Salwa Idrissi Akhannouch

Salwa Idrissi Akhannouch is a Moroccan businesswoman born in Casablanca, the daughter of Boulajoul Idrissi, a Berber family[1], from the small village of Aguerd-Oudad, Tafraout. She is the founder and CEO of the Aksal-Morocco Mall Group, and the wife of Aziz Akhannouch, a wealthy businessman.

Salwa Idrissi inherited a fortune from her grandfather, Haj Ahmed Benlafkih, a businessman who dominated Moroccan trade in the 1960s. The Aksal group owns 50% of the Morocco Mall, the second largest shopping center in Africa, built at a cost of more than 240 million dollars in 2007. Aksal also owns the sole franchise rights for several leading brands in Morocco, including Zara, Banana Republic, Pull & Bear and Gap.[2][3] She is the creator and owner of cosmetics brand Yan & One.[4]

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