Men in Black: Alien Attack

Men in Black: Alien Attack is a shooting interactive dark ride located at Universal Studios Florida in Orlando, Florida. As the name suggests, the ride is based on the 1997 movie Men in Black (MIB). The ride opened in 2000 after a five-year development process. The ride has generally been well received, winning an Outstanding Achievement award from the Themed Entertainment Association.

Men in Black: Alien Attack
Universal Studios Florida
AreaWorld Expo
Coordinates28°28′51.09″N 81°28′2.64″W
StatusOperating
CostUS$70 million
Opening dateApril 14, 2000 (2000-04-14)[1]
ReplacedThe Swamp Thing Set (1990 - 1994);
Back to the Future Part III Locomotive Display (1994 - 1998)
General statistics
Attraction typeTrack-based
Interactive dark ride
ManufacturerMTS Systems Corporation
DesignerUniversal Creative
ThemeMen in Black
Length1,090 ft (330 m)
Site area70,000 sq ft (6,500 m2)
Capacity2200 riders per hour
Vehicles44 vehicles. Riders are arranged 3 across in 2 rows for a total of 6 riders per vehicle.
Duration4:20
Height restriction42 in (107 cm)
Animatronics127 animatronics by:
  • Advanced Animatronics
  • AVG
  • ASI
Targets7 per animatronic (average)
Pre-show hostChief Zed
Attraction hostsChief Zed
Agent J
Universal Express available
Single rider line available

Riders enter a MIB training facility disguised as a pavilion at the 1964 New York World's Fair. After navigating through a themed queue and pre-show, riders board a spinning dark ride system. Once dispatched, riders are tasked to kill aliens using the supplied laser guns, and subsequently accumulate points. At the time of its opening, the ride was the biggest dark ride ever built at a Universal park, spanning 70,000 square feet (6,500 m2) and featuring over 125 animatronic aliens.

History

After the release of the first Men in Black (MIB) film in 1997, Universal Creative, the research and development division of Universal Parks & Resorts, set about developing a MIB-themed shooting dark ride for Universal Studios Florida.[2] After the ride system was finalized in mid-1998, construction began on the ride's large show building.[3][4] By late 1998, sources speculated that a Men in Black-themed attraction would be built.[4] Planning documents filed with Orlando City Hall in March 1999, described an alien-themed laser tag ride, supporting previous rumors.[5] After an official announcement of the $70 million attraction in October 1999,[6][7]

Men in Black: Alien Attack officially opened to the public on April 14, 2000,[1] in the World Expo area of the park,[8] replacing the Back to the Future Part III Locomotive Display which was relocated two years prior.[9] In 2001, a year after its opening, Men in Black: Alien Attack was awarded a Thea Award for Outstanding Achievement by the Themed Entertainment Association.[10]

Experience
Entrance to Men in Black: Alien Attack at Universal Studios Florida features a general queue line, a Universal Express queue, and a single rider queue

Exterior queue

Guests approach the building under the guise of visiting an exhibit called The Universe & You - Are We Alone? which has been transplanted from the 1964 New York World's Fair.[8] The exterior queue is flanked by posters advertising extraterrestrial activity and microphones giving "updates" on the fair.

Pre-show

Guests are then ushered into the building and into the retro-modern exhibit.[7] The 1960s narration, however, is cut short by a MIB agent terminating the false program and issuing the "recruits" into Men in Black Headquarters. One of the walls of the exhibit splits, opening up into an elevator, which travels deep into the Earth.[2] Guests who have an Express Pass and use it for this ride take another entrance which, instead of riding the elevator, walks up a long hallway and meets the guests with no Express Passes afterwards. Single riders follow a third queue.

Interior queue

Upon exiting the elevator, guests enter a hallway within the secret MIB Headquarters. Traveling down the hall, they pass the film's famous "worm guys" on break, several interactive doors to various labs, and through the alien scanners. At the end of the hallway, guests overlook the immigration and controls room, with a large video screen broadcasting the training information and alien twins, Bob and Bhnxaxx operating controls.[2] They then move into the weapons room, and finally into the training facility, where a training vehicle awaits. Guests who use an Express Pass skip some rooms and meet the normal riders when they see the alien twins in the control rooms, then follow the normal riders but in a different path.

Ride

Pitted against another team of players (riding on a separate vehicle), the recruits board their training vehicles equipped with laser guns, called S4 Alienators ("Jumbo Judy") and proceed into the training room, blasting at cardboard cutouts and crudely drawn images of aliens amid flashing red lights. Soon, however, MIB Director Zed (played by Rip Torn) informs the trainees that an alien prison ship has crash landed in the middle of New York City. The guns are then "set to full power" as the trainees are instantly launched into the heart of New York, attempting to score as many points as they can by shooting the aliens in their vulnerable areas (the eyes and shoulders). Aliens vary from large, plain-in-sight creatures to small ones hiding in windows and bushes. Certain aliens will fire back causing the cart to spin out of control.[2]

Main sign at the front of the attraction

After a brief romp through the city, the two head-to-head vehicles face each other and pass on either side of a large green scanner. The scanner reveals that the opposing car is really full of aliens in disguise, thus prompting a shoot-out between the two paired vehicles. Both cars race to shoot the other's "fusion exhaust port," a glowing red light atop their vehicle. A hit causes the opposing vehicle to wildly spin out of control, offering more time to collect points while they spin.[11][12]

The battle between the cars comes to an end when Jay (played by Will Smith) appears on a giant television screen in Times Square, alerting the riders to "get their game faces on" because a "really big bug" has been found. Turning the corner, riders come face-to-face with Edgar, a gigantic cockroach-like alien seen in the first film. The animatronic bug in the ride stands 30 feet (9.1 m) tall, measures 50 feet (15 m) wide, has 8-foot-long (2.4 m) teeth, and 20-foot-long (6.1 m) claws.[7] The bug is immune to the weak guns' laser fire, so Zed orders the riders to press the much-dreaded red button (which activates the Subatomic Thermonuclear Disruptor).[7] There is a small window of time when the button is effective, and the first rider that presses the button during this window is granted a 100,000 point bonus (average first time riders will score about 40,000 to 60,000 points, without the bonus, while experienced riders with good aim will already be anywhere between 500,000 and 900,000 points). Both cars enter into the bugs mouth and spin out of control amid fog and strobe flashes.[7]

During the wind down, both teams have their scores averaged and are given one of three rankings: "Bug Bait", "Cosmically Average", or "Galactic Defender". The two vehicles separate to view the final scene; "Bug Bait" or "Cosmically Average" teams are shown an alien "Coach" saying "Basically, you zigged when you shoulda zagged! You gotta learn when to run and gun and when to lock and load baby. Try again!". A "Galactic Defender" team pulls up to an alien "Tailor" finishing a black suit and telling the riders "your suit will be ready next Wednesday".[13] These various combinations allow for 35 different endings.[7]

Agent J comments on the team's performance- offering "Bug Bait" teams a condescending "better luck next time", telling "Cosmically Average" teams "Not bad, but not good enough", and praising "Galactic Defender" teams with "that was pretty hot". Agent J neuralizes both teams regardless and the vehicles re-enter a retro-themed atrium with the "Universe & You" logo on the wall in front of them, and the big question answered: "Are We Alone? Of Course We Are!" Riders then exit into the Men In Black Gift Shop.

Production
Some of the ride's vehicles

The production of Men in Black: Alien Attack was completed by Universal Creative. Vice president of attraction development Philip Hettema headed up the project, with Dave Cobb as the creative director. Other Universal employees included Jimmy Pickering (production designer), Craig Hanna & John Murdy (show designers for story and concept), Desiree Soto (character art director), Mary Lamm-Kaleta (show set art director) and Joel Kagan (ride management director).[7] Will Smith and Rip Torn reprised their roles as Agent J and Z, respectively.[1] Andy Garfield composed the music in the attraction Men in Black: Alien Attack. The lyrics for the song "The Universe and You" were written by the attraction's Creative Director David Cobb and the attraction's Document Control Coordinator Timothy Bernardi.

Ride system

At the time of Men in Black: Alien Attack's development, Universal Creative were installing two new dark ride systems at the neighbouring Islands of Adventure theme park. The first system was designed for The Amazing Adventures of Spider-Man and was manufactured by Oceaneering International.[14] It featured track-mounted motion bases with six degrees of freedom that were able to tour physical sets and allow riders to view 3D projections.[15] The second system was developed by MTS Systems Corporation for The Cat in the Hat. This system was simpler, offering track-mounted spinning platforms, with no additional degrees of freedom.[16] The MIB design team initially intended to utilise the Spider-Man ride system; however, when shooting tests were performed on the ride, the vast motion of the vehicles made it impossible for riders to achieve a reasonable score. As a result, The Cat in the Hat system was selected for the MIB attraction.[7][17]

The Men in Black: Alien Attack dark ride system was manufactured by MTS, with Rod Millen Special Vehicles theming the upper half of the ride vehicles.[7] The system consists of two tracks, allowing riders of two vehicles to be pitted against each other.[3] Each vehicle has two onboard computers which control the motion, lighting, audio and game play, with all vehicles communicating wirelessly to a central controller.[7] The vehicles each seat six riders in two rows of three.[3] The ride system consists of a total of 44 vehicles, allowing for 2,200 riders per hour.[7] Riders must be 42 inches (110 cm) or taller to ride.[8] The infrared guns mounted on the vehicles were developed by Universal in conjunction with toy and laser tag manufacturers.[18][19] A patent for the ride system was filed on July 8, 1998, and was granted on April 24, 2001. The patent credits Craig Hanna, Jennifer Sauer, and Philip Hettema as the inventors, with Universal Studios as the assignee.[3]

Theming design
Overlooking the immigration office in the queue

The initial storyline developed for the attraction would have seen riders enter a replica of the Orlando International Airport, before being ushered onto people movers taking them to the underground to the MIB training facility. However, executives were unsure of the concept and instead wanted at least one recognisable item from the 1997 film to be on the outside facade. Responding to the concern, designers chose the film's flying saucer-shaped towers, adding elements of the New York State Pavilion from the 1964 World's Fair, Dodgers Stadium, and the St. Louis Arch to form the facade.[7][17] Other elements of the storyline also did not make the final cut. The immigration office from the film is featured in the attraction's queue; however, it was intended that it would feature numerous animatronics. However, due to the large animatronics budget for the ride itself, this idea was scrapped. In homage, ride employees for the first few months of the ride's operation would take their breaks in the room, to give the effect of a working office.[17] Although not advertised by Universal, the attraction usually hosts a daily limited tour of the immigration office dubbed the "immigration tour" for guests who inquire it at the attraction.

At the time of the ride's opening, Universal officials described Men in Black: Alien Attack as both the biggest attraction at Universal Studios Florida, and as their most ambitious use of animatronics ever. The 70,000 square feet (6,500 m2) show building featured 127 animatronics as interactive targets. Eighty of the animatronics were designed in-house by Universal, with the remaining ones being adapted from the film. The animatronics were manufactured by Advanced Animatronics, AVG, and ASI. An average of seven sensors cover each animatronic. Other special effects inside the show building include lighting and 13 fog machines—the latter using 7,000 US gallons (26,000 L) of liquid nitrogen daily.[7]

gollark: No you won't.
gollark: Well, some maths at school etc. is like that, but it isn't real maths™.
gollark: Wrong.
gollark: Terrorism is generally meant to be emotionally salient regardless of actual impact. That's basically the point. This should probably not affect your views on the importance and effectiveness of aeroplane security.
gollark: I had vaguely assumed it was basically radar or something, and the X-raying let them know density (ish).

See also

References
  1. "Men in Black return as a Universal Studios ride". Williamson Daily News. Associated Press. April 11, 2000. Retrieved September 8, 2013.
  2. Barker, Tim (June 26, 2000). "Alien Attraction: Men In Black Riders Armed, Dangerous". Orlando Sentinel. Retrieved September 8, 2013.
  3. US patent 6220965, Hanna, Craig R.; Sauer, Jennifer K. & Hettema, Philip D., "Amusement system", issued April 24, 2001, assigned to Universal City Studios, Inc.
  4. Lancaster, Cory (October 24, 1998). "Shh . . . Those Men In Black May Be Back - At Universal". Orlando Sentinel. Retrieved September 8, 2013.
  5. Lancaster, Cory (March 15, 1999). "Building Plans Reveal Some Details Of Rumored Men In Black Attraction". Orlando Sentinel. Retrieved September 8, 2013.
  6. Fox, Jim (October 9, 1999). "Florida theme park expansion heats up". Toronto Star.
  7. O'Brien, Tim (March 6, 2000). "$70 Million Interactive Ride Set For Universal". Amusement Business. 112 (10): 1, 18.
  8. "Men in Black Alien Attack". Universal Studios Florida. Retrieved September 7, 2013.
  9. Bevil, Dewayne (August 22, 2013). "Universal Studios: Springfield, home of Simpsons, now officially open". Orlando Sentinel. Retrieved September 8, 2013.
  10. "Thea Recipients". Themed Entertainment Association. Archived from the original on January 11, 2015. Retrieved February 25, 2015.
  11. "Universal Thrill Ride Takes Aim At Aliens". Orlando Sentinel. September 21, 2000. Retrieved September 8, 2013.
  12. "Universal opens ride". Eugene Register-Guard. April 16, 2000. Retrieved September 8, 2013.
  13. "Will Smith, Rip Torn And Universal Studios Florida Guests Protect Earth From Scum Of The Universe When Men In Black Alien Attack Ride Debuts April 2000" (Press release). PR Newswire. February 23, 2000. Retrieved September 8, 2013.
  14. "Transformers The Ride". Park World Magazine. December 23, 2011. Retrieved February 25, 2015.
  15. "The Amazing Adventures of Spider-Man (Islands of Adventure)". Parkz. Retrieved September 7, 2013.
  16. "The Cat In The Hat (Islands of Adventure)". Parkz. Retrieved September 7, 2013.
  17. Hill, Jim (May 20, 2003). "I could tell you, but then I'd have to kill you ..." Jim Hill Media. Retrieved September 7, 2013.
  18. "New ride opens at Universal Studios". The Daily Courier. Associated Press. April 16, 2000. Retrieved September 8, 2013.
  19. "Men In Black Ride Like Stepping Into Video Game". Orlando Sentinel. March 8, 2001. Retrieved September 8, 2013.

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