I Don't Care (2NE1 song)

"I Don't Care" is the second single by South Korean girl group 2NE1 from the eponymous extended play, 2NE1 (2009) and became a hit on various on- and offline charts.[1][2][3]

"I Don't Care"
Reggae Mix Version cover
Single by 2NE1
from the album 2NE1
ReleasedJuly 1, 2009
Recorded2009
Genre
Length3:59
LabelYG Entertainment
Songwriter(s)
Producer(s)
  • Teddy Park
  • Kush
2NE1 singles chronology
"Fire"
(2009)		 "I Don't Care"
(2009)		 "Try to Follow Me"
(2010)
Music video
"I Don't Care" on YouTube

Content

In an interview, member CL stated that the song was "a warning message for the men and advice for the women".[1]

History

The song was released as the second single on July 1, 2009,[4] with promotions starting in early July.[5] The song marked a change in the group's image, as "Fire" showcased a stronger, edgier image; in contrast, YG Entertainment CEO Yang Hyun Suk stated that "I Don't Care" would enable the group to display a softer, more feminine image.[4]

An unplugged "reggae" version of the song was performed on SBS's Inki Gayo music show, signaling the end of promotions for the song.[6] However, due to the remix's popularity, it was released to digital outlets on September 3, 2009.[6]

Track listing
  • Digital download
  1. I Don't Care – 3:59
  • I Don't Care – Remixes
  1. I Don't Care (Reggae Mix Version) – 3:52
  2. I Don't Care (Baek Kyoung Remix) – 4:14

Chart performance

"I Don't Care" topped various music shows, including KBS's Music Bank, M.Net's M! Countdown, and SBS's InkiGayo; it led the Music Bank chart for 5 weeks.[7] The single was also the most downloaded song in July 2009.[8]

By October 2012, the song has sold over 4.5 million digital copies, becoming one of the most successful singles of all-time in Korea.[9]

Music video

The music video was premiered on June 9, 2009. The music video features the members going to a fortune teller for advice after just being blown off by their cheating boyfriends over the phone. The fortune teller stops time in order for the girls to play sabotage on their boyfriends. Lee Jong-suk was Sandara Park's boyfriend in the M/V.

References
  1. (in English) [INTERVIEW]: 2NE1. Asia Economy. September 3, 2009. Retrieved September 4, 2009.
  2. (in English) Sandara Park Going Solo. The Korea Times. September 3, 2009. Retrieved September 4, 2009.
  3. (in English) Debuting Girl Groups Stress Talent, Not Just Looks. The JoongAng Daily. August 20, 2009. Retrieved September 4, 2009.
  4. (in Korean) Kim, Hyeong-wu. 2NE1 아이돈케어 ‘힙합전사에서 귀여운 여인 깜짝 변신’ (2NE1's "I Don't Care" "Swift Change from Hip-Hop Warriors to Sweet Girls"). IS Plus/Newsen. July 1, 2009. Retrieved September 4, 2009.
  5. (in English) 2NE1 Comes Out on Top at Music Bank. The Korea Times. July 18, 2009. Retrieved September 4, 2009.
  6. (in Korean) Hong, Jeong-won. 2NE1 ‘아이돈케어’ 레게믹스 반응 ‘핫’..3일 음원공개 (2NE1's "I Don't Care" Reggae Remix Received Hotly, To Be Released Digitally on the 3rd) Archived 2009-09-13 at the Wayback Machine. Joins.com/Newsen. September 1, 2009. Retrieved September 4, 2009.
  7. (in Korean) Kim, Hyeong-wu. 2NE1 5주 연속 뮤뱅 1위 대박 기염 ‘최고신인, 가요계 석 (2NE1 Tops Music Bank Chart for 5 Weeks Total, Best New Group) Archived 2009-09-13 at the Wayback Machine. Joins.com/Newsen. August 14, 2009. Retrieved September 4, 2009.
  8. Hyun Ji-hyang (August 22, 2009). "Golden days for girl groups". Korea Herald. Retrieved December 17, 2013. their following song, "I Don't Care," is currently continuing the stream, smashing charts for five consecutive weeks. In July, it was the most downloaded song, beating out "Gee" by Girls Generation.
  9. Greenburg, Zack. "Bigger Than Psy: 2NE1 And The Future Of K-Pop". Forbes Magazine. Retrieved 27 February 2017. …the group has sold 27 million digital downloads to date, including the single “I Am the Best [sic],” which moved 4.5 million units and won Song of the Year honors at Asia’s Mnet Awards
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