format

The network is divided into individual segments that each cover a specific major league or college level sports team such as Yankees101 for the New York Yankees,[6] Knicks101 for the New York Knicks, Eagles101 for the Philadelphia Eagles, and Kings101 for the Los Angeles Kings. The article content is compiled from a constant stream of sports news coverage in a centralized location. This platform is an interactive space to enhance originality, customization and digital marketing offerings whereby users and partners experience an integrated digital media partnership through their own dedicated media arm.

Sponsorship Format

Sports Media 101 follows a unique sponsorship format in that each individual site within the network is corporate sponsored. The site and all of its social media accounts are cobranded for both the team site and corporate sponsor, allowing for consistent and daily exposure to the target audience without the use of banner advertising [7]

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gollark: ```HydroNitrogenToday at 13:34> diamonds> why buy them?Well I'm only taking diamonds, not because I profit from them, but becuase I want to give players an opportunity to make some krist!You greedy fuck think this world is all about making profits from the poorergollarkToday at 13:36Well. It is, given the pricing.HydroNitrogenToday at 13:37You're incapable of understanding all the discussion, donations, concepts and thoughts that went to making sell shopif you for one second think that I'm doing Wolf Mall, SELL SHOP, my public services for gaining my self better kristthen you're so so so wrongrot in hell you poisonous mean bullyYou fucking make my days miserableI haven't banned you yet ONLY because it's not according to my own ethics to ban people out of personal hateBut man you are capable of making me so so sad and unhappyI really wish this were diffrentI fucking tried being nice, tried arguing youbut I'm just so so fed upof youWish you could realise how much happier you yourself could be and you could make others if not being venom and evilgollarkToday at 13:40Profit is clearly a goal of yours, if not the goal.HydroNitrogenToday at 13:40I'm not going to argue even more```
gollark: Dragon freeing as in the end portal is now publicly accessible and hi.
gollark: Keanu: elytras are probably declining in value due to the dragon freeing thing.
gollark: I went to lunch while in it. Oops.

References
  1. "Sharon P. Scrima Is Recognized By Continental Who's Who As A Pinnacle Professional".
  2. "Sports Media 101 takes your sports obsessions to whole new Start Up levels".
  3. ""ONE TEAM FOR THE LIGHTS" AIMS TO HELP SAVE THE BLUE TWIN BEAMS SEEN FOR 60 MILES ON 9/11".
  4. "Sports Media 101 Media Outlet".
  5. "As ESPN downsizes, 'We're hiring,' says NYC's Sports Media 101".
  6. "Yankees 101-Interview with Kevin Hickey".
  7. "Social Media Marketing On Tap".
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