Inside Films

Inside Films is a joint effort between Intel and Toshiba that focuses on creating social films. Founded in 2011, Inside Films has produced three social productions spanning three different genres.

Inside Films
Subsidiary
IndustryEntertainment
FoundedJuly 11, 2011 (2011-07-11) in Santa Clara and Irvine, California, USA
DefunctAugust 14, 2013 (2013-08-14)
Parent

History

On July 11, 2011, a news release was released detailing plans for Intel and Toshiba to collaborate on a social film, Inside. The film would be released in episodic format, with each further episode's events being determined through social media.[1][2]

On July 24, 2012, the two companies again teamed up for another social film, The Beauty Inside.[3][4][5] The Beauty Inside won[6] a daytime EMMY award at the 40th Daytime Creative Arts Emmy Awards on June 14, 2013.

A third joint collaboration was announced on July 25, 2013, titled The Power Inside.[7][4][5][8]

Productions
gollark: Perhaps you could solve all those issues, but I think it would be much harder than solving the ones we have *now*.
gollark: I mean, some of the issues I have would be gone without market systems, yes, but you would then introduce new much bigger ones.
gollark: No, I like that one.
gollark: The problems I have with our system are more about issues we ended up with than the entire general concept of markets.
gollark: You could complain that this is due to indoctrination of some sort by... someone, and maybe this is true (EDIT: but you could probably just change that and it would be easier than reworking the entire economy). But you can quite easily see examples of people just not actually caring about hardships far away, and I think this is a thing throughout history.

References
  1. "Intel® and Toshiba Launch Social Media Film Project - "Inside"" (Press release). Santa Clara/Irvine, California: Intel. July 11, 2011. Retrieved August 25, 2018.
  2. Karpel, Ari (11 July 2011). "Inside Intel And Toshiba's Social Film". Fast Company. Retrieved 25 August 2018.
  3. "Toshiba and Intel Unveil 'The Beauty Inside' Global Social Film Project" (Press release). Irvine/Santa Clara, California: Intel. July 24, 2012. Retrieved August 25, 2018.
  4. Bulik, Beth Snyder (13 November 2013). "What's Inside Intel/Toshiba's 'Beauty Inside'". Ad Age. Retrieved 28 March 2014.
  5. Camp, Alexa (16 August 2013). "Intel & Toshiba Team Up for New Social Film The Power Inside Starring Harvey Keitel". Slant Magazine. Retrieved 28 March 2014.
  6. "'Beauty Inside' wins Daytime Emmy". adage.com. Retrieved 2019-03-01.
  7. "Intel® and Toshiba Push Boundaries of Branded Content with New Social Film "The Power Inside"" (Press release). Santa Clara, California: Intel. July 25, 2013. Retrieved August 25, 2018.
  8. Voight, Joan (29 July 2013). "Intel and Toshiba Peddle Product Placement in Branded Film". Adweek. Retrieved 28 March 2014.
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