J'Adore (fragrance)
J'adore (pronounced [ʒ‿adɔʁ]; French for "I love", and a pun on the brand Dior)[1] is a perfume for women that was created in 1999 by Calice Becker for Parfums Christian Dior.[2] Some perfume critics have detected a change in the recipe since the 1999 launch.[3][4]
| J'adore | |
|---|---|
 | |
| Fragrance by Christian Dior | |
| Type | Women's fragrance |
| Released | 1999 |
| Label | Parfums Christian Dior |
| Tagline | j'adore Dior ("I love Dior") |
References
- Marie-Claude Sicard Brand Revolution: Rethinking Brand Identity (2012), p. 130: "By the same token, there is a relationship of complementarity between the perfume 'J'adore' and the adoring fans of the Dior brand, who jump at the chance to spend bundles on tee-shirts emblazoned with the words 'J'adore Dior'."
- Burr, Chandler (2008). The perfect scent: a year inside the perfume industry in Paris and New York. Macmillan. p. 149.
- Luca Turin, Tania Sanchez (2010). Perfumes: The A–Z Guide. ISBN 1847651526. "When J'Adore was first released in 1999, it felt like a departure for Calice Becker, ... Today's J'Adore is a perfectly nice peachy, soapy rose floral with none of its former late afternoon glow. It smells like one of its own knockoffs. J'aime bien, mais j'adore pas."
- Nathalie Grainger (2010). Quintessentially Perfume. p. 79. "In 1999 a new legend was born with the launch of J'adore Eau de Parfum, a unique fragrance that expresses the absolute femininity and essence of the Dior couture spirit. The opulent fruity-floral juice takes flight with a fresh accord of ..."
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