NBG Radio Network

NBG Radio Network (NASDAQ: NSBD, OTCBB: NSDB) was an American radio network. The Portland, Oregon based company created, produced, distributed and marketed ad time for nationally syndicated radio programs. At its peak, the company offered 50 programs and over 3,800 radio station affiliates.[1] The company went public in 1998.[2]

NBG Radio Network, Inc.
radio network
IndustryRadio broadcasting, advertising
Fateforeclosed on by lenders
SuccessorCrystal Media Network
Founded1996
DefunctFebruary 2003
HeadquartersPortland Oregon
Key people
John A. Holmes III, Chairman/CEO
Productssyndicated radio programming
Revenue$53.55 million (2001)
Number of employees
200

NBG Radio Network was incorporated in Nevada on March 4, 1996 under the name of Nostalgia Broadcasting Corp. The name was changed to NBG Radio Network Inc. on January 15, 1998. (To avoid a lawsuit from NBC).

The company produced and syndicated many programs that reached approximately 3500 radio stations on a weekly basis. In the beginning they produced small vignette shows (lasting 1–2 minutes) including: Celebrity Talk, color of success, Dollars and cents, The Flip Side, Modern Rock Minute, Teen Tips, Travel Notes, Fastbreak, Outdoor Tips, Sports memories, Teein' it up, and Flashback. As well as a few longer shows like Dance Mix America, Big Band Classics, The country Oldies Show, Trivia Coast-to-Coast, and The Golden Age of Radio.

The network also carried personality shows like the Liz Wilde Show, one of the few female shock jocks, The Rick Emerson Show, Snoop Dogg and Shadoe Stevens as well as music programming such as Nina Blackwoods Absolutely 80's, and World Atomic Rhythm Parties.[3][4][5] The company also produced programming for the Hispanic radio market.[6]

The company's principal source of revenue was selling radio time to advertisers. In a typical relationship for a one-hour show provided by the Company, a radio station agreed to provide them with six 60-second advertising spots each time a show was broadcast.

Other revenue sources included subscription services, where customers would receive daily faxes and emails containing show prep sheets for their morning shows. Another alternative revenue source was the development and sale of preferred listener tracking software (PLP) to stations like KSL (radio). This eventually resulted in the creation of its wholly owned subsidiary NBG Solutions.

On February 12, 2003, NBG Radio Network announced that its lenders had foreclosed on all its assets due to missed payments due to multiple acquisitions in the months prior to the tragedy of 9/11. The company had done large financings due to its acquisition of Fisher Entertainment and its lineup of FM talk oriented programming in 2001 a few months before 9/11. NBG's assets were transferred to the bank owned Crystal Media Network.[7]

Several of NBG's programs are still on the air on other networks. Golden Age of Radio is now on USA Radio Network; Blackwood's programs are now at United Stations Radio Networks. The Country Oldies Show continues to air as a self-syndicated program, mostly on rural stations.

Its most listened-to show, The Bo Reynolds Show which broadcast for five hours on Saturday nights reached over 150 Stations Nationwide.

References
  1. "NSBD profile". Google Finance.
  2. "NBG Radio Network Goes Public". Business Wire. Retrieved 2008-05-30.
  3. "NBG Radio Network to Syndicate Additional Programming with Shadoe Stevens". Business Wire. April 15, 1999. Retrieved 2008-05-30.
  4. "NBG Radio Network Syndicates Big Snoop Dogg Radio". Business Wire. May 31, 2000.
  5. "NBG Radio Network in Association with Fisher Entertainment Syndicates `The Rick Emerson Show'". Business Wire. Retrieved 2008-05-30.
  6. "Hispanic Syndication Division Announced; NBG Radio Network Partners With Uno Com". Business Wire. 8 February 2000.
  7. Bachman, Katy (February 14, 2003). "Crystal Media Formed From NBG Foreclosure". MediaWeek. Retrieved 2008-05-30.


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