Majorel
Majorel is an international service company,[1] specializing in customer experience and business process outsourcing and more than 50,000 employees.[2] It was formed in 2019 through the merger of the customer relationship management businesses of Bertelsmann and the Saham Group.[3]
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private (S.A.) | |
Industry | business services |
Predecessors |
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Founded | 2018 |
Headquarters | Luxembourg |
Area served | worldwide |
Key people |
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Services |
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Revenue | €1.2 billion |
Number of employees | 50,000 |
Website | www |
History
In September 2018, Bertelsmann and Saham announced plans to merge their global customer services businesses.[4][5] The two companies had already worked together successfully in this area. Following approval by the relevant antitrust authorities, the transaction was completed at the beginning of 2019.[6] The result was a company "with enormous clout",[7] becoming the market leader in Europe, the Middle East and Africa, and a strong presence in America and Asia.[8] The Majorel brand was introduced in February 2019.[9][10] Since then, the company focused on global expansion.[11][12]
Structure
The headquarters of Majorel are located in Luxembourg City.[13] The company operates as a private limited company (Société Anonyme).[14] Bertelsmann and Saham each hold half of the shares.[6] Thomas Mackenbrock (Chief Executive Officer) leads the management team.[10]
Services
Majorel is a business-to-business provider whose services span the entire customer lifecycle, including front and back office processes.[15] Its vertical industry expertise includes the automotive and financial industry, as well as many others.[16]
Notes and references
- Sara Germano (18 September 2018). "Bertelsmann to Merge Unit That Moderates for Facebook With a Competitor". The Wall Street Journal. Retrieved 25 June 2019.
- "Neue Partnerschaft: Bertelsmann geht bei Call-Centern mit Marokkanern zusammen". Zeit Online (in German). 18 September 2018. Retrieved 25 June 2019.
- Tobias Buck (18 September 2018). "Bertelsmann Sets up CRM Business with Saham of Morocco". Financial Times. Retrieved 25 June 2019.
- "Bertelsmann to Expand Customer Service Alliance with Morocco's Saham". Reuters. 18 September 2018. Retrieved 25 June 2019.
- "Callcenter-Sparte: Bertelsmann holt sich nordafrikanischen Partner". Welt Online (in German). 18 September 2018. Retrieved 25 June 2019.
- Alexander Jünger (8 January 2019). "Vollzug: Bertelsmann und Saham legen globale CRM-Geschäfte zusammen". CallCenterProfi (in German). Retrieved 25 June 2019.
- Vera Hermes (19 February 2019). "Bertelsmann und Saham verschmelzen CRM-Geschäfte zu Majorel". Absatzwirtschaft (in German). Retrieved 25 June 2019.
- "Bertelsmann bringt Callcenter-Sparte Majorel an den Start". Focus Online (in German). 19 February 2019. Retrieved 25 June 2019.
- "New Global Customer Experience Company Revealed Today as Majorel". CustomerThink. 19 February 2019. Retrieved 25 June 2019.
- Catrin Bialek (19 February 2019). "Dialogmarketing: Bertelsmann und Saham geben ihrer Dienstleistungsgruppe einen Namen". Handelsblatt (in German). Retrieved 25 June 2019.
- "Bertelsmann's Relaunched Call-Centre Business Plans Global Expansion". Reuters. 19 February 2019. Retrieved 25 June 2019.
- "Bertelsmanns Call-Center-Geschäft investiert in globales Wachstum". Börse Online (in German). 19 February 2019. Retrieved 25 June 2019.
- "Majorel mit Sitz in Luxemburg: Bertelsmann bringt Callcenter-Sparte an den Start". Luxemburger Wort (in German). 20 February 2019. Retrieved 26 May 2020.
- "Luxembourg Business Registers". Retrieved 25 June 2019.
- "NEAT Reports". NelxonHall. Retrieved 26 May 2020.
- "Explore Majorel". Retrieved 25 June 2019.